European Pharmaceutical Review

APRIL 21, 2023

2022; 6: 949-57. The 2022 Europe report of the Lancet Countdown on health and climate change: Towards a climate resilient future. 2022; 6: 949-57. Climate-conscious prescription of inhaled medicinal products. The post Pharma within planetary boundaries appeared first on European Pharmaceutical Review. cited 23Apr].

Pharma 79

Pharma Food and Drug Administration Medicine Pharmaceutical 79

PM360

AUGUST 9, 2022

According to a 2021 study by Statista, 40% of prescriptions written in 2005 were for brand-name medications. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S. 1 How is this possible, given that more than 20,000 prescription drugs are currently in circulation in the U.S.

Prescription 52

Prescription Doctors Specialization Physicians 52

Contrarian Sales Techniques

DECEMBER 14, 2022

Staff members of Med Ad News and PharmaLive.com are sad to report the death of their colleague and industry friend, Sander Flaum, who passed away on December 11, 2022. His most recent column, "For a Pop in Prescriptions," was featured in the December 2022 edition of Med Ad News.

Marketing 52

Marketing Pharma Medical sales Sales 52

PM360

AUGUST 9, 2022

The industry has been limited in its ability to implement creative solutions to engage and motivate patients because the FDA has strict guidelines for what pharma companies can communicate with patients. Yet, pharma companies spend more than $5 billion on patient support programs every year, and only 3% of patients are using them.

Medical 105

Medical Electronics Patients Healthcare 105

World of DTC Marketing

DECEMBER 20, 2021

While the federal government has proposed negotiating the cost of drugs with pharma for Medicare, it still ignored the high costs hidden in plain sights, like patients who rely too much on prescription medications to tackle health problems addressed with lifestyle changes. It’s not going to be easy but using incentives can help.

Healthcare 209

Healthcare Healthcare Insurance Prescription 209

PharmaKinnex

APRIL 18, 2022

Success Guidelines For Pharma Contract Inside Sales Forces April 18, 2022. The benefits of which provide pharma companies with flexibility and scalability. Three other vital components of a successful pharma inside sales force are communication, transparency, and adaptability. Communication, Transparency, Adaptability.

Sales 52

Sales Pharma Physicians Electronics 52

PM360

SEPTEMBER 21, 2023

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Figure 1: Share of net spending for specialty and traditional prescription medications. Source: IQVIA Institute, March 2022. 7 Figure 3: Share of U.S.

Prescription 52

Prescription Medical Patients Distribution 52

Celeritas

NOVEMBER 7, 2022

Prescriptive Analytics: . The post The Value of Precision Livestock Farming (PLF) in 2022 appeared first on Celeritas | Digital Consulting. Estimate the likelihood of disasters, opportunities, and the extent of their destruction or benefits given the farm’s current infrastructural condition.

Networking 52

Networking Pharmaceutical products Management Transportation 52

pharmaphorum

NOVEMBER 16, 2022

Walmart has become the latest big pharmacy chain in the US to put forward a settlement to resolve claims it contributed to the national opioid crisis by failing to regulate prescriptions at its outlets. billion for Mallinckrodt , and $450 million for Endo Pharma. The retail giant has confirmed it has offered $3.1

Prescription 52

Prescription Government Retail Pharma 52

pharmaphorum

JANUARY 24, 2023

Pharma will be focusing more on relevant research, support, and a better mix of non-promotional and promotional interaction. Only a December 2022 announcement by Amgen of intent to purchase Horizon Therapeutics for a possible $28.3bn brought a bright spot.

Medicine 93

Medicine Healthcare Healthcare Pharma 93

PM360

OCTOBER 9, 2023

a pioneer in digital pharma marketing and patient acquisition solutions leveraging virtual care, today announced that the company has re-branded as Populus Health Technologies concurrent with the official launch of HCP Reach , its physician-facing virtual care channel. Populus Media Inc.,

Education 52

Education Consulting Media Healthcare 52

pharmaphorum

JULY 27, 2022

Pharma distributor AmerisourceBergen is working on a platform to make access to digital therapeutics (DTx) easier in the US by providing a unified system for ordering, dispensing and fulfilment. billion in 2021.

Electronics 70

Electronics Physicians Prescription Doctors 70

European Pharmaceutical Review

NOVEMBER 15, 2022

Since their outset the GAMP guides have promoted using a balanced risk-based pragmatism to achieve compliance and the July 2022 release of GAMP 5 second edition strongly encourages the use of critical thinking to support that. ISPE GAMP 5 Second Edition : A Risk-Based Approach to Compliant GxP Computerized Systems, ISPE, 2022.

