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How to Use Marketing Automation to Enhance the Patient Journey

LEVO Health

As the healthcare landscape evolves, patients become increasingly proactive in seeking information and taking charge of their health. This shift has had a profound impact on the success of various healthcare marketing strategies. As a result, one of the most powerful, innovative tools is marketing automation. .

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How ChatGPT will Impact the Healthcare Industry?

Medico Reach

It is now adapting to new changes and implementing new technologies like artificial intelligence to enhance the patient experience. So, as a business in this domain, you must leverage hi-tech solutions to capitalize on the budding market. Read on to learn how.

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What Tech Trends Do Life Sciences Marketers Need to Know About?

PM360

To discover how technology is affecting the jobs of life sciences marketers we turned straight to the source—our readers. We asked them about three key areas: How can they best utilize the power of artificial intelligence (AI) immediately? Will Big Tech’s moves within healthcare force the industry to change how it operates?

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10 New Solutions, Strategies, and Devices to Boost Adherence

PM360

How can we help ensure patients continue to take their medications as prescribed? The reasons why a patient may not take their medication are plentiful, and as a result so are the solutions now available to attempt to solve this issue. Chief Marketing Officer, AdhereHealth. But it is not a simple answer. billion in 2025.

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12 New Ways Companies Are Helping to Improve Adherence

PM360

Here are twelve of the best examples of programs, strategies, solutions, technology, and more that companies have developed or are using to keep patients on their prescribed therapies. But outdated manual processes are complex and leave many patients out.

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Healthcare CIO Guide to investing in a system of intelligence

Clarify Health

A system of intelligence is a highly automated enterprise analytics platform that draws upon massive, longitudinal, patient-level datasets that can be queried to deliver actionable real-world insights in seconds to unlock analyses into a multitude of use cases across clinical and business areas.

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Patient Engagement Strategies for Marketing Success

Healthcare Success

As a hospital or health system, you know the value of patient engagement. You understand that it’s crucial for improving the overall patient experience and health outcomes for people of all socio-economic classes. But are you up-to-date with the latest patient engagement strategies? What Is Patient Engagement?