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Three Strategies to Optimize Healthcare Provider Networks in New and Existing Markets

Clarify Health

Optimizing provider networks is the number one way to do so. Provider networks are the primary tool for health plans to attract and retain new members while optimizing returns. This makes network design a key factor in any member retention strategy. Payers are constantly looking to improve member outcomes while lowering costs.

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How price transparency in healthcare will impact provider networks and patient choice

Clarify Health

Healthcare prices in the U.S. Varied health plan contracts and coverage made it nearly impossible for patients to know ahead of time what they’d be charged for a given service. Complying with the regulations won’t be enough for healthcare delivery organizations that want to thrive in this new, more transparent environment.

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Network Optimization Strategies for Payers: A Look at Provider Network Adequacy

Clarify Health

A well-balanced and adequately resourced provider network is a strategic asset for payers in the highly competitive healthcare insurance market. When looking to optimize, it is critical to ensure network adequacy or the provider network’s ability to meet the healthcare needs of an insured population.

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How to Leverage Patient Voices within Digital Marketing Campaigns

LEVO Health

But what about healthcare? Can patient voices be influencers in the same way? Patients are more empowered than ever to take an active role in their health and share their experiences with others. Why Patient Voices Matter The healthcare industry is a complex and highly regulated environment.

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Beyond the Pill: Creating Value with Patient-Centric Pharmaceutical Marketing

Pharma Marketing Network

In order to succeed in this challenging environment, pharmaceutical companies need to adopt a patient-centric approach to marketing. Patient-centric pharmaceutical marketing is based on the understanding that patients are more than just consumers of drugs. One way is to use patient-generated content (PGC).

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Unleashing the Power of Healthcare Data Analytics in Health Plan Network Design

Clarify Health

The transformative capacity of data analytics is shaping the future of healthcare, driving new levels of efficiency, effectiveness, and patient-centric care. The Role of Data Analytics in Health Plan Network Design In the context of health plan network design, data analytics offers the potential for a seismic shift in our approach.

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Healthcare is about profits, not patients

World of DTC Marketing

Some are also increasing their profit margins by forcing out healthcare staff who have seniority and earn more. One of the best ways is to cut costs which means letting experienced healthcare workers go. Still, older healthcare employees who are at the top of the earnings schedule are being forced out. Changes are imminent.