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The Caregiver Vertical: How Pharma Engages

Pharma Marketing Network

With an estimated 65 million people serving as caregivers, 1 the role is now a factor in an ever-increasing list of healthcare priorities. If caregiving is positioned as an essential service and caregivers are counted among healthcare’s front-line service providers, 4 does it follow caregivers are a viable healthcare vertical?

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Pharma Injecting Life into Digital Health Amidst Funding Downturn

MedCity News

The consensus is 2022 was a challenging year for digital health companies. billion in 2022 — down 56% from $40.2 billion in 2022 — down 56% from $40.2 Rather, 2022 represents an overdue correction in the midst of global economic uncertainty after a period of overexuberance and lofty expectations in digital health.

Pharma 113
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Live from Frontiers Health 2022 – the pharmaphorum podcast

pharmaphorum

They also reflect on the many stories they heard about pharma start-up partnerships and some of the key takeaways there. You can also watch the entire podcast as a video below: The post Live from Frontiers Health 2022 – the pharmaphorum podcast appeared first on.

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MedTechVets Fall 2022 Networking Conference

MedTechVets

Our virtual Networking Conference is an opportunity for our graduating Veteran fellows and Academy Alumni to interact and network exclusively with our corporate sponsors, in addition to our community partners, and industry representatives from leading Med Tech, Bio Tech, Pharma, and Life Science companies. I found it in healthcare.

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What Does the Metaverse Mean to Pharma?

PM360

Is the metaverse a worthwhile investment for pharma? So, should pharma be preparing for a future where this is the case? Brian Mook As the number of uses for the metaverse increases and the cost and access to its component technologies improve, use of this virtual environment is expanding throughout the healthcare industry.

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Preventive Care Awareness and Access is Lagging for LGBTQ+ Patients—But Pharma Can Help

PM360

But members of the LGBTQ+ community face unique challenges when it comes to preventive care, from gaps in their awareness and confidence to inadequacies in their healthcare providers’ education and training. Many LGBTQ+ patients have experienced negative interactions that have left them feeling unsafe or uncomfortable in healthcare settings.

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Fewer Prescribers Are Driving NBRx Than You Think—Here’s Why

PM360

Before you can drive scripts and maximize the impact of your pharma marketing budget, you have to account for three key trends that have impacted how drugs are prescribed. Pharma companies have shifted their focus to specialized conditions such as multiple sclerosis and ulcerative colitis. References: 1.