pharmaphorum

DECEMBER 14, 2022

Yet, until relatively recently, capturing and collecting this data was challenging for HCPs and drugmakers. • Read the full article in pharmaphorum’s Deep Dive digital magazine. In fact, there is a wealth of knowledge to be found in the day-to-day experiences of cancer patients.

Patients 52

Patients Safety Healthcare Healthcare 52

pharmaphorum

JULY 7, 2022

Read Deep Dive: Oncology in full. pharmaphorum’s digital magazine Deep Dive provides objective, issue-driven views, analysis, high-level interviews and unique research for pharmaceutical companies, biotech firms and the wider healthcare sector. Subscribe to future issues of Deep Dive.

Healthcare Provider 52

Healthcare Provider Physicians Healthcare Healthcare 52

pharmaphorum

DECEMBER 19, 2022

HCPs use a wide variety of digital channels to connect with the medical community. Research Partnership refers to these HCP social media influencers as Key Online Influencers (KOIs). • Read the full article in pharmaphorum’s Deep Dive digital magazine. Physician influencers.

Healthcare 52

Healthcare Healthcare Media Physicians 52

Pharma Marketing Network

JULY 17, 2023

Ritesh bills himself as a digital and social evangelist, and he has been evangelizing digital since the early days of the dot com boom in the late 1990’s. He joined Ogilvy in 2014, as the Chief Digital Officer for Ogilvy CommonHealth, the specialist health care agency within the Ogilvy Group.

Consulting 52

Consulting Education Networking Healthcare 52

pharmaphorum

OCTOBER 19, 2022

Due to the combined impact of emerging technologies, changing provider preferences, and an evolving post-pandemic world, pharma must navigate new ways to engage providers with relevant, science-driven, digital content. The post Every scientific message has a story. Medical communications must adapt to effectively bring these to life.

Medical 89

Medical Medical science Education Pharma 89

Impetus Digital

SEPTEMBER 16, 2022

In this Customer Story, we share how a nephrology brand team approached Impetus Digital for help with streamlining and optimizing their annual brand planning and strategic discussions. Conduct a deep-dive business review, including of brand positioning, and identify key drivers and barriers for the brand in the year to come.

Pharma 98

Pharma 98

pharmaphorum

JANUARY 27, 2023

But as pandemics evolve, healthcare costs shift, and more vaccines come to market, how do these environmental factors impact the cost-effectiveness of vaccines over time? • Read the full article in pharmaphorum’s Deep Dive digital magazine The post Measuring the cost-effectiveness of vaccines targeting infectious diseases appeared first on. (..)

Healthcare 52

Healthcare Healthcare Patients Management 52

pharmaphorum

JANUARY 20, 2023

It is up to 100 times more infectious than HIV, and while there are approved prophylactic vaccines available, there is currently no cure. • Read the full article in pharmaphorum’s Deep Dive digital magazine The post How Syneos Health and VBI Vaccines delivered a new kind of partnership model appeared first on.

Medicine 52

Medicine Patients Marketing 52

pharmaphorum

NOVEMBER 8, 2022

Suchotliff sat down with Deep Dive to discuss the current state of patient centricity in pharma, some of the common foibles and misconceptions, and how pharma companies can get themselves on the right track. The post Why real patient centricity is more essential than ever before appeared first on.

Patients 52

Patients Pharma Healthcare Healthcare 52

pharmaphorum

NOVEMBER 17, 2022

Their voices need to be heard to understand the evolving needs of each therapeutic area, emerging expectations, and gaps they experience within their care. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Patients 83

Patients 83

pharmaphorum

DECEMBER 29, 2022

Join editor-in-chief Jonah Comstock, founder Paul Tunnah, Deep Dive editor Eloise McLennan, and web editor Nicole Raleigh for a wide-ranging discussion touching on clinical trials, patient centricity, COVID-19’s impact on digital health, precision medicine, and artificial intelligence and machine learning. .

