Pharma Marketing Network
MAY 6, 2023
While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. AI Ethics: The Importance of Fairness.” Crown, 2016. (3)
European Pharmaceutical Review
JUNE 29, 2022
As the healthcare sector grows, there is a clear trend towards the expansion of biologic therapeutic drugs and vaccines like the one developed by Novavax. Novavax is particularly sensitive to this matter and is looking for alternatives that will not only benefit the patients but align with a more ethical solution.
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PM360
DECEMBER 14, 2023
Traditional approaches to mitigating cyber events—even ones that have been successfully implemented on behalf of other sectors—are falling short of the vulnerabilities being created by criminals in the healthcare field. Data breaches in the healthcare industry come at a high price with the average healthcare data breach costing $10.93
European Pharmaceutical Review
OCTOBER 27, 2023
This is according to a 2016 paper published in Clinical and Translational Oncology. This activity should bring together relevant data sets which are collected by both the Medicines and Healthcare products Regulatory Agency (MHRA) and HRA. Mansfield also listed the main elements of The Future Clinical Trials Bill.
PM360
JUNE 26, 2023
As shareholders and consumers demand greater transparency, accountability, and ethical behavior from corporations, pharmaceutical companies are expected to play a role in addressing these issues. These partnerships can be with local governments, healthcare providers, local startups, and non-governmental organizations.
Pharma Marketing Network
DECEMBER 17, 2021
Johnson & Johnson was one of the first major companies to make a public commitment to the SDGs in 2016. Companies are invited to reapply each year to be evaluated based on how their policies, actions, and results are impacting the environment, ethics, labor and human rights, and sustainable procurement. Ethics is a skill.”
Pharma Marketing Network
MAY 15, 2023
Additionally, by analyzing electronic health records, companies can gain insight into the prescribing habits of healthcare providers, which can inform the development of targeted sales strategies. Additionally, companies must ensure that the data they collect is accurate and reliable, and that it is used ethically and responsibly.
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