Remove tag clinical-decision-support
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Pioneering the Path Pre- and Post-Launch Strategies

PM360

From defining the target product profile to shaping clinical endpoints and devising asset strategies to crafting scientific narratives, the value of Medical Affairs permeates every aspect of product development. Today, teams are indispensable strategic partners, deeply involved in crafting the very foundation of a product’s journey.

Medical 52
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The FDA and Aduhelm: WTF?

World of DTC Marketing

One agency FDA adviser, resigning from his committee post in protest, called it “probably the worst drug approval decision in recent U.S. Source: STAT News Our healthcare system can’t continue to support drugs that don’t have good clinical outcomes behind them. Not to mention the $56,000 annual price tag.

FDA 218
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What Tech Trends Do Life Sciences Marketers Need to Know About?

PM360

Derek Choy The Fine-Tuning API (Application Programming Interface) in OpenAI now enables the creation of hyper-personalized content to support brand managers, customer experience professionals, sales teams, and medical science liaisons. Another capability made possible by fine-tuning is the enhancement of content tagging.

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Can gene therapies for haemophilia defend their high price tags?

Pharmaceutical Technology

On November 2, the Institute for Clinical and Economic Review (ICER) released its updated evidence aimed at measuring the clinical effectiveness and cost of the two haemophilia gene therapies. An approval decision on the gene therapy, also known as EtranaDez, is expected by the end of this month. million price tag.

Safety 111
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Aligning Resources with Needs: Enhancing Hospital Demand Forecasting for Better Care

Clarify Health

Healthcare providers need to make informed decisions while ensuring quality and maintaining operational efficiency. Growth teams play a critical part in this process, using healthcare data analytics to give providers the information they need to make the best decisions possible.

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Getting Started With Google Analytics 4 for Healthcare Brands

Healthcare Success

Turning Google data into clinical insights and integrating it into your operational processes helps healthcare brands improve patient care by providing test results and diagnoses more quickly, recommending preventive measures and more personalized treatment, and offering more informed decision-making to patients. Empower patients.

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Exploring the Earnings Landscape of Medical Sales Representatives

Rep-Lite

Medical sales representatives are healthcare professionals who promote medical equipment, pharmaceuticals, or services to hospitals, clinics, and physicians. Rep-Lite was created to provide top sales, clinical, and service talent to medical companies. If you’re still not sure where to start, let us help you.