Remove 5-key-social-media-marketing-strategies-for-pharma
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5 KEY SOCIAL MEDIA MARKETING STRATEGIES FOR PHARMA

eMediWrite

You may boost your pharma social media marketing and strengthen your business by following these techniques. The pharma market is expected to be fiercely competitive in 2021 due to a rise in the number of people who require medication. Make use of social media to promote safety and make people feel safe.

Media 52
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A huge gap exists between HCP medical information needs and pharma

World of DTC Marketing

SUMMARY: Quantitative and qualitative data was gained through surveys with EPG Health’s multi-stakeholder databases (HCP, pharma, and service providers) and interviews conducted with pharma execs by Impatient Health. Key Findings 1 : HCPS ARE IN CONTROL AND PHARMA KNOWS IT. Pharma must level up the value they deliver.

Pharma 231
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8 SEO Tips for Pharma Websites

PM360

It’s imperative that pharma businesses understand what their potential customers are searching for when they are typing into search fields. But pharma has had a tendency to shy away from search engine optimization (SEO) strategy; however, for those who do engage with SEO marketing, the rewards can be high.

Pharma 96
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Content Supply Chain: From Craftsmanship to the Industrialization of Marketing

PM360

The industrial production process reduced cost, time to market, and in most cases, improved quality. The industrial production process reduced cost, time to market, and in most cases, improved quality. This analogy is relevant to many industries, but especially modern marketing.

Marketing 105
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6 Things to Consider to Build Creative that Makes an Impact

PM360

Last we spoke, executing omnichannel digital media using programmatic as the foundation was the topic. But we cannot talk about the media channels and how to connect them without talking about the creative. It has an outsized impact on your media plans’ performance and we need it to drive success.

Media 105
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Engaging the Audience Hiding in Plain View

PM360

Traditionally, when pharma marketers and their strategy, creative, and media agencies develop marketing plans, investment recommendations tend to focus on HCPs, patients, and managed care. Pharma marketers have begun to respond to this shift by allocating more of their promotional budgets to the NP/PA community.

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Medspoke Launches as a New Audio Platform Geared Toward Physicians

PM360

In January 2021, Watzan saw the rise of podcasts and wanted to develop an audio platform that mixed social media and talk and allowed users to listen to short, 15-second audio clips about any of their favorite subjects posted by other users. PM360: Why did you decide to shift away from ililli and launch Medspoke?