Remove Doctors Remove Medicine Remove Physicians Remove Training
article thumbnail

Can Doctors Train Medical Sales Reps Better

Toolyt

Moreover, a person should be thoroughly trained in all the finer points of the job before embarking on the career wagon. A Medical Sales Rep comes across different doctors, physicians, and pharmacies. Besides, Medical sales reps are the connecting bond between pharmaceutical companies and doctors.

article thumbnail

A lesson in behavioral economics: Driving value-based care through physician incentives

Clarify Health

Beyond Theory: Harnessing Incentives to Drive Value-Based Care Initiatives Healthcare Unbound episode recap: On this episode of the Healthcare Unbound podcast , behavioral economics expert Dr. Zeke Emanuel discusses how to create physician incentives to control costs and improve outcomes in healthcare. Levy and Robert M. Emanuel says.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

DTC as part of an integrated strategy

World of DTC Marketing

On physician social media sites, doctors are talking about how to treat patients, including a better understanding of patient attitudes. Much is being said about integrated messaging in the CPG arena, but in pharma, the messages to the patient and physician are often different when there should be some overlap.

article thumbnail

Can we be serious about telehealth?

World of DTC Marketing

Telehealth can be advantageous to patients who need an Rx refill or are following up on a treatment option, but it has been my experience that most doctors are still very cautious about its use. TermLife 2 go surveyed 500 people to find out if they’ve ever lied to their doctors, and 23% said they have.

Doctors 154
article thumbnail

Getting an Rx does not address health problems

World of DTC Marketing

Imagine a medicine that reduced the death rate of breast cancer and risk of recurrent breast cancer by 50% lowered the risks of colon cancer and type 2 diabetes by two-thirds, and those of heart disease, hypertension, and Alzheimer’s’ disease by 40%. Why don’t doctors have the “the talk”?

Insurance 200
article thumbnail

Is DTC effective?

World of DTC Marketing

According to a study in the Journal for American Board of Family Medicine “respondents (76%) said they were likely to ask a health care provider about advertised drugs; 26% said they had already done so. The old belief is that patients who are interested in new treatments ask their doctor about them. Is TV the best channel?

article thumbnail

Pharma 2021: Key considerations for the move towards the Hybrid Sales Model

Atrivity

The days when a pharma rep can walk into any doctors' office at a specific time and expect to see the doctor if they were patient enough, could soon be a distant memory. Those that are able to adapt to the needs of physicians and improve their digital reach will be able to elevate and transform their relationships to another level.

Sales 52