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A World of Opportunity

PharmExec

Marie-France Tschudin, president, innovative medicines international, and chief commercial officer at Novartis, taps into life lessons to help bring therapies to people in novel ways­.

Medicine 116
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Three ways research offices can lead researchers to more funding

Clarivate

In late 2023, Research Professional News, an editorially independent part of Clarivate , surveyed research office leaders and staff as well as researchers around the world, taking a close look at the challenges facing them today and in the future. Over half of research office leaders say researchers are disengaged.

Leads 114
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Why hasn’t pharma embraced email marketing?

World of DTC Marketing

eMail represents an opportunity for pharmaceutical companies to get closer to their customers while increasing adherence and compliance. eMail represents an opportunity for pharmaceutical companies to get closer to their customers while increasing adherence and compliance. Your people also need to educate on key privacy issues.

Marketing 289
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Does Pfizer have a conscience?

World of DTC Marketing

Hailing 2021 as “a watershed year” for the company, and predicting more than $50 billion in sales this year for its Covid-19 vaccine and a new therapeutic drug, CEO Albert Bourla declared Tuesday that the opportunities created in this pandemic moment “have fundamentally changed our company forever.”. The Atlantic ). The Atlantic ).

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What should DTC do?

World of DTC Marketing

Consumers would ask their doctor about an advertised prescription drug in a perfect world. In our REAL world, that isn’t the way it happens. The other marketing opportunity that’s being missed is the use of email. appeared first on World of DTC Marketing.com. The research was straightforward.

Doctors 243
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Celebrating Eidul Fitr 2024: Embracing Our Moments of Joy and Gratitude

Contrarian Sales Techniques

This significant moment in the cryptocurrency world is not just a technical milestone. It's a reflection of the world's complexities, offering both challenges and opportunities to investors and observers alike. This year, amidst its challenges and rewards, has been a testament to the resilience and spirit of our community.

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Should you take a job with a biotech startup?

World of DTC Marketing

At first, the opportunity to join a small biotech startup sounds excellent. Working for a biotech startup can be a great opportunity, but it comes with caveats. Smaller staff usually means less bureaucracy and being on the ground floor of a potentially financially rewarding career. But there are risks.

Pharma 242