Contrarian Sales Techniques

FEBRUARY 10, 2023

Non-invasive healthcare products refer to medical devices or technologies that do not require puncturing the skin or entering the body in any way to diagnose, treat, or monitor a health condition. They are designed to be safe and comfortable for patients, and typically have minimal side effects.

Healthcare 52

Healthcare Healthcare Manufacturing Medical 52

Healthcare Success

MAY 9, 2022

We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . History of QR Codes in Healthcare Marketing .

Leads 52

Leads Patients Healthcare Provider Healthcare 52

LEVO Health

FEBRUARY 24, 2021

2020 has affected every aspect of our lives, from how we work to how we spend our free time. The impact of the Covid-19 pandemic is not temporary but a complete change in the landscape of healthcare marketing. . The world shifted towards virtual events for safety but is now enjoying the accessibility and ROI it allows.

Healthcare 52

Healthcare Healthcare Marketing Media 52

PM360

SEPTEMBER 15, 2022

The term “patient centricity” has been around for over a decade, and since its first utterance the buzzword has been praised, dissected, criticized, and everything in between. The concept has always been worthwhile, but people within and outside of the industry have wondered whether the industry was truly becoming more patient centric?

Patients 98

Patients Healthcare Healthcare Marketing 98

World of DTC Marketing

NOVEMBER 1, 2021

SUMMARY: According to eMarketer, “in 2020, spending on digital advertising in the healthcare and pharma industry will grow by 14.2% One area I do agree with them is that “healthcare and pharma will make up 7.1% 3hree : Total online healthcare spending will increase. to reach $9.53 this year).

Doctors 227

Doctors Pharma Retail Healthcare 227

Pharmaceutical Technology

APRIL 3, 2023

Eisai and the National Cancer Center have signed an agreement to partner on investigator-initiated clinical research for the anti-cancer agent, tazemetostat (Tazverik Tablets 200 mg), based on the Patient-Proposed Healthcare Services system.

Insurance 98

Insurance Government Safety Patients 98

Contrarian Sales Techniques

FEBRUARY 24, 2023

In the blog post here , I’ve shared several tips to help patients cut down on costs, such as buying generic medications, shopping around for the best prices, and taking advantage of discounts and promotions offered by pharmacies. Do your own research and consult with experts when making decisions about your healthcare.

Medicine 52

Medicine Healthcare Healthcare Insurance 52

Pharma Marketing Network

JANUARY 6, 2021

Throughout the year 2020, pharma marketers were forced to explore new strategies in order to keep up with the many evolving trends. With people becoming more engaged in their own health, technology in healthcare is quickly evolving. This technology enables new tools to provide a deeper level of personalization in healthcare.

Marketing 98

Marketing Pharma Media Healthcare 98

pharmaphorum

JUNE 22, 2022

Pfizer has harnessed the expertise of health data specialist Truveta to provide close monitoring of safety and other signals for its products, including COVID-19 vaccine Comirnaty, almost in real-time. Using the resource, Pfizer can “learn directly from de-identified patient data at an unprecedented pace and scale,” she added.

Pharma 90

Pharma Electronics Safety Medical 90

pharmaphorum

OCTOBER 26, 2022

And just as a family business thrives on its connection to the community, Chiesi is committed to connecting to the global patient community. We try to have a very long-term orientation because we believe that aligns our objectives very well with the objectives of society and the patients we serve, and it makes us a stable business.”.

Patients 75

Patients Pharma Consulting Transportation 75

Clarify Health

JULY 27, 2020

Healthcare is notoriously conservative in its adoption of technology. With the sudden physical distance between patients and healthcare facilities imposed by the lockdown, providers proved they could transition to virtual care instantly. Yet, telehealth use skyrocketed because of the COVID-19 pandemic.

Healthcare 52

Healthcare Healthcare Safety Patients 52

European Pharmaceutical Review

MAY 2, 2023

3 With greater scientific understanding of cancer, the industry has made significant progress in developing innovative medicines to help patients. However, access to these medicines is not close to meeting patient demand, creating inequalities in the health prospects of those diagnosed with cancer. 1,2 In the EU, an estimated 2.7

Patients 98

Patients Medicine Marketing Medical 98

World of DTC Marketing

JANUARY 8, 2021

Moderna, maker of one of only two vaccines granted emergency authorizations to prevent COVID-19 in the US, has been shamed with a 2020 “Shkreli Award” by the Lown Institute, a healthcare think tank. However, in vaccines, cut corners could compromise patient safety. So far the winners are Pfizer and Moderna.

