Pharmaceutical Technology

JANUARY 30, 2023

The UK government’s decision to set an unprecedented payback rate of 26.5% on National Health Service (NHS) sales of branded medicines in 2023, almost double that of the previous year, has sent shock waves through the pharma industry. Calculations behind the jump in payback rate The government-calculated 2023 clawback level of 26.5%

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Healthcare Success

JULY 5, 2022

Not only are doctors and decision-makers difficult to reach—and even more difficult to persuade—you have to contend with a ton of competition. For example, you obviously wouldn't have the same sales pitch for pediatric surgeons as pediatric specialists. You’re selling a product or service with significant state or local competition.

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Evolve Your Success

MARCH 12, 2024

When Brooke Elliott got the chance to mentor medical sales reps to become the industry’s next-generation leaders, she found fulfillment in becoming a full-time coach. In this special episode for Women’s History Month and International Women’s Day, Brooke joins Samuel Adeyinka to share how she brings out the best in medical sales reps today.

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PM360

SEPTEMBER 28, 2022

In April 2022, we released an article describing proposed policies from the federal government that could impact prescription drug pricing. Government negotiation of drug prices. The first round of negotiated drugs announced: In late 2023, the first drugs selected for government negotiation will be announced.

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Referral MD

MAY 4, 2022

In some cases, this may be true, but a recent industry article says the federal government sank $36 billion into EHR development, and “America has little to show for its investment.” . These key components are: Operational, for automation of marketing, sales and services for your practice.

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Evolve Your Success

MAY 16, 2023

I have a big playlist of medical sales, medical information, news and innovation. While I was there, I met the hospice world, hospice sales and the ins and outs of hospice care. I remember back in my pharmaceutical sales rep days and I’m talking as far as 2009 or 2010. It may be you go in and get a 30-day prescription.

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Medical sales Sales Medical Doctors 52

World of DTC Marketing

JUNE 22, 2021

SKIMMERS SUMMARY: There is one and only one social responsibility of business–to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free competition without deception or fraud. Milton Friedman.

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Pharmaceutical Technology

JULY 23, 2008

It has boosted anti-tumour research by 60% since 2005, at a cost of $1.6bn, in the hope of increasing the share of company sales attributed to cancer drugs from the current level of 5% “There are a lot of patients that are suffering,” said Pfizer chief executive Jeffrey Kindler. So what’s driving the growth?

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Pharmaceutical Technology

JANUARY 6, 2023

The alleged actions violated the Hatch-Waxman Act, formally known as the “Drug Price Competition and Patent Term Restoration Act of 1984,” which allows generic manufacturers to market their generic versions of previously approved generic medications. These actions allegedly led to the extension of Novartis’ patents. Novartis vs Greece.

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World of DTC Marketing

JUNE 16, 2021

This includes about one in five who report that they have not filled a prescription or took an over-the counter drug instead, and about one in ten who say they have cut pills in half or skipped a dose. The public sees profits made by pharmaceutical companies as the largest factor contributing to the price of prescription drugs.

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Pharmaceutical Technology

MAY 11, 2023

The FDA approved Opill for prescription use in 1973. But this was followed by a lower court decision that limited access to Mifeprex, which was later overturned by the US Supreme Court ruling upheld the FDA’s rules governing the sale of the drug. The therapy only contains the hormone progestin and is taken once daily.

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FDA Food and Drug Administration Prescription Pharma 52

World of DTC Marketing

DECEMBER 16, 2021

Drug sales fell across many pharma companies but cutting administrative and research costs kept earnings at industry highs. Of course, the irony of this data is that it negates PhRMAs key argument against having the government negotiate prices for Medicare. The bottom line: The U.S. How immoral is the profiteering?

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World of DTC Marketing

JANUARY 5, 2022

According to the WSJ “who deserves credit for medical discoveries has long been a battleground for companies, academia, and government. government-developed technology. Patient advocates on Monday condemned the U.S. Joe Manchin’s persistent obstruction. million U.S. adults under the age of 65 and 2.3

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