PM360

AUGUST 24, 2023

Among the best ways to serve patients and help healthcare providers communicate about a condition or product is with empathetic approaches that mirror where patients are in their lives, and consider their frustrations and discontents as well as what makes them satisfied and in control.

Competition 98

Competition Healthcare Healthcare Marketing 98

Pharma Marketing Network

JULY 12, 2023

The pharmaceutical industry is facing a number of challenges, including increasing competition, rising costs, and changing regulations. In order to succeed in this challenging environment, pharmaceutical companies need to adopt a patient-centric approach to marketing. One way is to use patient-generated content (PGC).

Pharmaceutical 98

Pharmaceutical Marketing Patients Healthcare Provider 98

Clarify Health

JUNE 29, 2023

Ideon will power Clarify Networks’ competitive intelligence software module with national insurance network data across commercial, Affordable Care Act (ACA), and Medicare Advantage (MA) markets to empower health plans to gain valuable insights into their competitors’ networks.

Networking 52

Networking Competition Insurance Healthcare 52

Pharmaceutical Technology

SEPTEMBER 5, 2022

Payers ensure the delivery of the best possible health outcomes to the patients from their financial plan. Pharmaceutical Technology has listed the leading payers in pharma based on its intel, insights, and decades-long experience in the sector. Competitive intelligence studies. Competitive intelligence studies.

Leads 59

Leads Pharmaceutical Media Medical 59

Healthcare Success

MAY 9, 2022

The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Ready to start leveraging QR code technology and stay ahead of your competition? QR codes are also proving valuable for storing confidential patient information.

Leads 52

Leads Patients Healthcare Provider Healthcare 52

Pharmaceutical Technology

SEPTEMBER 5, 2022

The direct-to-consumer marketing companies for pharmaceuticals are increasingly moving online as it supports the digitisation of information, enabling patients to take control of their health. Discover the leading direct-to-consumer pharmaceutical marketing companies. No product is mentioned for help-seeking advertising.

Leads 52

Leads Pharmaceutical Marketing Media 52

PM360

NOVEMBER 8, 2023

iCliniq , a leading global provider of healthcare resources with operations in the U.S., Dahlhausen joins iCliniq after the company recently launched iCliniq Engage , its suite of contextual advertising engagement solutions for pharmaceutical and medical advertisers that is already attracting more than 700,000 unique patients monthly.

Leads 52

Leads Sales Healthcare Healthcare 52

Clarify Health

MAY 7, 2024

Payers can adopt early intervention strategies by using healthcare claims data to predict which patients are at risk of developing serious health issues. This proactive approach improves patients’ overall health and reduces the need for costly treatments like emergency room visits and lengthy hospitalizations.

Healthcare 52

Healthcare Healthcare Patients Competition 52

LEVO Health

MAY 8, 2024

As healthcare practices strive to navigate the complexities of patient needs and preferences, the importance of fostering robust patient engagement strategies cannot be overstated. The Importance of Patient Engagement Personalization for patients is a key driver of improved healthcare outcomes.

Healthcare 52

Healthcare Healthcare Patients Healthcare Provider 52

Healthcare Success

MAY 31, 2022

These changes include modernizing business processes and focusing on improvements that positively impact patient wait times and appointment times. . It is well-established that longer patient wait times negatively impact patient satisfaction , specifically regarding patient confidence (in the provider) and perceived quality of care.

Patients 98

Patients Healthcare Healthcare Physicians 98

Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. This is crucial for systems looking to stay competitive in today’s market, where high acuity cases are tending to leave hospital ORs and migrate to ASCs.

Patients 52

Patients Recruitment Competition Physicians 52

pharmaphorum

SEPTEMBER 21, 2022

New book sets the pharmaceutical industry on a course for bridging the patient centricity optimism gap. Bridging the gulf between patient centricity ambition and reality has never been more important for pharma – luckily, this seemingly insurmountable goal isn’t as far out of reach as many envision. And that is driving change.”.

Pharma 94

Pharma Patients Management Pharmaceutical 94

Clarify Health

MARCH 22, 2024

While healthcare price transparency regulations aim to empower patients and promote competition in the market, providers face significant challenges in implementing and complying with these requirements effectively. Many patients may also struggle with health and financial literacy.