Pharma 52

Pharma Medicine Patients Marketing 52

Medical Device Success

APRIL 3, 2022

Today we dive into the mind of a clinician and researcher who is very involved in clinicial informatics and artificial intelligence. This knowledge can help guide you in your career and/or your company’s strategies related to informatics, deep learning and its products. Our guest today is Ron Li, MD. Thanks for listening in today.

Healthcare 130

Healthcare Healthcare Electronics Medical 130

pharmaphorum

OCTOBER 11, 2022

With no time to waste, the industry turned to digital means of engagement. To fit into doctors’ busy diaries in a way that’s most helpful for the doctor and most effective for pharma, the industry needs to change how they engage with their customers.”. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Doctors 52

Doctors Physicians Pharma Consulting 52

BlueNovius

JULY 21, 2020

If you’ve decided to get up to speed with digital marketing by using videos – excellent news. Video is by far the most effective digital marketing strategy for pharma brands wanting to dive deep into multichannel.

Pharma 40

Pharma Medical Physicians Marketing 40

pharmaphorum

NOVEMBER 16, 2022

Here, we examine how patients view the impact from projects and their experiences of discussing impact measurement with life science companies. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post Co-creating a patient engagement impact framework appeared first on.

Patients 52

Patients Medicine Marketing 52

pharmaphorum

JULY 26, 2022

Particularly as recent results indicate that these treatments can help researchers address one of the biggest challenges in oncology – cancers’ so-called ‘stealth-mode’. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post Realising the promise of cancer vaccines appeared first on.

Training 52

Training Patients 52

pharmaphorum

AUGUST 18, 2022

At six months, all patients had no evidence of a tumour, allowing them to skip the chemotherapy and/or surgery that would normally be their next treatment. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Patients 52

Patients 52

pharmaphorum

NOVEMBER 15, 2022

VBHC, a method of improving patient care by reducing variability in outcomes, presents a unique opportunity in cataract care. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post Realising the vision of value-based healthcare in cataract surgery appeared first on.

Healthcare 52

Healthcare Healthcare Patients 52

pharmaphorum

NOVEMBER 9, 2022

Patients have much to offer to the development and publication of real-world studies, yet, there is much to be done to improve awareness of the contributions these individuals can make to the peer-reviewed literature. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Patients 52

Patients Pharma Medicine 52

pharmaphorum

OCTOBER 14, 2022

The post Gene therapies for prevalent diseases in Europe – the perfect storm of economic sustainability? appeared first on.

Medicine 69

Medicine Networking Marketing Manufacturing 69

pharmaphorum

NOVEMBER 21, 2022

Endometriosis is a condition where tissue, similar to the lining of the womb, starts to grow in other places, such as the ovaries and fallopian tubes. • Read the full article in pharmaphorum’s Deep Dive digital magazine. The post Endometriosis: hidden suffering and disease burden appeared first on.

Patients 52

Patients Management Medical Pharmaceutical 52

Impetus Digital

JUNE 22, 2022

Dr. Bassil Akra , CEO of AKRA TEAM GmbH , will join Natalie Yeadon for a deep dive into the new approval process for medical devices in the EU. About Impetus Digital. Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. About the webinar.

Consulting 52

Consulting Professional Services Management Medical 52

pharmaphorum

NOVEMBER 23, 2022

When used alongside PROs, this mixed-methods approach of marrying quantitative analysis with qualitative patient narratives can help decision-makers to make more informed decisions. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Patients 52

Patients Healthcare Healthcare 52

pharmaphorum

AUGUST 4, 2022

In a small but growing number of tumour types, empowered with a genomic fingerprint of the disease, practitioners can offer patients a truly personalised treatment, one that will address the specific change in the DNA of their tumour. • Read the full article in pharmaphorum’s Deep Dive digital magazine.

Marketing 52

Marketing Patients 52

LEVO Health

FEBRUARY 1, 2024

Deep Dive into Precision-based Targeting Precision-based targeting involves identifying specific patient groups and their healthcare providers (HCPs) using detailed health data and analytics. Use surveys, patient feedback, and digital engagement metrics to build a comprehensive profile of your audience.

