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Marketing to Doctors and Physicians

Healthcare Success

Every time I run into someone who is faced with the daunting challenge of marketing to doctors or other healthcare professionals, I giggle empathetically and say, “I feel your pain.”. Get Your Doctors’ Attention Immediately. Doctors are notoriously hard to reach and persuade. Always offer specific solutions to specific problems.

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Patient Acquisition as a Competitive Advantage

Penrod

By approaching the intake experience as a competitive advantage, you will attract more patients, decrease patient leakage, and drive more revenue. Let’s explore how to make your intake process a competitive advantage. By incorporating these three features, your intake process will give you a competitive advantage.

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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

Doctors 61
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Can Doctors Train Medical Sales Reps Better

Toolyt

The sales job is a highly competitive field, but the Medical Sales Reps job is more challenging. A Medical Sales Rep comes across different doctors, physicians, and pharmacies. A Medical Sales Rep comes across different doctors, physicians, and pharmacies. Training Medical Sales Reps Through the Doctor’s Perspective.

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Clarify Health and Ideon Partner to Build Stronger, More Competitive Health Plan Networks

Clarify Health

Ideon will power Clarify Networks’ competitive intelligence software module with national insurance network data across commercial, Affordable Care Act (ACA), and Medicare Advantage (MA) markets to empower health plans to gain valuable insights into their competitors’ networks.

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Evaluate Us, Please: How Transparent Physician Ratings Improve Performance, Outcomes

MedCity News

Doctors are competitive by nature, especially when they are compared against their peers. If they can fully trust how they are evaluated and how they compare with their peers, they will respond with great enthusiasm.

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How to Increase Doctors’ Pharma Brand Loyalty

eMediWrite

In a competitive market, it is critical for pharmaceutical companies to build brand loyalty among prescribers in order to stay on physicians’ thoughts. Today’s doctors are more digitally present than ever before, and using just one channel isn’t enough to stay top of mind – you need to go multi-channel.

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