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After Xiidra deal with Bausch, Novartis divests Indian eye care brands to J.B. Pharma for $116M

Fierce Pharma

Last year, reports surfaced that Novartis—hot off the heels of a planned restructuring and spinoff of generics giant Sandoz—was further weighing a sale for its ophthalmology business. | The sale is expected to go into effect in January 2027. Chemicals & Pharmaceuticals. Until then, J.B.

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Despite Leqembi's launch pains, Eisai projects Alzheimer's med will reach $8.8B in the long run

Fierce Pharma

By Eisai’s 2026 fiscal year—which ends in March 2027—the company figures its Alzheimer's disease drug Leqembi can bring home 290 billion Japanese yen (nearly $2 billion) in global revenues. Come fiscal year 2032, those sales could potentially swell to a whopping 1.3 trillion yen ($8.8

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Pfizer’s Covid-19 vaccine sales forecasts upgraded with sales of $37bn in 2022

Pharmaceutical Technology

Pfizer and BioNTech’s Covid-19 vaccine, Comirnaty, had a phenomenal year with forecast sales of $37bn in 2022. Comirnaty is the leading prophylactic vaccine for Covid-19 and is expected to generate an additional $2.8bn in sales in 2022 compared to GlobalData’s H1 2022 forecast. Comirnaty is the first globally approved Covid-19 vaccine.

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Sales Strategy For Milk Products Insights

Contrarian Sales Techniques

After reading the "sales strategy for milk products" article , I learned some valuable insights that I believe can be applied to any industry, not just the milk product industry. Understanding these groups will allow you to create targeted marketing campaigns and tailor your sales pitch to meet their needs.

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Biologics emerge as dominating molecule type in solid tumour indication

Pharmaceutical Technology

Biologics are poised to overtake innovative small molecules in terms of sales revenue by 2027, with forecast sales of $120bn.

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CD19 CAR-T agents to boost blood cancer market

European Pharmaceutical Review

GlobalData predicts Bristol-Myers Squibb’s Breyanzi and Gilead’s Yescarta are set to have high annual sales in the forecast period. It is set to retain its market-leading position as the most lucrative CD19 CAR-T agent in NHL, with annual sales reaching $1.7 Peak sales are anticipated to reach $1.3 billion in 2031.

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Treatment options for Crohn’s disease expand after Rinvoq approval

Pharmaceutical Technology

AbbVie anticipates Rinvoq sales to exceed $7.5bn in 2025 and for the peak revenues from both drugs to exceed Humira’s peak sales by 2027.