Government 266

Government Safety FDA Pharma 266

European Pharmaceutical Review

AUGUST 11, 2023

Crizanlizumab is a once-a-month, humanised monoclonal antibody infusion, indicated for the prevention of recurrent vaso‑occlusive crises (pain crises) in sickle cell disease patients aged 16 years and above. Adakveo (crizanlizumab) received conditional authorisation by the EC in October 2020.

Marketing 82

Marketing Food and Drug Administration Medicine FDA 82

pharmaphorum

NOVEMBER 2, 2022

It has now joined Norstella’s four group companies – pharma intelligence unit Evaluate, market access specialist MMIT, healthcare data analytics software provider Panalgo and market access consultancy The Dedham Group – which were combined under the Norstella banner in May. Photo by Edge2Edge Media on Unsplash.

Pharma 75

Pharma Marketing Patients Consulting 75

World of DTC Marketing

AUGUST 12, 2022

In the past 12 months, PhRMA and closely allied groups spent at least $57 million — $19 million of it since July — on TV , cable , radio , and social media ads opposing price negotiations, according to monitoring by the advocacy group Patients for Affordable Drugs. It also raises healthcare costs for public and private insurers alike.

Pharma 255

Pharma Retail Pharmaceutical Pharmaceutical manufacturing 255

pharmaphorum

JANUARY 3, 2023

The UK healthcare sector is mourning one of the most eminent of its figures in the last few decades – Professor Sir Mike Rawlins – who has passed away at the age of 81. ” The post Tributes as former NICE, MHRA chair Sir Mike Rawlins dies appeared first on.

Side effects 52

Side effects Medicine Safety Healthcare 52

Clarivate

MAY 24, 2022

Recent policy and regulatory moves have begun to sketch out a framework for rare disease drug approvals in the country, but obstacles to approvals and patient access remain. Mainland China has taken significant steps toward improving access to treatment for its estimated 20 million rare disease patients in recent years. [1]

Patients 52

Patients Food and Drug Administration Marketing Pharma 52

European Pharmaceutical Review

DECEMBER 6, 2022

In July 2021, the French temporary authorisation for use (Autorisation Temporaire d’Utilisation, ATU) programme was the subject of a major reform, initially published within the 2021 healthcare plan on the 14th December 2020 (Article 78 – La Loi de financement de la sécurité sociale , FSSL).

Patients 80

Patients Manufacturing Safety Healthcare 80

pharmaphorum

DECEMBER 14, 2022

When patients experience intense emotion, either positive or negative, they are rendered unconscious. In order to bring it to market, a special program called Risk Evaluation and Mitigation Strategy (REMS) had to be put in place, where only eligible patients could access the drug through a very strict process.

Competition 90

Competition FDA Pharmaceutical Marketing 90

Pharmaceutical Technology

DECEMBER 5, 2022

The UK Medicines and Healthcare products Regulatory Agency (MHRA) has also since granted the Great Britain marketing authorisation of Lupkynis to treat adults with active LN. However, the lack of in-person administration by physicians will likely also impact patient compliance.

Food and Drug Administration 59

Food and Drug Administration Physicians Competition FDA 59

Clarify Health

AUGUST 26, 2020

While many plans did not meet their minimum medical loss ratio (or MLR Target) for 2020, in three steps, payers can better position themselves to meet these targets in 2021. Challenges to hitting MLR targets in 2020 The COVID-19 pandemic presented many unforeseen challenges to meeting MLR targets in 2020. billion last year.

Insurance 52

Insurance Medical Networking Management 52

Pharma Marketing Network

MARCH 25, 2022

But one key member is often omitted: the patient’s caregiver. With an estimated 65 million people serving as caregivers, 1 the role is now a factor in an ever-increasing list of healthcare priorities. Sunny’s healthcare marketing agency, Xavier Creative House, specializes in pharmaceutical, biotech, and medical device.

Pharma 98

Pharma Education Transportation Training 98

Rep-Lite

OCTOBER 26, 2023

Why Nurses Choose to Make Career Changes Nursing is a multifaceted field , and after years of delivering hands-on patient care, many nurses yearn for diversification. It offers an array of opportunities in various healthcare settings. However, in 2020, 62% of nurses report feeling burned out.

Education 52

Education Healthcare Healthcare Recruitment 52

Clarivate

MAY 11, 2023

Mainland China has streamlined regulatory protocols for testing and approving prescription drugs in recent years, making dozens of urgently needed treatments, from domestic and international manufacturers alike, available to patients in the process. CDE also released guidelines on Clinical trial requirements for overseas drugs.