Healthcare 52

Healthcare Healthcare Patients Marketing 52

Scott’s Directories

JUNE 28, 2023

Understand Your Target Audience: Before diving into any marketing campaign, it is crucial to have a deep understanding of your target audience. Leverage Digital Marketing Channels: In today’s digital age, leveraging online channels is crucial for B2B healthcare marketing success.

Healthcare 52

Healthcare Healthcare Marketing Competition 52

pharmaphorum

OCTOBER 6, 2022

Understanding how patients perceive and value differing treatment options will be critical to inform communications. • Read the full article in pharmaphorum’s Deep Dive digital magazine. Patient advocacy and engagement are becoming more important in the oncology landscape.

Education 52

Education Healthcare Provider Physicians Competition 52

Pharma Marketing Network

APRIL 4, 2022

The answers to those questions typically lead to more questions, so something as simple as, “what is this” can quickly turn into article after article as people deep dive into a deep well of valuable medical content in search of treatments, solutions, and accommodations for their issues.

Physicians 52

Physicians Medical Patients Pharma 52

Contrarian Sales Techniques

DECEMBER 5, 2023

In this post, we’re diving deep into the realm of pharmaceutical sales training. Current Trends: Embracing the Digital Age "Navigating the New Norm: Current Trends in Pharma Sales Training" Fast forward to today, and the landscape of pharmaceutical sales training has undergone a seismic shift.

Pharmaceutical Sales 52

Pharmaceutical Sales Training Sales Pharmaceutical 52

pharmaphorum

OCTOBER 4, 2022

The post Unlocking the potential of connected commercialisation solutions appeared first on.

Marketing 52

Marketing Healthcare Healthcare Leads 52

Contrarian Sales Techniques

AUGUST 12, 2023

Dive into metrics. Dive deep into the modern buyer's journey. The digital age brings a plethora of resources to your fingertips. Platforms like SalesForce or HubSpot can be your new best friends. They’re your roadmap to sales process improvement. Client-Centric Improvements Guess what? It's not about us. And feedback?

Sales process 52

Sales process Sales Sales Strategy CRM 52

Impetus Digital

JULY 6, 2022

Bassil Akra , CEO of AKRA TEAM GmbH , sat down with me for a deep dive into the new approval process for medical devices in the EU. About Impetus Digital. Impetus Digital is the spark behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. Book a Consultative Demo.

Patients 52

Patients Marketing Professional Services Medical 52

Contrarian Sales Techniques

JANUARY 14, 2024

Deep Work Sessions: Block off time for undisturbed focus. This is when you can dive deep into problem-solving or crafting that perfect email. Deep Roots: This number thing isn't just about luck. Let's dive a bit deeper into the world of the lucky number 8: More Than Meets the Eye: It's not just about how 8 sounds.

Sales 52

Sales Specialization Consulting Prospecting 52

Scott’s Directories

OCTOBER 19, 2023

Ontario’s healthcare landscape demands a deep understanding of its diverse medical needs. The Ontario Doctors directory offers a comprehensive digital repository teeming with up-to-date profiles of doctors, physicians, and nurses across Ontario. Your future in the Ontario healthcare market begins here.

Medical 40

Medical Pharmaceutical B2B Sales Doctors 40

Impetus Digital

SEPTEMBER 27, 2023

In our latest playbook , we take a deep dive into the top barriers preventing cross-functional teams from wholeheartedly adopting patient-centric practices, along with how to overcome these obstacles. Authentic patient engagement and insight-gathering are becoming must-haves in Pharma. You can access the playbook here !

Patients 109

Patients Pharma 109

PM360

MARCH 24, 2023

Let’s talk digital transformation! In January, I started my series by identifying five key components of a successful digital transformation. Bayer, where I was the Executive Director of Digital Media Strategy and Operations was the top brand. Lips are saying all the right things, but where are the results?

Pharma 94

Pharma Education Digital Media Media 94

pharmaphorum

JANUARY 13, 2023

I did a pretty deep dive into this back in July. And that’s without even getting into digital medicines and digital therapeutics, mRNA vaccines and lessons from COVID, investment trends, or talent and workforce challenges.

FDA 95

FDA Side effects Pharma Manufacturing 95