Manufacturing 82

Manufacturing Pharma Food and Drug Administration Safety 82

pharmaphorum

JULY 18, 2022

GSK’s main partner in the consumer health joint venture that became Haleon – Pfizer – holds the remaining 32% in the new company and has said that it will sell its stake now that the separation has completed, likely in the last quarter of 2022. billion last year.

Biopharma 103

Biopharma Sales Prescription Pharma 103

pharmaphorum

JUNE 27, 2022

The bolt-on deal comes shortly after Ipsen announced plans to sell its consumer health business for around €350 million, leaving it as a pure-play prescription pharma operating in the cancer, rare diseases and neuroscience categories. Ipsen’s CVR offer includes $0.30

Biopharma 97

Biopharma Sales Prescription FDA 97

Pharma Leaders

MARCH 26, 2023

Warnock introduced in the previous Congress, capping the price of covered insulin products at $35 a month under private health insurance and under the Medicare prescription drug benefit. The bill was signed into law in August 2022.

Insurance 52

Insurance Prescription 52

PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. According to the 2022 Medscape Physician Lifestyle and Happiness Report , many physicians today spend less than 10 non-working hours online weekly as compared to the average U.S.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

Pharmaceutical Technology

JANUARY 31, 2023

FDA director Robert Califf gave his prognosis for the pharma industry at this year’s JP Morgan Healthcare Conference in San Francisco over January 9–12. That leaves three years for pharma companies to prepare. Nonetheless, Cailiff expressed optimism about US innovation and adaptability in the face of these changes.

FDA 52

FDA Prescription Medicine Biopharma 52

pharmaphorum

OCTOBER 24, 2022

A sweetened offer from Sumitomo Pharma has convinced endocrinology specialist Myovant to agree to a takeover, after its first was rejected. Sales of the two products were $4 million and $36 million respectively in Myovant’s fiscal first quarter ended 30 June 2022.

Biopharma 67

Biopharma Pharma Marketing Prescription 67

Pharma Leaders

JUNE 8, 2023

Under PDUFA VII, the agency agreed to create the program by December 2022 and then to report aggregate data on an annual basis starting June 30, 2024, including data sources, study designs and the types of regulatory requests.

FDA 40

FDA Prescription Education Medical 40

PM360

NOVEMBER 21, 2022

Over recent years, the pharmacy has evolved from merely the point of filling a prescription to a highly frequented healthcare destination. When it comes to pharma marketing, however, conversion should not be considered the last stage of the funnel. The pharmacy is no longer simply the last stop on a patient’s healthcare journey.

Marketing 52

Marketing Education Retail Prescription 52

pharmaphorum

JANUARY 27, 2023

While SaveOnSP is the nominal target of the lawsuit, it claims to expose one of the failings in the US health insurance sector, adding fire to an increasingly heated exchange between pharma manufacturers and pharmacy benefit managers (PBMs), which have blamed each other for high medicine prices in the US.

Insurance 104

Insurance Medicine Patients Prescription 104

PM360

AUGUST 9, 2022

The combined solution enables health plans and self-insured employers to realize immediate pharmacy cost savings and near-term medical cost reductions by integrating Levrx’s plan-specific and real-time prescription insights into the Adhere Platform medication optimization offerings. Pharma Manufacturer Solutions. Vincent Keunen.

Prescription 105

Prescription Medical Side effects Patients 105

PM360

OCTOBER 13, 2023

Doctor Docs: Targeting Trust Between Pharma and HCPs A new study shows the crucial link in pharma marketers’ digital engagement strategy with HCPs is in jeopardy—trust. and France regarding pharma-provided digital platforms. One participant summed up these perceptions by stating “It’s a pharmaceutical site, you know.

Healthcare 59

Healthcare Healthcare Doctors Pharma 59

pharmaphorum

OCTOBER 11, 2022

As the Frontiers Health 2022 conference in Milan on 20th to 21st October draws ever nearer, pharmaphorum has been catching up with members of the event’s Steering Committee to find out more about what drives both them and the event itself. Pharma and digital health: a modern-day partnership.

Pharma 88

Pharma Medicine Doctors Patients 88

Eversana Intouch

MARCH 19, 2024

They are more likely than men to suffer chronic conditions and use prescription drugs across all age groups. According to a 2022 KFF Women’s Health study, 44 percent of women with heart disease said their complaints were attributed to psychological causes. That’s why in 2024, we find ourselves still failing women in healthcare.

