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The Importance of Semantic Search Capabilities for Life Sciences Orgs

Copyright Clearance Center

You’ve been asked to pull out an important piece of information that was emailed. A comprehensive solution would account for a company’s particular ontology as well as the various vocabularies specific to different organizations within the company. Compare this to another scenario. NIH’s MeSH [MeSH Browser, n.d.])

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The Importance of Active Listening in Sales

Integrity Solutions

Rather than engaging the prospect to find out what’s most important to them, you might end up dominating the discussion and subjecting them to a product dump. So often, we listen to respond. We’re waiting for the other person to finish talking so we can tell them what we know.

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6 Ways to Ensure Your Marketing Gets in Front of Generation Z

PM360

It’s difficult to understate the importance of digital media on the lives of Gen Zers. Healthcare marketers should spend time learning about popular social media accounts that might be reaching the audiences they’re aiming for. That messaging will only go so far, though, if it doesn’t reach its target audience. Digital Marketing.

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How To Handle Losing An Account In Medical Sales

Sales Pilot Medical Sales Performance

If you’re a medical sales professional who has worked a territory for more than just a few months, you’ll eventually lose an account to a competitor. So, to help you sleep better at night, here are some tips to help you move forward when you lose an account. Analyze the situation and identify the reasons for the loss.

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Send in the Clones—Threads is Here and Likely to Stick Around

PM360

The platform allows you to import your picture, bio, and a list of Instagram followers. Digital fireworks were launched just hours after the July 4 th holiday in the U.S. with the official launch of Threads by Meta, a new platform that is a direct competitor of Twitter. What’s Threads All About?

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HCP Marketing: Pharma Engagement Strategies

LEVO Health

Understanding HCP Digital Engagement Healthcare professionals are now more connected and digitally proficient than ever before. Take this into account when targeting HCPs in different regions or specialties, ensuring the messaging is relevant and resonates with their interests.

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How to Generate More Sales Leads

CloserIQ

Much has changed in lead generation in recent years, but one thing remains constant: Generating leads is critical for success as a sales professional. Although leveraging common connections can be helpful for connecting to people on LinkedIn, it’s not necessary to have a first or second-degree connection to connect.

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