MedReps

APRIL 3, 2023

1) Communication Having good communication skills is important for a leader, as they have a lot of people working on their team whose progress they need to track. Make sure to include the types of communication you’re good at, including examples of written, spoken and more. 6) Retention Retention goes several different ways.

Medical sales 71

Medical sales Sales Medical Sales territory 71

World of DTC Marketing

APRIL 16, 2021

While the consolidation of agencies may be a priority for some pharma companies a good digital agency can add a lot of value. Real-time analytics can provide almost immediate insights into how online health seekers are considering your brand. There is a lot of downside to letting your main ad agency do your digital work.

Pharma 203

Pharma Media Marketing Specialization 203

PM360

JUNE 29, 2022

How do you balance being scrupulous without sacrificing being audacious? Product differentiation – At surface level, we know this is a must. George Merck (1894-1957) provided seminal guidance with “Good Medicine is Good Business.” George Merck (1894-1957) provided seminal guidance with “Good Medicine is Good Business.”

Medicine 105

Medicine Marketing Pharma Competition 105

World of DTC Marketing

AUGUST 11, 2021

SUMMARY: DTC metrics change by product life cycle and DTC managers usually have to justify their budgets. Here’s how to measure some DTC tactics by life-cycle: LAUNCH. The key thing to remember is that regardless of DTC, your numbers will increase as your product gets out to the market. POST-LAUNCH.

Marketing 143

Marketing Side effects Management Media 143

Medical Device Success

MAY 22, 2022

Do you know how a CXO can contribute to a company’s prelaunch or commercial launch success? To help us understand how they work with MedTech and HealthCare organizations we will talk to Skender Daerti, CEO. An example of an upstream service could be voice of customer during product development. It is called a CXO.

Medical 130

Medical Training Healthcare Healthcare 130

European Pharmaceutical Review

OCTOBER 14, 2022

Amgen’s 2022 market report has detailed how competition has driven savings across healthcare, estimating that a considerable number of biologics will be in competition with biosimilars in five to 10 years. More interchangeable biosimilars are estimated to be approved and launched in the US in the next few years.

Competition 81

Competition Healthcare Healthcare Food and Drug Administration 81

World of DTC Marketing

JANUARY 25, 2022

Clunky, costly, highly regulated health systems, often dominated by rent-seeking middlemen, are being shaken up by firms that target patients directly, meet them where they are—which is increasingly online—and give them more control over how to access care. ” COMMENT: This article from The Economist makes for good reading.

Healthcare 207

Healthcare Healthcare Prescription Medical 207

World of DTC Marketing

JULY 14, 2021

Last week I had a chance to review a creative brief submitted to an agency to launch a new product. A big part of my services involves explaining, to DTC managers, how people evaluate prescription drugs and where they go to get more information. The other issue is that doing TV ads makes DTC managers feel good about themselves.

Pharma 253

Pharma Prescription Recruitment Doctors 253

Medico Reach

JULY 3, 2022

Developing a new medical device entails a long process that begins with an idea and ends with a completed product. However, the success or failure of the product heavily depends on its debut. With so much at stake, all stakeholders must work cooperatively to ensure the product launch is a success. Create a Marketing Plan.

Medical 97

Medical Food and Drug Administration Training Marketing 97

World of DTC Marketing

JANUARY 1, 2022

Telehealth will find a niche for patients who need their doctors for simple health issues, but physicians still need to be taught how to recognize more severe problems that require an office visit. Invest in product websites with content and usability studies. Invest in product websites with content and usability studies.

Healthcare 244

Healthcare Healthcare Side effects Prescription 244

Clarivate

MAY 22, 2023

Much discussion has focused on whether this will ultimately be for better or worse; but as with any seismic shift in technology, the answer will depend on how we choose to engage with and deploy the new tools. Artificial intelligence tools are just one of the many ways that we augment our products, tools and services.

Training 115

Training Government Media Pharma 115

Contrarian Sales Techniques

JANUARY 14, 2024

Let me walk you through some of the common "rituals" I've noticed among top sales performers: Preparation and Focus: Morning Power Hour: Start your day with a bang! Dedicate the first hour to things like prospecting or practicing your pitch. I remember a colleague of mine who swore by this; she always seemed two steps ahead of the rest of us.

Sales 52

Sales Specialization Consulting Prospecting 52

World of DTC Marketing

FEBRUARY 10, 2021

When I hired my digital agencies on a huge launch, I spoke to them every day via IM. They shouldn’t have to wonder if they are doing a good job. For example, how they respond to turn around time on a project is an agency metric. Earlier this year, a client asked me to review their product website.

