Doctors Electronics Networking Patients 
MedReps
DECEMBER 13, 2022
Doctors are inevitably busy people. They have a lot of different things going on, from patient care to keeping up on studies to ensure their approach is top-notch. For these reasons, as well as plenty of others, medical sales reps need to adhere to three main fundamentals when pitching their products to doctors.
Referral MD
APRIL 20, 2022
Healthcare is in a new era of consumerism, where patients know they have choices for their clinical provider. One study looked at the workflows around physician referrals and found: Just over one-third of patients fail to follow up on the referral you provide them, which could indicate they are missing the critical care they need.
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PM360
MAY 15, 2023
Because nearly all prescriptions are now written electronically. If you want to capture the eyeballs of HCPs in real time at the moment they select and prescribe a medication, the electronic health record is likely the best game in town. When a patient meets predetermined triggering criteria, a brand message appears in the EHR.
PM360
NOVEMBER 21, 2022
Patient-centric marketers are always thinking about the micro-moments where they can make a difference in the patient’s life. But the pandemic forced marketers to think differently as the patient’s functional journey was transformed. What role can our industry play in ensuring this tech can truly benefit patients?
Medgadget
DECEMBER 16, 2022
In the area of precision health, ASUS is endeavoring to better understand a patient by creating a digital twin by utilizing precision diagnostics, personalized medicine, and risk management. Next, Brad Haczynski, VP/GM of Network and Edge Global sales at Intel spoke via video about the CPU giant’s work in the healthcare space.
European Pharmaceutical Review
DECEMBER 23, 2022
With over 90,000 employees across the globe, Sanofi supplies over 5 billion doses of medicines and vaccines every year, supporting the health needs of millions of patients in more than 170 countries. Each site is strong, but our network is even stronger once we collaborate and work together with a ‘One Sanofi’ mindset and common datasets.
Impetus Digital
DECEMBER 5, 2022
The industry is under immense pressure to adopt new technologies and systems that can protect patient data while allowing easy sharing with authorized parties. Too much security can make it difficult for patients to get the care they need, while too little security can leave patient data vulnerable to theft and misuse.
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