Pharma Marketing Network

JULY 12, 2023

In order to succeed in this challenging environment, pharmaceutical companies need to adopt a patient-centric approach to marketing. By taking a patient-centric approach, pharmaceutical companies can create marketing messages that are more relevant and persuasive. It is also about changing the mindset of pharmaceutical companies.

Pharmaceutical 98

Pharmaceutical Marketing Patients Healthcare Provider 98

European Pharmaceutical Review

MARCH 8, 2024

Headline results from Novo Nordisk AS’s kidney outcomes FLOW trial reveal that injectable semaglutide 1.0mg demonstrated a statistically significant and superior reduction in kidney disease progression as well as cardiovascular and kidney death of 24 percent.

Manufacturing 97

Manufacturing Pharmaceutical 97

MedCity News

JULY 6, 2022

Emergn Principal Consultant Mario Moreira shared insights on how pharma companies can use the principles of Value, Flow and Quality to shorten drug development timelines and deliver better patient outcomes through improved ways of working.

Pharma 126

Pharma Consulting Patients Manufacturing 126

World of DTC Marketing

MARCH 6, 2022

Digital health companies aim to address the numerous health care challenges, including poor patient engagement, communication gaps between patients and providers, lack of longitudinal data, inconvenience of care delivery, and insufficient clinical decision support for providers and patients. Heath Affairs.

Patients 244

Patients Doctors Leads FDA 244

MedCity News

MARCH 9, 2023

The company — which was founded by Sarah Adler, a clinical psychologist and clinical associate professor at Stanford’s psychiatry department — will use the funding to move further into the employer market and conduct research on its care model’s outcomes.

Marketing 114

Marketing 114

World of DTC Marketing

AUGUST 29, 2022

A sales representative for a biotech company shared information with oncologists about patients’ attitudes towards treatment options, including the company’s brand. HCPs want to understand their patients better as insurers require better patient outcomes. ” The concept of logical thinking.

Side effects 203

Side effects Physicians Insurance Marketing 203

MedCity News

OCTOBER 3, 2022

Innovative approaches to real world evidence collection present opportunities for medical device companies to improve patient outcomes. But success will depend on improving the way medtech companies integrate digital health. Executives from Abbott, Smith & Nephew, AliveCor and Huma weigh in on these issues.

Medical 98

Medical Patients 98

MedCity News

APRIL 12, 2023

A federal jury found three former Outcome Health executives guilty of 47 counts of fraud. The convictions come after a 10-week trial that investigated the former leaders’ role in a billion-dollar scheme in which the company lied to its customers about how many physicians’ offices their advertisements would appear in.

Physicians 104

Physicians 104

European Pharmaceutical Review

MARCH 28, 2024

What are the key trends in clinical outcome assessments in clinical trials and what are the differences between those for common diseases and rare diseases? We are trying to solve those issues with our approach that centres on developing outcomes that quantify daily function as captured on home-based video.

Food and Drug Administration 52

Food and Drug Administration FDA Patients Insurance 52

Tribeca Knowledge

APRIL 17, 2023

I n our new report Market Access 2023, we consider how a rapidly changing market access environment presents the biopharm aceutical industry with complex challenges to launch success and enhanced patient outcomes.

Marketing 96

Marketing Patients 96

European Pharmaceutical Review

JANUARY 5, 2024

The therapeutic is designed using the artificial intelligence (AI)-platform from Insilico Medicine, the biotech company that is also part of this collaboration. New combinations with CDK4/6 inhibitors and/or new oral selective oestrogen receptor degraders (SERDs) are required to further extend patient outcomes, The Menarini Group highlighted.

Medicine 109

Medicine Biopharma Patients Pharmaceutical 109

Eversana Intouch

NOVEMBER 20, 2023

There are the usual suspects like evolving provider models, the continued transition to value-based care and pharma/biotech companies increased investment in “access,” but there are two trends that are at the top of the “what we’re watching” list for 2024. That is, the use of generative AI and the prioritization of health equity.

