ililli: How Social Audio is Driving HCP Engagement
Pharma Marketing Network
JANUARY 19, 2022
Podcasts have been around for 18 years. It’s hard to make a podcast. Marketing consultant, Kevin Jordan, reminds us that there are ten steps to making a podcast. You talk into your phone – what a novel concept – and say what you want to say. We say ililli like EYE-lily. But they knew what they wanted to say.
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