Healthcare 59

Healthcare Healthcare Marketing Prescription 59

Contrarian Sales Techniques

DECEMBER 15, 2022

A federal jury on May 24, 2022, found Tondre and Dr. Chun, 59, of Florida, guilty of paying bribes and kickbacks in exchange for the prescribing of Subsys, a drug that contains fentanyl. On December 5, 2022, Chun was sentenced to spend three years and six months in prison. million for the prescriptions that Chun wrote for Subsys.

Sales 52

Sales Prescription Healthcare Healthcare 52

Pharma Marketing Network

AUGUST 14, 2020

2022 will usher in the demise of third-party cookies—that means pharma brands must change their approach to targeting and measurement. However, with increased consumer privacy concerns and regulations, third-party cookies are set to expire by 2022. appeared first on Pharma Marketing Network.

Media 98

Media Marketing Pharma Prescription 98

Clarivate

JULY 5, 2023

The Biosimilars Forum has hailed 2022 as a watershed year that could create a more competitive U.S. biologics market and reduce prescription drug costs. In 2022, it made its manufacturer, AbbVie, $21.2bn. By end of year, as many as ten adalimumab biosimilars could be on the U.S.

Marketing 97

Marketing Physicians Manufacturing Competition 97

pharmaphorum

DECEMBER 23, 2022

In 2022, life sciences companies have been hard at work breaking down silos to better serve patients and healthcare professionals (HCPs). Given the demand to deliver a steady stream of content to meet HCPs’ needs, pharma marketers must react, create, edit, and adapt quickly. And in 2023, these investments will hopefully pay off.

Marketing 96

Marketing Sales Medical Patients 96

PharmaKinnex

APRIL 28, 2022

3 Reasons Why Rare Disease Marketing Strategies Need To Start With Inside Sales April 28, 2022. Technological advances, process enhancements, new messaging formats, and social media platforms (such as Facebook, Linkedin, and even Twitter) allow inside sales forces to create specific rare disease market research for pharma companies.

Sales 52

Sales Marketing Physicians Education 52

pharmaphorum

JANUARY 29, 2023

Mergers and acquisitions are contributing to consolidation, with about 2,600 healthcare deals globally in 2022, up from 1,500 in 2016. Attracted by healthcare’s steady and rising revenues, financial investors made 55% of 2022’s acquisitions, up from 43% in 2016.

Healthcare 92

Healthcare Healthcare Manufacturing Marketing 92

Clarivate

DECEMBER 19, 2022

Insurers that incentivize using Walmart facilities in Medicare Advantage and prescription drug plans (PDPs) have seen success; Humana has a long-running standalone Part D plan with Walmart pharmacies as preferred network locations. million lives, per Clarivate TM enrollment data as of January 2022. million covered lives, ahead of No.

Competition 52

Competition Retail Insurance Marketing 52

PM360

JULY 13, 2023

Nearly three in five people have experienced out-of-pocket prescription costs they couldn’t afford. In fact, after learning about prescription medications on Healthline Media’s website, 69% of visitors say they are extremely or very likely to refill their current prescription. Feb-May 2022. 1 References: 1.

Education 89

Education Medical Media Patients 89

World of DTC Marketing

MARCH 8, 2022

It’s hard to justify those price increases, but pharma is big business, as all parties in healthcare are. Many people I talk with acknowledge that pharma has been profiteering from drug sales, but they balance that with the need for new drugs to help patients live a better quality of life. million people have died.

Media 205

Media Pharma Insurance Prescription 205

pharmaphorum

SEPTEMBER 21, 2022

Meanwhile, Prescript Communications – which had designed Novartis’ Kesimpta Digital Training Portal, the Bronze winner of the Internal Communications category – said that the company itself had been fortunate to undergo its own creative digitalisation makeover process before being approached for the project, having foreseen developing trends.

Education 57

Education Healthcare Healthcare Recruitment 57

pharmaphorum

NOVEMBER 1, 2022

billion in a Series D funding round in April 2022. Along their journey, specialty pharma patients interact with a series of siloed institutions: clinics, specialty pharmacies, copay program vendors, patient assistance programs, nurses, etc. To diagnose the problem facing specialty pharma, a brief history lesson is in order.

Patients 98

Patients Electronics Healthcare Healthcare 98