MedCity News

NOVEMBER 9, 2022

A customer of Cost Plus Drugs received an email from the company in October stating that “due to skyrocketing demand,” shipping times have been delayed. Marley Drug, a competitor, said its company has not experienced delays and presented itself as an alternative for Americans.

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Contrarian Sales Techniques

DECEMBER 17, 2023

The siren song of email marketing echoes across the online landscape. It's touted as the ROI king, the conversion crown jewel, the secret sauce to building lasting customer relationships. So, with a critical eye and a thirst for truth, I delved into the world of this "Email Autopilot." Is content king (or queen)?

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World of DTC Marketing

MAY 17, 2022

eMail marketing still provides a great ROI, but very few pharma companies use it because of complexities and privacy issues. 3hree: Engage your customers. It’s time to get closer to your customers. Don’t think of content to “sell”; think of content that explains how to live with health issues.

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Spotio

MAY 10, 2023

B2B sales prospecting is the process of evaluating leads and prospective customers as potential sources of new business. Leads: Potential customers that have shown interest in your product or service – visited your website, subscribed to a blog, or downloaded a gated resource, for example. However, they are not the same.

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Medical Sales Authority

OCTOBER 17, 2022

Now, it is about emailing, texting, and social media. It is important to be able to put together a well written email. Email communication does not offer the subtle nuances in expression which come with in-person and over the phone communication. In the article we take a look at medical sales email etiquette.

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MedReps

DECEMBER 20, 2022

While you may already have a number of repeat customers in your area, you’ll more than likely need to attract others in order to meet your sales quotas. In addition to this method, you can take advantage of content marketing in order to help future customers find you instead. Here are some of our top recommendations.

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MedReps

DECEMBER 12, 2022

In addition, use proper grammar and punctuation in presentations, emails and text messages. Once you’re familiar with your customers, you might feel like relaxing your conduct around them. They will always be your customers as long as you’re on the job your demeanor and appearance need to remain professional, no matter what.

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Pharma Marketing Network

JULY 19, 2023

By creating and distributing valuable content, businesses can attract and engage their target audience, position themselves as experts in their field, and build trust with potential customers. Genuinely engaging with customers: The key to successful content marketing is to genuinely engage with your target audience.

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Medico Reach

APRIL 21, 2022

And in this competitive digital era, email marketing is still one of the best strategies to boost your sales. Healthcare email marketing allows you to reach out to your target audience and develop a relationship with them. You can also share personalized content with your customers that help increase your business’s ROI.

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pharmaphorum

OCTOBER 3, 2022

Pharma companies’ customer communication methods require reimagining as technology progresses. Currently, pharma is primarily using digital means to connect with its customers, and Kapoor says it’s discovering from Hollywood how to create engaging content that is more customer focused. Email is not effective.

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Spotio

FEBRUARY 6, 2023

Its goal is to provide sales reps with the information, customer-facing content, and tools they need to guide a buyer through the purchase process successfully. There are two key stages involved in building a good sales enablement strategy: Understanding who the ideal customer is, and mapping the buyer’s journey.

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Map My Customers

SEPTEMBER 1, 2022

Once you are able to define your audience, you can tailor your messaging to your customer’s needs and communicate with them in a way that you never could before. more likely to be opened About 40% of emails are first opened on the phone By putting the prospect’s name in the subject line, for example.

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Spotio

MARCH 5, 2024

Some of the more popular ones include: CRM Software: Short for customer relationship management, CRMs make it easy to store, organize, and use customer data. Many also include automation features so that sales reps can engage potential customers in more productive ways. Which prospects did they email and what was the result?

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Impetus Digital

FEBRUARY 17, 2023

To find out more about Impetus Digital, visit our website , follow us on LinkedIn or Twitter , or book a demo at meetwithimpetus.com Book a Demo The post Virtual Patient Steering Committee: A Customer Story appeared first on Impetus Digital.

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Spotio

DECEMBER 19, 2023

Some B2B sales tools enable reps to store and organize customer data. At the end of the day, the right sales tools for B2B will help you and/or your team become more efficient, connect with potential customers on a deeper, more personal level, and take your reporting procedures to a whole new level. How could they not?

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PM360

APRIL 22, 2024

According to research between pharma professionals and customers, there is still room for improvement regarding prioritized customer experience. However, recent research among both pharma professionals and customers shows that there’s still a lot of work to do. Remote engagement was propelled rapidly up the list of priorities.

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Spotio

MARCH 25, 2024

As such, potential customers will review your pricing, available discounts, reviews and testimonials, and quality of content. That way you can guide potential customers through the entire sales process and close deals at a consistent clip. Decision In the decision stage of the solar sales funnel, prospects assess their options.

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Integrity Solutions

AUGUST 9, 2023

Customers’ buying processes have slowed. View the situation through your customer’s point of view. Your timeline and needs are irrelevant to the customer’s timeline and needs. Knowing your Ideal Customer Profile (ICP) isn’t enough. Stop hiding behind just email. Deal complexity has grown.

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Impetus Digital

DECEMBER 6, 2022

In this customer story, we describe the methodology and results of our client’s ongoing Virtual Steering Committee & Peer Influence program. . To learn more about our client’s approach and the outcomes of this project, download the full customer story below. Download: Customer Success Story. Download PDF. Book a Demo.