Healthcare Provider 52

Healthcare Provider Healthcare Healthcare Competition 52

Pharmaceutical Technology

MARCH 8, 2023

These two insulin therapies have been off patent for about a decade but have a list price of about $500 for a pack of five injection pens and currently have limited competition from biosimilars. Price reductions of Humalog and Humulin by 70%, Lilly’s two best-selling insulin formulations, will be made in the fourth quarter of this year.

Competition 105

Competition Insurance Leads Marketing 105

Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. This is crucial for systems looking to stay competitive in today’s market, where high acuity cases are tending to leave hospital ORs and migrate to ASCs.

Patients 40

Patients Recruitment Competition Physicians 40

World of DTC Marketing

JULY 21, 2021

DTC ads do NOT lead to unnecessary Rxs. Here are some myths around DTC marketing: 1ne: DTC ads result in patients asking for prescriptions they don’t need. Drug pricing is done by internal teams who look at what the market will bear and the competitive landscape. DTC ads raise awareness around health conditions.

Marketing 285

Marketing Prescription Side effects Doctors 285

Pharmaceutical Technology

FEBRUARY 10, 2023

4DMT had paused enrollment of patients to two of its trials for 4D-310 last month following a significant adverse event where three patients experienced kidney issues; however, these were treated and resolved in a four-week period.

FDA 105

FDA Competition Leads Marketing 105

Pharmaceutical Technology

JUNE 7, 2023

Eli Lilly has achieved significant gains in the past quarter, leading to it becoming the most valuable pharmaceutical company in the world, with a market cap of $420bn, surpassing Johnson & Johnson. of patients’ body weight (52lb or 24kg) and greater than 50% of patients taking Mounjaro achieving at least 20% body weight reductions.

Leads 98

Leads Marketing FDA Sales 98

Clarify Health

AUGUST 3, 2023

Varied health plan contracts and coverage made it nearly impossible for patients to know ahead of time what they’d be charged for a given service. They must take strategy a step further to consider and address how price transparency will change physician referral patterns and patient choice. One challenge is in the file format itself.

Networking 52

Networking Healthcare Healthcare Patients 52

World of DTC Marketing

JULY 9, 2021

From 2016 to 2020, the 14 leading drug companies spent $577 billion on stock buybacks and dividends—$56 billion more than they spent on R&D over the same period.” The drug industry is driven by profits, not by patient’s needs. The drug industry is driven by profits, not by patient’s needs.

Pharma 292

Pharma FDA Leads Competition 292

European Pharmaceutical Review

APRIL 16, 2024

Based on the agreement, Teva stated that by leading the regulatory processes and commercialisation in planned regions, the company will facilitate broader access of the biosimilar to eligible patients. Therefore, there has been “increased competition and price pressure, driving the growth of the biosimilar market”.

Healthcare 82

Healthcare Healthcare Manufacturing Marketing 82

LEVO Health

AUGUST 8, 2022

With the ongoing pandemic only escalating our reliance on technology, patients now turn towards digital channels more than ever before for their healthcare needs. As a result, medical practices must provide a seamless, convenient, and personalized digital patient experience to maintain patient satisfaction and retention.

Patients 52

Patients Education Medical Healthcare 52

European Pharmaceutical Review

JULY 25, 2023

Other molecule types Small molecule API manufacturers are in fierce competition with medicines such as biologics, the report stated. Their low cost and availability has made them more accessible to patients and is therefore growing the generic drug market. According to the report, higher competition has therefore increased demand.

Marketing 80

Marketing Manufacturing Competition Medicine 80

Impetus Digital

MARCH 15, 2024

In fact, for the past five years, the number of treated patients with cancer has seen an average annual increase of 5% globally (1). Increased competition and evolving standard of care New competitors are entering the market at a rapid pace, and competition is intensifying. However, with rapid growth comes growing pains.

Recruitment 83

Recruitment Healthcare Provider Patients Healthcare 83

Clarify Health

JANUARY 25, 2024

In the healthcare sector, the strategic use of predictive analytics is crucial for providers aiming to maintain competitiveness. Leveraging data allows them to more accurately anticipate and adapt to market shifts and evolving patient needs.