Marketing 83

Marketing Healthcare Healthcare Pharma 83

MedCity News

AUGUST 18, 2022

Surgery management has emerged as a key area where employers are collaborating with providers through companies like Transcarent to provide more informed guidance on surgery care delivery options for the best patient outcomes and experience.

Management 103

Management Patients Medical 103

Pharmaceutical Technology

JUNE 8, 2023

The use of 4D Molecular Therapeutics’ (4DMT) aerosolised gene therapy 4D-710 has improved the quality-of-life and spirometry-measured outcomes in three cystic fibrosis patients , based on early results from a Phase I/II study presented at this year’s annual meeting of the European Cystic Fibrosis Society (ECFS).

Patients 98

Patients Food and Drug Administration Food Safety 98

Clarity Engagement Solutions

MAY 10, 2022

It encompasses the best practices from both within a company and across the industry, which will help organise your company to raise everyone’s ability for more effective customer engagement. Our 4 Zones ™ training will help improve your company in the following areas: ? Access strategy & impact statement.

Training 91

Training Management Competition Medical 91

PM360

JUNE 6, 2023

Cardinal Health announced it has signed a definitive agreement to contribute its Outcomes business to Transaction Data Systems (TDS), a portfolio company of BlackRock Long Term Private Capital and GTCR, in exchange for a minority stake in the combined entity.

Retail 52

Retail Management Pharmaceutical Patients 52

PM360

NOVEMBER 27, 2023

Continuing medical education (CME) is a top priority for healthcare providers in order to maintain their medical licensure, broaden and update their clinical knowledge, hone their skills, feed their curiosity, and ensure patients receive the best care and outcomes. In fact, commercial support accounted for 26% of CME funding in 2022.

Education 105

Education Medical Training Healthcare 105

Medical Device Success

JULY 10, 2022

He “retired” from the Cleveland Clinic and became the President and Chief Transformation officer at Healthcare Outcomes Performance Company…also known as HOPCo. He “retired” from the Cleveland Clinic and became the President and Chief Transformation officer at Healthcare Outcomes Performance Company…also known as HOPCo.

Healthcare 130

Healthcare Healthcare Medical Patients 130

LEVO Health

APRIL 18, 2024

By doing so, we aim to significantly enhance healthcare delivery and outcomes for clinicians and the patients they serve,” says David. These resources are invaluable for young companies looking to scale and make their mark in the competitive health tech landscape. Backed by the U.S.

Healthcare 98

Healthcare Healthcare Competition Training 98

Clarify Health

JUNE 22, 2023

–(Business Wire)— Berkshire Hathaway Homestate Companies (BHHC), Workers Compensation, a leader in workers’ compensation insurance, and Clarify Health , a leading healthcare analytics, and value-based payments platform company, are pleased to announce a new partnership to improve quality of care and outcomes for injured workers.

Insurance 52

Insurance Healthcare Provider Healthcare Healthcare 52

pharmaphorum

NOVEMBER 23, 2022

A director in life sciences consulting for EY, she works within the commercial space for such companies, as well as their clients. Within EY, I work a lot more on our innovative offerings around market access, so we are really striving to move the industry and healthcare system forward – payment for performance, outcome performance.”.

Pharma 95

Pharma Consulting Marketing Patients 95

pharmaphorum

JULY 12, 2022

Going beyond the pill is proving to be a win/win for patients and pharma alike – because improved outcomes are better for everyone. And when outcome-based contracts are on the rise, pharma has a lot to gain from helping people to stay engaged, on treatment, and living well. Self-management based outcomes. Mental health.

Pharma 98

Pharma Management Healthcare Healthcare 98

Clarify Health

APRIL 10, 2024

Engaged physicians are more likely to be attentive and present with their patients, which can contribute to a better overall patient experience, more trusting relationships, and improved compliance and outcomes. Areas to focus on include: Patient outcomes. Workflow optimization. Performance metrics. Identifying training needs.

Physicians 52

Physicians Doctors Education Healthcare 52

PM360

OCTOBER 25, 2023

It uses a Darwinian-based algorithm to help determine which variables will have the best outcomes, similarly to how evolution works. In a blog post, Pavan Vadapalli explains it like this: “A genetic algorithm is used to solve complicated problems with a greater number of variables & possible outcomes/solutions.