Marketing 180

Marketing Pharma Management Leads 180

Contrarian Sales Techniques

OCTOBER 16, 2023

Are you introducing a new product, offering a solution, or seeking a meeting? Value Proposition: Highlight the benefits of the product or service you're presenting. How does it stand out from competitors? How can it benefit the recipient's practice or patients? Company Affiliation: Mention the company you represent.

Medical 52

Medical Doctors Medical sales Product sample 52

World of DTC Marketing

JULY 23, 2020

Some may think it’s a bad time to be launching a drug but actually the reverse may be true. I’ll admit it’s a small sample but it indicates, to me, a huge opportunity to reach HCP’s with a message about why your product may be better for SOME patients. ” and “will the side effects scare them away?

Physicians 130

Physicians Marketing Side effects Patients 130

PM360

NOVEMBER 27, 2023

A significant shake-up at the company marked the start of my tenure: a newly appointed CEO with a consumer-packaged goods (CPG) background introduced a new Chief Marketing Officer (also from CPG) and an influx of global marketers from renowned companies such as P&G, Kraft, and Coca-Cola.

Marketing 104

Marketing Recruitment Patients Manufacturing 104

Clarivate

JUNE 29, 2023

OpenAI’s launch of ChatGPT on March 14 heralds a new era of artificial intelligence that will have profound implications for society, including the life science and healthcare industries. These include: Ensuring quality input data: AI applications can only ever be as good as the data fueling them.

Patients 98

Patients Safety Healthcare Healthcare 98

pharmaphorum

OCTOBER 31, 2022

Having good forecast models is critical for effective and efficient decision-making. 1: Know what good looks like when designing the model. 2: A good forecast will have no secrets. Forecasting exists to help organisations make important decisions around investments, such as the launching a new drug. What to do.

Pharmaceutical 52

Pharmaceutical Marketing Consulting Leads 52

PharmaKinnex

MAY 20, 2022

How to Get Started with Contract Pharmaceutical Inside Sales Companies May 20, 2022. A contracted pharmaceutical inside sales force can be just the ticket to getting the full coverage you need to significantly increase your product’s reach, expand your market share, and boost your profits. When that happens everyone wins.

Sales 52

Sales Pharmaceutical Pharma Marketing 52

European Pharmaceutical Review

NOVEMBER 2, 2023

For instance, the Executive Steering Group on Shortages and Safety of Medicinal Products (MSSG) reported in January that due to manufacturing delays, production capacity issues and supply difficulties of antibiotics across most Member States, it was “closely monitoring” and responding to shortages.

Medicine 102

Medicine Manufacturing Pharmaceutical Safety 102

pharmaphorum

NOVEMBER 11, 2022

How did you prepare to take on this new role? . , recently appointed general manager for Takeda UK and Ireland. Here, she discusses her new role, key steps to a successful career in life sciences, and her plans for the future. What inspired you to pursue a career in the life sciences? I have never looked back in the 20 years since.

Pharma 84

Pharma Medicine Marketing Management 84

European Pharmaceutical Review

NOVEMBER 30, 2023

They highlighted key data from the organisations recently published good manufacturing practice (GMP) Manufacturing Survey and Skills Demand reports, which focus particularly on the UK’s landscape. It has had good steady growth in terms of manufacturing capacity and capability, he remarked. “We So now we have a really nice blend.”

Manufacturing 77

Manufacturing Recruitment Medicine Biopharma 77

Salesforce

JUNE 21, 2022

See how, with the right culture, tools, and processes, you can find ways to humanize that change and use it as a springboard to drive innovation. to learn how its people-first culture helped drive rapid innovation during the pandemic. Once we launched Salesforce, we were able to do a lot of different things like video calls.

Training 98

Training Management Healthcare Healthcare 98

PM360

MAY 25, 2023

This is different from clinical trials which are really designed to look at efficacy and safety in a very controlled environment, so controlled trials are very good at answering those two questions. Mental health continues to be a national crisis that is only becoming more prevalent, especially since the pandemic. million people.

Side effects 95

Side effects Medical Patients Networking 95

PM360

JUNE 26, 2023

The world is abuzz about how generative artificial intelligence (AI), such as OpenAI’s ChatGPT, might revolutionize how we work. In one year, over 140 generative-AI startups launched, securing massive amounts of funding. And there is every reason to believe that, if managed adeptly, this technology will be transformative.

