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Contrarian Sales Techniques
JANUARY 27, 2023
The reason for this is that gifts, even small ones, can create a sense of obligation or bias in the minds of doctors and other healthcare professionals, which can lead to them prescribing a particular medicine that may not be the best choice for the patient.
Pharmaceutical Technology
OCTOBER 5, 2022
Bringing an end to a 13-year deliberation on a whistleblower lawsuit, Biogen recently agreed to pay a $900 million settlement , amidst increased government alertness on pharmaceutical fraud. The US government has recently prioritized the pursuit of cases such as Biogen’s as a warning to the industry to remain in compliance of the law.
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Scott’s Directories
OCTOBER 19, 2022
One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.
Referral MD
MAY 30, 2023
A good medical billing company will make it clear upfront how they collect fees and provide their services. Many doctors and medical practices choose to use a third-party billing company because they find it more affordable than hiring staff to do this work in-house.
PM360
JUNE 16, 2023
These questions raise many implications, but advancements in healthcare data and analytics can make a huge impact on patients and healthcare providers, including reducing time to diagnosis and increasing connectivity for patients to the right providers, well-matched trials, and patient communities.
Referral MD
MARCH 28, 2022
One of the latest iterations of our digitization comes in the form of the patient portal, an online hub designed to keep healthcare consumers in the treatment loop. Failing to comply with these rules will result in declining government reimbursement for your practice. How do patient portals improve healthcare workflows?
Veeva
AUGUST 15, 2021
Get continuous, automatic data updates to improve sales rep productivity and drive intelligent engagement with healthcare providers. Have visibility into relationships between healthcare providers and organisations to improve targeting, eliminate territory coverage gaps, and create account-based selling plans.
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