MedCity News

APRIL 19, 2023

Automation, AI, and machine learning can all be used to identify issues that lead to denials, streamline the patient billing process, reduce manual processes, and provide real-time data to quickly process claims.

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Referral MD

JANUARY 8, 2024

In the contemporary healthcare landscape, prioritizing value-based care has become imperative for healthcare providers, encompassing Accountable Care Organizations (ACOs) , Federally Qualified Health Centers (FQHCs), healthcare systems, and hospitals. Why is value-based care an important shift in healthcare?

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MedCity News

OCTOBER 4, 2022

To position the healthcare system for long-term success, traditional healthcare providers must tap into new disruptive forces to create navigable, discoverable, accessible, and personalized experiences for patients who now expect a new consumer-centered model of care.

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Clarify Health

SEPTEMBER 5, 2023

Here are our top three provider network optimization strategies for health plans seeking to gain market share and manage claims spend in 2023 and beyond. Use healthcare provider data to boost network performance Assessing provider performance is one of the key challenges of network design and optimization.

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Clarify Health

FEBRUARY 27, 2024

In the United States, an aging population and the rising prevalence of chronic disease highlight the limitations of most healthcare systems, putting increased pressure on providers. There’s no question AI can empower providers, leaders, and growth teams to drive transformation in healthcare.

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Infuse Medical

APRIL 5, 2024

Virtual Reality (VR) technology has revolutionized various industries, including healthcare. In patient education, VR offers a dynamic platform for delivering immersive and interactive experiences. Understanding the fundamentals of VR and its integration into healthcare settings is crucial for maximizing its potential.

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PM360

SEPTEMBER 7, 2023

1 For 65% of respondents, one of the biggest issues was that coordinating and managing healthcare is overwhelming and time-consuming. 1 For 65% of respondents, one of the biggest issues was that coordinating and managing healthcare is overwhelming and time-consuming. Physicians will be more accurate, efficient, and proactive than ever.”

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Pharma Marketing Network

JULY 12, 2023

In order to succeed in this challenging environment, pharmaceutical companies need to adopt a patient-centric approach to marketing. Patient-centric pharmaceutical marketing is based on the understanding that patients are more than just consumers of drugs. One way is to use patient-generated content (PGC).

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Healthcare Success

JANUARY 2, 2024

Now that the holidays have drawn to a close, it’s time to return to your 2024 marketing plan and make adjustments that ensure your business is taking advantage of the latest trends in healthcare marketing to reach patients and HCPs more effectively and make a lasting impression.

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LEVO Health

MAY 7, 2024

Healthcare organizations are increasingly partnering with influencers to build trust with their audience and expand their reach. By collaborating with influencers, healthcare brands can share their message with humanity, connect with consumers personally, and establish credibility within their target communities.

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Healthcare Success

MAY 9, 2022

We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . History of QR Codes in Healthcare Marketing .

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Impetus Digital

JULY 5, 2023

Fast forward to today, and this technology is intertwined with a myriad of industries, including healthcare. As of last year, i.e., 2022, the global healthcare cloud computing market was valued at $37.14 Cloud technology in healthcare has become critical in improving patient care and revolutionizing healthcare systems.

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Clarify Health

JANUARY 2, 2024

Leveraging Data to Improve Patient Journeys Healthcare Unbound episode recap: There’s never been more healthcare data (or access to it). Data on various aspects of patients’ journeys through the healthcare system are particularly powerful for both providers and payers. WebMD and “Dr.

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LEVO Health

FEBRUARY 1, 2024

Traditionally, healthcare marketing relied on broad, generalized strategies that often missed the mark in addressing the unique needs of diverse patient populations and high-level healthcare professionals (HCPs). While the one-size-fits-all approach had a broad reach, it lacked the precision necessary for impactful engagement.

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Referral MD

MAY 2, 2024

Healthcare referral management solutions serve as a comprehensive approach to streamline the patient referral process within the healthcare ecosystem. Specialty healthcare practices benefit from having a referral management solution for several reasons: 1.

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Referral MD

JULY 31, 2023

In today’s fast-paced world, where efficiency is critical, healthcare providers constantly seek innovative solutions to streamline their processes and improve patient care. Let’s delve into the world of referral management software and discover how it transforms healthcare’s future and improves patient care.

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Medico Reach

MARCH 2, 2023

The healthcare sector is one of the fastest-growing industries. It is now adapting to new changes and implementing new technologies like artificial intelligence to enhance the patient experience. A compound annual growth rate (CAGR) of 12.25% is a testament to the healthcare segment’s exponential and steady rise.

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Infuse Medical

MARCH 22, 2024

Healthcare training is a crucial aspect of maintaining high standards in patient care and ensuring the competence of medical professionals. This article explores how VR can revolutionize healthcare training, leading to cost reductions and enhanced learning experiences. Introduction to Healthcare Training Costs A.