Marketing 52

Marketing Patients Management Insurance 52

European Pharmaceutical Review

OCTOBER 27, 2023

Benefits of The Future Clinical Trials Bill Chiefly, the Bill’s goal is to increase patient participation and overall, ensure clinical trials have the highest levels of safety while enabling greater regulatory pragmatism, the author explained. The UK’s approach has been regarded as “consistently slow”, Mansfield wrote.

Ethics 84

Ethics Medicine Education Competition 84

European Pharmaceutical Review

MAY 20, 2024

3 Significant unmet needs The path to diagnosis of a rare disease is complex, taking on average five to eight years from the onset of symptoms before a patient receives an accurate diagnosis. Even with a diagnosis, patients continue to face barriers to care. Engaging with patients and caregivers is key to addressing these challenges.

Patients 117

Patients Medical Safety Healthcare 117

European Pharmaceutical Review

SEPTEMBER 2, 2022

To ensure the safety of medicines post-regulatory approval, a risk management plan (RMP) is established. However, the importance of rigorous documentation of the sampling strategy has also been underlined in recent guidelines related to another research field, patient preference studies. What are risk minimisation methods?

Food and Drug Administration 73

Food and Drug Administration Medicine Safety Food 73

pharmaphorum

AUGUST 24, 2022

The state alleges that the drugmaker made false and misleading claims that Suboxone film was less subject to diversion and abuse, and less likely to be accidentally swallowed by children, blocking generic competition that would have reduced pressure on healthcare budgets during an epidemic of opioid abuse.

Competition 52

Competition Marketing Healthcare Healthcare 52

pharmaphorum

SEPTEMBER 20, 2022

Aurinia Pharma and partner Otsuka have secured approval in the EU for Lupkynis, billed as the first oral treatment for active nephritis in patients with the autoimmune disease systemic lupus erythematosus. Meanwhile, Lupkynis has also been filed with the Swiss Agency for Therapeutic Products and is currently under review.

Marketing 52

Marketing Safety Patients Medicine 52

PM360

AUGUST 9, 2022

How can we help ensure patients continue to take their medications as prescribed? The reasons why a patient may not take their medication are plentiful, and as a result so are the solutions now available to attempt to solve this issue. But it is not a simple answer. from 2021 and reach $4.2 billion in 2025.

Prescription 105

Prescription Medical Side effects Patients 105

PM360

DECEMBER 20, 2023

With its rapidly evolving healthcare system, limited transparency of public information, and language barriers, China has never proven to be an easy market for overseas pharmaceutical companies to enter. In 2021, the out-of-pocket (OOP) cost accounts for 28% of the whole healthcare expenses compared to 15.4% billion people in 2023).

Marketing 105

Marketing Insurance Medical Manufacturing 105

European Pharmaceutical Review

DECEMBER 19, 2022

3 Under this pathway, comparability studies are required to substantiate the similar nature, in terms of safety and efficacy, of the biosimilar and the reference product. billion in list price savings in 2020 (excluding confidential rebates and discounts). What are the concerns about the interchangeability of biosimilars?

Medicine 52

Medicine Biopharma Safety Food 52

Medico Reach

FEBRUARY 8, 2023

billion in 2020 and will project growth of USD 4.18 billion during 2020-2024. Hence, looking closer at the future trends in pharma industry only makes sense for businesses to stay afloat in the healthcare market. As a result, various investors from the healthcare and pharma domains have invested around $4.7

Pharma 52

Pharma Medicine Marketing Prospecting 52

pharmaphorum

JULY 26, 2022

Merck’s exit came after other companies including Pfizer, Eli Lilly and Roche all scrapped CETP development programmes following safety or efficacy issues. Others were let down not by safety but efficacy, with anacetrapib coming closest to showing value in a phase 3 trial.

Side effects 52

Side effects Safety Pharma Patients 52

Rep-Lite

JULY 27, 2023

In today’s fast-evolving world, the medical sales industry stands at the forefront of innovation, with medical devices playing a pivotal role in patient care and treatment. They serve as the primary link between healthcare providers and cutting-edge medical solutions. billion by 2025.

Sales 52

Sales Medical Medical sales Sales Strategy 52

World of DTC Marketing

MAY 25, 2022

There was nearly a 30 percent increase in homicides between 2019 and 2020, making it the most significant one-year increase in six decades. Healthcare must play a more significant role in preventing gun violence. Still, gun violence is one of America’s deadliest and longest-running epidemics. It is nothing less than an immediate need.

Doctors 46

Doctors Healthcare Healthcare Physicians 46