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9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble for healthcare organizations that cannot change with the times. 9 Healthcare Marketing Trends 2023. 9 Healthcare Marketing Trends 2023. Consumer-First Content is Essential.

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Two Key Questions About Patient Experience in 2023

PM360

PM360 asked experts in delivering optimal patient experiences how the industry can better understand what patients need and what is likely to be the biggest change to how patients experience healthcare in the coming years. What factor or change will have the biggest impact on the patient experience in the coming years?

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2023 predictions and challenges in the healthcare business

pharmaphorum

With a new year comes an opportunity for professionals in the healthcare industry to evaluate goals and initiatives for 2023. In this article, I’ll outline some of the challenges that I anticipate for 2023. The healthcare industry is next, as providers must build digital relationships with their consumers.

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What Role Does Healthcare SEO Play in a 2023 Marketing Strategy?

LEVO Health

As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine optimization sits at the heart of any successful healthcare marketing strategy. This is especially true for SEO in healthcare.

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GE HealthCare Launches New AI Suite to Catch Breast Cancer Sooner

MedCity News

At RSNA 2023, GE HealthCare announced the launch of a new AI suite designed to simplify radiologists’ workflows when reading mammograms and help them detect breast cancer in patients sooner. The new offering includes three AI tools made by iCAD.

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6 Healthcare Marketing Strategies to Skyrocket Your Growth in 2023

LEVO Health

Healthcare is a rapidly changing industry, and if you want to stay ahead of the curve, you’ll need to adopt some cutting-edge marketing strategies. As 2023 approaches, there are several strategies you can adopt to improve your healthcare marketing efforts and grow your practice. Create a Strong Social Media Presence.

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Healthcare Watch October 2023

PM360

HCPs need pharma, and pharma needs HCPs—so let’s make sure that this next chapter of engagement is one of partnership, in pursuit of the interest of patients.” Only 15% of prescribers think the drugs come at reasonable cost to patients or have decent insurance coverage eligibility.