Media 115

Media Marketing Education Training 115

PharmExec

AUGUST 1, 2023

Sharon Suchotliff, associate principal at ZS and lead for patient centricity, discusses why patient centricity has become a business imperative for life sciences companies.

Patients 52

Patients Leads 52

Pharma Marketing Network

JULY 27, 2023

Developing strong and meaningful relationships with Healthcare Professionals (HCPs) is vital for healthcare organizations, pharmaceutical companies, and medical device manufacturers alike. These partnerships not only improve patient outcomes but also foster mutual trust and collaboration. Transparency is also key.

Ethics 98

Ethics Education Healthcare Healthcare 98

Clarify Health

OCTOBER 17, 2023

In today’s healthcare landscape, outcomes data has emerged as an essential instrument in assessing the quality and effectiveness of healthcare services. Outcomes data is crucial for payers, as it serves as a critical tool in evaluating the quality and effectiveness of healthcare services.

Insurance 59

Insurance Networking Healthcare Healthcare 59

Pharmaceutical Technology

JUNE 15, 2023

Following underwhelming topline results from the Phase II trial (NCT04135495) announced in late 2022, Eloxx recalculated the results using the change in ppFEV1 (a secondary outcome) from day 1 instead of from baseline. The regimen in the trial was a one-week monotherapy period (1.5

Safety 98

Safety Patients Marketing Leads 98

Nixon Gwilt Law

APRIL 22, 2024

Here's why each element is crucial: Fair: Ensures that DSIs do not perpetuate biases or inequities, aiming for equitable outcomes across different demographics. Effective: Ensures that DSIs achieve their intended outcomes, improving clinical decision-making and patient care. What can I do to comply?

Healthcare 52

Healthcare Healthcare Training Food and Drug Administration 52

PharmExec

SEPTEMBER 23, 2023

Company brings aboard former Pfizer exec as life sciences COO in effort to help further improve patient outcomes.

Patients 52

Patients 52

Pharmaceutical Commerce

SEPTEMBER 22, 2023

Company brings aboard former Pfizer exec as life sciences COO in effort to help further improve patient outcomes.

Patients 52

Patients 52

PharmaVoice

SEPTEMBER 15, 2023

Forecasts from the biggest pharma companies follow a pattern of thinking big and manifesting the desired outcome.

Pharma 52

Pharma 52

Pharmaceutical Commerce

AUGUST 4, 2023

Companies' emphasis on delivering pharmaceuticals is evolving into a collaboration focused on healthcare outcomes.

Healthcare 52

Healthcare Healthcare Pharmaceutical 52

MaBiCo

MARCH 27, 2024

Several sales leaders think their companies have mastered recruitment, while others may consider it as less important compared to other SFE (sales force effectiveness) drivers. To become more effective in the sales rep selection, companies must recognize these success characteristics and incorporate them into their recruitment procedures.

Medical sales reps 98

Medical sales reps Recruitment Medical sales Sales 98

European Pharmaceutical Review

FEBRUARY 23, 2024

“The interim data indicating the superiority of long-acting therapy compared to daily oral therapy in individuals who have difficulty taking pills for HIV every day is a remarkable outcome,” shared Dr Kimberly Smith, MPH, Head of R&D at ViiV Healthcare.

Healthcare 95

Healthcare Healthcare Patients Pharmaceutical 95

Pharmaceutical Technology

APRIL 26, 2023

AstraZeneca , Teva Pharmaceuticals , and Novartis , and other companies, are expanding their reach in the asthma space by capitalizing on digital technologies to enhance the patient experience. Patients benefit from having better medication taking and, therefore, better health outcomes,” says Chan.

Electronics 115

Electronics Medical Patients Healthcare 115

Salesforce

FEBRUARY 20, 2024

Build a more connected pharma operation Learn how pharmaceutical companies can drive patient and customer engagement with an integrated technology platform. Pharma companies can work with these organizations to increase patient involvement and improve the experience. Download the free guide 1.

Patients 137

Patients Pharma Consulting Leads 137