Pharmaceutical Representative Training
DECEMBER 28, 2021
Before 2020, the landscape of drug marketing involved following drug approvals by the Food and Drug Administration ( FDA ), finding which patient population would benefit from therapy, and visiting specialized doctors in-person to advertise its advantages compared to current guidelines. Visit ACMA to learn more.
Quantified
APRIL 18, 2022
Why is success in pharma sales so hard? Challenge 1: Limited set of marketing and sales tools. Pharma has always been highly restrictive in terms of the different tools you can use to engage, educate and inform about prescription medicines. The Strategic Importance and Persistence of the Pharma Sales Rep.
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PM360
JULY 21, 2022
3 Sales reps’ meetings with physicians also shifted from 64% in-person prior to the COVID-19 pandemic to 65% virtual during the pandemic. Physicians are also difficult to reach through traditional internet marketing. Increasing Market Awareness Remains a Challenge. Pharma Sales Reps are Struggling – Here’s Why.”
Pharma Marketing Network
OCTOBER 13, 2020
With patients, you had a wave of Rx fills and refills earlier as many with chronic health conditions requiring ongoing Rx therapy stocked up on prescriptions in case they could not leave home – and safely get to a physician or pharmacy. Access by pharma sales rep has been significantly reduced across the board.
Rep-Lite
DECEMBER 7, 2023
In this article, we’ll delve into the intricacies of how to get into pharmaceutical sales and the pivotal role of training. What is Pharmaceutical Sales? Why Pursue a Career in Pharmaceutical Sales? There are several reasons why individuals choose to pursue a career in pharmaceutical sales.
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