Pharma 97

Pharma Management Ethics Medical science 97

PM360

OCTOBER 13, 2023

PM360 reached out to get his insights on how the industry can improve its omnichannel approach and realize its full potential for marketers. Bill Veltre: Pharma is in a constant omnichannel evolution that has been going on for many years with no definitive end in sight due to how fast data and tech change around us.

Media 52

Media Pharma Marketing Engineering 52

PM360

SEPTEMBER 7, 2023

The good news: when pharma companies do really listen to patients, they are delivering some pretty incredible experiences. When one company discovered how Parkison’s patients have one of the highest separation rates, they worked with them to develop a kit to improve their intimacy with their partners.

Pharma 52

Pharma Patients Manufacturing 52

pharmaphorum

OCTOBER 11, 2022

Asked how he made the shift from working out the structure of proteins and how molecules bind to those proteins, to the founding of pharmaphorum and focusing on the digital space, his answer was clear: communication. Instead, he shifted to consulting and, after a period of time, the launch of pharmaphorum in 2009. “[My]

Pharma 80

Pharma Medicine Doctors Patients 80

European Pharmaceutical Review

JUNE 24, 2022

This means numerous key aspects of how pharmaceuticals are regulated in the EU could be affected, from costing and reimbursement to intellectual property rights, incentives and more. But what are the key potential changes and how could they impact drug developers and manufacturers? proof and crisis-resistant.

Pharmaceutical 100

Pharmaceutical Medicine Marketing Competition 100

Infuse Medical

JANUARY 9, 2020

In the world of medical device marketing and sales, executing a well thought through product launch provides a huge opportunity to gain market share, grow your clientele, and increase your revenue. Today, we are sharing seven tips from our team of professionals on how to launch a product smoothly and successfully!

Food and Drug Administration 52

Food and Drug Administration Training Sales Marketing 52

Legacy MEDSearch

JULY 15, 2022

There are guides that proudly proclaim how important resume titles are, or how your Times New Roman font is preventing you from finding your next job, to guides that insist you use a professional service to “set yours apart from the rest.”. Being specific is good. Resume writing advice is everywhere online. Be Targeted.

Recruitment 87

Recruitment Management Professional Services Sales 87

Clarivate

DECEMBER 7, 2021

A new report from Clarivate, Luxury brands: Re-calibrating brand strategies for a changing world , looks at how luxury brands – long-standing source of aspiration for consumers – are adapting their brand strategies. Some luxury products, such as haute couture in France, have their own set of legal protections and membership.

Professional Services 95

Professional Services Management Competition Sales 95

MedCepts

NOVEMBER 7, 2017

Be sure you make a good impression! According to an article published in Behavior and Information Technology, your website has 50 milliseconds to make a first good impression. Relevant content and the social status of a business remains critical to making a good impression. That’s right, 50 milliseconds or less. As well as, 5.59

Healthcare 98

Healthcare Healthcare Medical Networking 98

PM360

JUNE 11, 2022

So, how many life sciences companies are actually making an effort to include patients in things like drug development strategies, clinical trial protocols, patient engagement communication, etc.? What is the value of a patient-centric approach if that approach doesn’t include the patients themselves? They want a patient inclusive approach.

Patients 98

Patients Medical Education Government 98

Pharmaceutical Technology

MAY 17, 2023

AGC Biologics has introduced the BravoAAV and ProntoLVV viral vector platforms that offer quick clinical and commercial production and release of good manufacturing practices (GMP). The new platforms have production at various scales in suspension and adhesion up to 2,000l and 750l, respectively.

Manufacturing 52

Manufacturing Networking Patients Leads 52

pharmaphorum

JULY 20, 2022

On 1 July 2022 NHS England announced how their buying power had secured savings of £1.2 NHS England highlighted how around a third of the £1.2 billion secured related to one product – Humira (adalimumab) – going off patent in 2018. Savings on medicines make the headlines. billion in three years. Genericisation.

Medicine 52

Medicine Sales Ethics Marketing 52

Medgadget

JANUARY 20, 2023

as compared to sitting, which is well over the 10% threshold that qualifies a product for NEAT certification (NEAT stands for the science of Non Exercise Activity Thermogenesis, developed by Mayo Clinic). You may even find yourself standing for longer than anticipated with this product. We worked hard and played hard.

Engineering 97

Engineering Marketing Leads 97