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Clarify Health

JANUARY 25, 2024

In the healthcare sector, the strategic use of predictive analytics is crucial for providers aiming to maintain competitiveness. Leveraging data allows them to more accurately anticipate and adapt to market shifts and evolving patient needs.

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Penrod

MARCH 25, 2024

The ideal healthcare ecosystem is one where the patient thrives and the hospital functions at peak efficiency. Healthcare has long relied on data management; it is time to elevate process management. On the other hand, ERP systems transformed the way healthcare institutions could manage day-to-day operations.

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Referral MD

NOVEMBER 3, 2023

How the Healthcare Digital Front Door Improves Office Efficiency In recent years, the healthcare industry has undergone a transformation driven by digital technologies. One significant aspect of this transformation is implementing a healthcare digital front door.

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PM360

JULY 13, 2023

During the COVID-19 pandemic, we saw healthcare organizations spend and scramble to implement numerous virtual care point solutions. The global healthcare IT market was valued at $280.3 The global healthcare IT market was valued at $280.3 billion in 2020 and is expected to reach $381.7 fitness trackers).

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Scott’s Directories

APRIL 13, 2022

Lead generation is essential for any business to grow. But with effective healthcare sales lead generation techniques, businesses in the health sector can attract their target audiences better. It enables them to compare the reputation of several healthcare providers and what they offer before choosing any.

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LEVO Health

JANUARY 18, 2023

The healthcare industry has long focused on the quality of medical treatment as the primary factor in patient satisfaction. However, a recent report released by Accenture found patient experience factors such as convenience, communication, and respect to be just as important to patients when choosing a healthcare provider.

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Nixon Gwilt Law

MAY 26, 2023

As a law firm focused specifically on healthcare innovation, we get really excited about developing areas of the healthcare industry. Providers are already integrating Virtual Reality ( VR ) into patient care in a variety of ways. Reimbursement impacts provider adoption. One area we are particularly excited about?

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Referral MD

SEPTEMBER 21, 2023

Artificial Intelligence (AI) has enormous potential to revolutionize the medical industry, leading to better patient outcomes, more efficient diagnoses, and improved workflows. Referrals can also be frustrating for patients and doctors. AI can also help doctors determine which specialist best suits the patient’s needs.

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Clarify Health

JULY 25, 2023

Historically, the healthcare field hasn’t exactly been at the forefront of adopting the latest technology — but things have gotten a lot better over the past decade. For example, healthcare stakeholders now widely acknowledge AI’s pivotal role in the industry.

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Healthcare Success

DECEMBER 6, 2022

Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble for healthcare organizations that cannot change with the times. 9 Healthcare Marketing Trends 2023. 9 Healthcare Marketing Trends 2023. Consumer-First Content is Essential.

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LEVO Health

DECEMBER 28, 2023

Therefore, healthcare marketers seeking to stay ahead of the curve must keep their fingers on the pulse of emerging video marketing trends. This approach tailors the viewing experience to individual patients, considering their unique needs, preferences, and behaviors.

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Clarivate

APRIL 18, 2024

While the key players’ strategies differ, all are focused on bending the cost curve while increasing patient touchpoints and engagement. Strategy #1: innovate and create Amazon founder Jeff Bezos has said that overnight success takes about 10 years — and that ramp-up period may be what’s playing out for the ecommerce giant in healthcare.

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Referral MD

JULY 10, 2023

Healthcare is a shining example of creative development in the quickly evolving world of digital technology. These intelligent digital assistants are revolutionizing how healthcare providers interact with patients, boosting engagement, streamlining support services, and enhancing patient experiences.

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Medgadget

MAY 3, 2023

AI is increasingly being used in healthcare to reduce clinician workloads and improve patient outcomes. AI-powered tools can also help identify patterns in medical data that can lead to faster diagnoses and better patient outcomes. However, AI in medical imaging also comes with a few potential pitfalls.

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LEVO Health

JANUARY 31, 2023

As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine optimization sits at the heart of any successful healthcare marketing strategy. This is especially true for SEO in healthcare.

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PM360

MAY 25, 2023

With the assistance of AI tools, pharma marketers can develop personalized sales messages and educational content, improving their engagement with healthcare providers and equipping them to deliver better patient care. With AI-powered chatbots and services, patients can access the information they need more efficiently.

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Clarify Health

OCTOBER 3, 2023

Despite the rapid adoption of digital technology in other industries, healthcare has been a bit slower to transform. This shift in healthcare focuses on treating patients more like consumers , giving them more control and options in their healthcare decisions.

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Referral MD

JANUARY 19, 2024

Accurate information for personalized, value based care In a world where value-based care is prioritized, healthcare providers ACOs, FQHCs, Healthcare Systems, and Hospitals must comprehensively understand a patient’s health to effectively manage costs, mitigate risks, and deliver high-quality, personalized care.

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MedCity News

APRIL 10, 2023

Greater collaboration among healthcare providers, medical device manufacturers, and lawmakers and regulators will lead to predictability and consistency in cybersecurity management. Together, we can make even greater strides toward patient safety and a more secure and sustainable healthcare system.

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