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Good Rx? Actually not

World of DTC Marketing

GoodRx promotes itself as a company that allows you to compare drug prices and find coupons at over 60,000 pharmacies across the country, but actually, most pharmacists hate it. GoodRx makes money in two main ways: Advertisements on their site and a percentage fee every time a GoodRx coupon is used at the pharmacy.

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GoodRx Illegally Sold Users’ Data to Google & Facebook, FTC Says

MedCity News

GoodRx failed to notify users that it sold their personal health information to Google, Facebook and other tech companies, the FTC claimed. The agency filed an order that prohibits GoodRx from sharing its users’ data with third parties for advertising purposes and requires the company to pay a $1.5 million penalty.

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GoodRx, MedImpact Launch Medication Savings Solution

MedCity News

MedImpact and GoodRx are teaming up to lower costs for MedImpact members. When eligible MedImpact members refill a generic prescription, the companies’ savings solution will compare the member’s benefit to GoodRx’s price and will automatically apply the lowest one.

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Specialty Treatments Require a New Approach to Affordability

PM360

As a mission-driven company and digital healthcare leader, GoodRx has helped patients obtain an estimated 80 million prescriptions they otherwise may not have been able to afford. Source: GoodRx proprietary data for 19 months ending December 31, 2022. Figure 2: Average drug OOP cost, by drug type and specialty.

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The PM360 Trailblazer Awards 2023 Winners

PM360

Established in 2009, the Trailblazer Awards recognize and honor outstanding companies, marketers, marketing teams, brand managers, and initiatives that have demonstrated innovation and achieved incredible results in the life sciences. Advancing Breast Cancer Health Equity at the Point of Care” (Susan G.

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Does your copay program factor in differences across specialties? GoodRx analysis shows it should.

PharmaVoice

To address this gap, GoodRx is partnering with pharmaceutical companies to improve cost transparency and communication between patients and providers. New findings reveal an out-of-pocket cost gap between brand-name and generic prescriptions.

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PM360 2022 Trailblazer Awards Supplier/Vendor of the Year GoodRx

PM360

GoodRx’s mission is to provide Americans—regardless of income or insurance status—the knowledge, choice, and care they need to stay healthy by improving access to affordable healthcare. Trusted by over 100 million patients and 825,000 providers, GoodRx ranks #1 in consumer trust of digital healthcare brands. Innovation.