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Penrod

NOVEMBER 14, 2023

As a marketing services provider , email is incredibly important to our client’s business – and the implications of this ruling are massive. The ruling extends beyond marketing emails, encompassing all operational and commercial emails from a domain. Imagine being unable to send or receive emails via your corporate domain.

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Contrarian Sales Techniques

JANUARY 6, 2023

This involves finding and identifying potential customers or clients, and then working to convert them into paying customers. One of the first things I like to do when prospecting is to have a clear understanding of who my ideal customer is. As a salesperson, I know firsthand how important it is to master the art of prospecting.

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Spotio

DECEMBER 15, 2023

Once you invest in a CRM for wholesalers, you’ll be able to manage business relationships, address internal challenges, and enhance customer support more effectively. For example, you must manage relationships with manufacturers, distributors, retailers, and even on occasion, end customers. Or the last order they made?

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Pharma Marketing Network

JULY 25, 2023

One of the ways to do this is to customize your audience. Here are some tips for customizing your audience in Ads Manager for the pharma industry: Use demographics: You can target your ads based on demographics, such as age, gender, location, and interests.

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Impetus Digital

JANUARY 27, 2023

To learn more about our client’s approach and the outcomes of this project, download the full customer story below. Throughout the project, the patient advisors remained anonymous to both the client and other participants.

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Spotio

JULY 10, 2023

Fortunately, an automated sales funnel is the perfect tool to help you connect with and sell to new customers. A sales funnel is a series of steps prospects go through before becoming customers. Let’s take a closer look at each one: Awareness : This is when a potential customer first learns about your product.

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Quantified

OCTOBER 16, 2023

For example, look at the following two prompts (you might want to try them for yourself): Write a sales email for our ABC Widget product. Write a concise sales email for our ABC Widget product. Describing the intended audience for the email helps establish the tone and style of the response ChatGPT will produce.

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MedReps

DECEMBER 5, 2022

In order to do this, you need to close more accounts and be prepared to turn those sales prospects into actual customers. While you might have a number of tried and true, loyal customers, they often aren’t enough to help you meet your goals. How quickly do you respond to text messages, emails and voicemails from your customers?

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Referral MD

APRIL 23, 2024

ReferralMD helps healthcare organizations increase revenue, drive operational efficiencies, and improve customer service. As part of the Digital Front Door offering, the Patient Registration & Intake Solution improves the patient experience and streamlines the administrative process for healthcare organizations.

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Spotio

MAY 12, 2023

Sales engagement platforms centralize existing workflows, and link disparate tools so that teams can have access to all of the information they need to improve the quality of customer interactions, streamline sales activities, accelerate the sales cycle and increase revenue. However, CRMs alone can’t drive customer or lead engagement.

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Spotio

JUNE 6, 2022

Now with the introduction of mobile devices, email, texting and other digital channels, reps have countless avenues to find, vet, and reach prospects. 8 in 10 prospects prefer talking to reps over email, which matches up with the percentage of reps (78%) who use it. Sales reps spend about 15% of their time leaving voicemails.

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World of DTC Marketing

JANUARY 4, 2021

DTC marketers need to be ready to understand and help patients who request new medications via telehealth or email. This means an in-depth understanding of how HCP’s will react to a new medication request via email or telehealth and how to communicate full expectations to patients.

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Quantified

JULY 19, 2022

Some of the solutions found in sales acceleration software include company research tools, email tracking software, sales engagement software, and conversation intelligence platforms , among other tools. Sales representatives are primarily tasked with connecting with prospective customers. Types of Sales Acceleration Platforms.

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Medico Reach

MAY 17, 2022

Email marketing is one of the best marketing techniques despite being a legacy system. With the influx of so many social media applications and shared consumer platforms, email marketing still tops the list as the best marketing tool at the disposal of today’s digital marketers. Create a Comprehensive Email Marketing Plan.

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Medical Sales Authority

JULY 20, 2022

Fist off, you need to set an informative and automatic out of the office email. Microsoft Outlook allows you to set a reply for both internal and external communications (customers). There is always a customer that will try to make an emergency out of something routine. Some customers seem to expect an immediate response.

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Spotio

SEPTEMBER 12, 2023

Worth mentioning, sales pipeline management tools like the ones below are often referred to as CRM software, which is short for customer relationship management software. Tools like SPOTIO, for example, also feature lead generation and customer mapping tools. How many emails and text messages do they send?

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Impetus Digital

OCTOBER 5, 2022

In this customer story, we share how our client leveraged Impetus Digital’s large portfolio of life science-specific online collaboration tools and White-Glove services to: Conduct a needs assessment among embryologists and fertility specialists. Download: Customer Success Story. Download PDF. Book a Demo.

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Clarity Engagement Solutions

DECEMBER 1, 2020

Unfortunately, this translated into pushing the same branded content messages via email not only to physicians, but a broad range of healthcare stakeholders. And if there’s one thing these stakeholder don’t like, it’s emails with branded content trying to sell them stuff. They go straight to the bin. Get everyone on the bus .

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