Healthcare 52

Healthcare Healthcare Marketing Healthcare Provider 52

Healthcare Success

DECEMBER 6, 2022

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. Competition from Retail and Telehealth Disruptors Continues to Intensif y. The COVID-19 pandemic supercharged a new type of competition for legacy healthcare organizations.

Healthcare 107

Healthcare Healthcare Marketing Competition 107

Clarify Health

FEBRUARY 27, 2024

Here are six ways AI in healthcare can help drive transformation and growth while improving patient outcomes. Scheduling appointments, processing insurance claims , managing patient records, billing, and ensuring regulatory compliance are all critical tasks, but they are time-consuming and prone to human error.

Healthcare 52

Healthcare Healthcare Healthcare Provider Patients 52

PM360

SEPTEMBER 21, 2023

This article covers some of the reasons these drugs were chosen, how the process for price negotiation will occur, and the impact for the industry and for patients. They do not have biosimilar or generic competition available in the market. CMS negotiation may lead to additional savings for beneficiaries and for the Medicare program.

Manufacturing 111

Manufacturing Marketing Competition Physicians 111

pharmaphorum

DECEMBER 2, 2022

Enrolling for clinical trials has become more challenging in recent years, with trial competition, increasingly complex protocols, and precision medicine targeting more niche patient populations. These potential study risks can lead to costly deviations and amendments, enrolment difficulties, and reduced patient compliance.

Competition 97

Competition Leads Patients Electronics 97

World of DTC Marketing

JUNE 1, 2021

Since that time, Biogen’s MS drugs have faced intense competition as MS patients continue to vent on social media that the Biogen drug has nasty side effects. Biogen concluded the key to effectiveness was giving patients a high-enough dose, but critics howled, with one calling the analysis “a post hoc dumpster dive operation.”

Side effects 187

Side effects FDA Patients Doctors 187

Clarify Health

MARCH 26, 2024

Historically it has been difficult, if not impossible, for patients to figure out prices for hospital services and procedures ahead of time. As hospitals become more familiar with the mechanics of price transparency, they can start to post more comprehensive data in addition to prices to further differentiate from the competition.

Healthcare 52

Healthcare Healthcare Patients Competition 52

World of DTC Marketing

MARCH 17, 2021

Pharma has gone to court again and again to delay generic competition of biologic drugs. One company AbbVie has used the courts to stop competition of its top drug Humira. Billions in excess drug costs are shouldered by employers, taxpayers and patients as a result. In fact, Richard Gonzalez, C.E.O.

Pharma 186

Pharma Competition Prescription Doctors 186

Clarify Health

OCTOBER 17, 2023

It empowers decision-makers to craft strategies for coverage, pricing, and provider partnerships that better serve both patients and profitability. By analyzing patient outcomes, health plans can assess the value of the care being provided and make informed decisions about coverage, pricing, and provider partnerships.

Insurance 59

Insurance Networking Healthcare Healthcare 59

Clarify Health

APRIL 18, 2024

As both government and commercial payers direct a greater share of volume to out-patient facilities and patient demand for same-day service increases, opportunity and competition in the ambulatory surgical center (ASC) space are increasing. Is there an ASC in your market you should merge with or acquire?

Marketing 52

Marketing Competition Physicians Management 52

Clarify Health

APRIL 30, 2024

R ising healthcare costs pressure health plans to find creative ways to reduce costs without compromising patient outcomes. They might accomplish this by negotiating better rates with providers or optimizing care delivery processes. Additionally, cost benchmarking facilitates competitive positioning.

Healthcare 52

Healthcare Healthcare Education Management 52

LEVO Health

JANUARY 31, 2023

When potential patients search for a healthcare provider or service in their area, they will likely rely on search engines like Google or Bing to find the information they need. In turn, this may lead to more patients visiting your website and ultimately booking appointments at your practice.

Healthcare 96

Healthcare Healthcare Marketing Engineering 96

LEVO Health

AUGUST 17, 2021

Competition amongst healthcare practices is at an all time high. If you’re a healthcare provider, you should be searching for innovative ways to attract new patients and gain an edge over your competitors. Being active on social media provides practices with the opportunity to not only connect with patients, but also to activate them.

Patients 52

Patients Media Engineering Doctors 52