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Is DTC effective?

World of DTC Marketing

During the first quarter of 2020, the number of telehealth visits increased by 50%, compared with the same period in 2019, with a 154% increase in visits noted in surveillance week 13 in 2020, compared with the same period in 2019. For example, what percentage of patients experienced suicidal thoughts?

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Lupkynis approved for the treatment of LN in the EU and UK

Pharmaceutical Technology

However, the lack of in-person administration by physicians will likely also impact patient compliance. Adoption of Lupkynis in the European market will depend largely on pricing as well as reception by physicians.

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T2D market growth driven by novel GLP-1RAs and once-weekly basal insulin therapies

Pharmaceutical Technology

The erosion of Januvia is due to patent expiry in that had been expected in 2022 and physicians’ preference for sodium-glucose linked transporter-2 inhibitor (SGLT-2I) therapies such as Farxiga (dapagliflozin) and Jardiance (empagliflozin) due to their ability to improve glycemic control and address cardiorenal comorbidities.

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A Look Into Telehealth in 2021 and Beyond

Pharma Marketing Network

Billion in 2019 and Expected to Reach USD 171.81 Physicians and patients raise legitimate questions and concerns about the safety, effectiveness, and accessibility of telehealth. Wearable technology allows physicians to check in on the health of their patients in between physical office visits. over the Forecast Period.”.

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The Caregiver Vertical: How Pharma Engages

Pharma Marketing Network

Members of a multidisciplinary care team may include physicians, nurses, pharmacists, radiologists, dieticians…the list goes on. 2 In 2019, there were 7 potential family caregivers per older adult. February 2019. But one key member is often omitted: the patient’s caregiver. Centers for Disease Control and Prevention.

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Collaboration with Janssen and Eli Lilly to address lack of paediatric medications

Pharmaceutical Technology

In recent years, with the advent of biologics and novel therapeutic targets such as anti-TNF, anti-interleukin, and anti-integrin, there has been a steady increase in the number of agents approved to treat inflammatory bowel diseases (IBD), which has provided physicians with an increasing number of options to treat Crohn’s disease (CD).

Medical 59
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Gun violence is a national health issue

World of DTC Marketing

There was nearly a 30 percent increase in homicides between 2019 and 2020, making it the most significant one-year increase in six decades. Gun violence isn’t just a criminal justice issue; it’s a public health issue. He and Ninez Ponce, Ph.D. Gun violence kills people. These are health impacts,” Dr. Rodriguez says.

Doctors 46