PM360

JULY 21, 2022

As pharma reps’ access to physicians continues to decline, this case study examines the effectiveness of reaching physicians through other means—the EHR. Today’s physicians struggle to balance the increasing demands of patient loads, electronic health record (EHR) systems, and time spent on administrative tasks. THE CHALLENGE.

Physicians 52

Physicians Media Pharma sales reps Electronics 52

Pharma Marketing Network

SEPTEMBER 14, 2020

The healthcare industry is no exception, and for pharma sales reps engaging with healthcare professionals, human connection is key. But today, communication between your reps and HCPs may be limited, or even embargoed altogether. HCPs create peer-to-peer videos that sales reps share as part of their eDetailing content.

Pharma sales reps 105

Pharma sales reps Education Sales Pharma 105

PM360

OCTOBER 28, 2022

This leads to fewer health systems treating a larger percentage of total patients each year. Despite these organizations’ size, pharma sales representatives remain severely constrained in their ability to reach the physicians who prescribe our products. Understanding Trends. ZS surveyed administrators from major U.S.

Key account management 117

Key account management Pharma Management Pharma sales reps 117

Pharma Marketing Network

OCTOBER 13, 2020

Mark Bard: I think the most challenging aspect of the current situation is the inability of anyone – patient, physician, payor, or pharma – to truly predict how long it will take for various parts of the system to get to what becomes the steady state – a new way of operating, the new normal. How does the situation impact pharma?

Physicians 105

Physicians Pharma Pharma reps Pharma Rep 105

Pharma Marketing Network

SEPTEMBER 14, 2020

The healthcare industry is no exception, and for pharma sales reps engaging with healthcare professionals, human connection is key. But today, communication between your reps and HCPs may be limited, or even embargoed altogether. HCPs create peer-to-peer videos that sales reps share as part of their eDetailing content.

Pharma sales reps 69

Pharma sales reps Education Sales Healthcare 69

Contrarian Sales Techniques

FEBRUARY 23, 2023

Be patient and persistent : Building a successful career in pharmaceutical sales takes time and persistence. Pharmaceutical sales can be a challenging but rewarding career. Be patient and persistent, and never give up on your goals and dreams. Don't get discouraged if you don't see immediate results. Think long term.

Sales 52

Sales Pharmaceutical Sales Pharma Ethics 52

Spotio

FEBRUARY 23, 2023

None of this means that pharmaceutical sales are dead. But it does mean that pharma reps need to adjust their sales processes to succeed in 2023 and beyond. Keep reading to learn more about the challenges that pharma sales reps face and how to overcome them. There are a few different ways.

Pharmaceutical Sales 52

Pharmaceutical Sales Sales Pharma sales reps Pharmaceutical 52

Rep-Lite

DECEMBER 7, 2023

Skills and Abilities You may have a bachelor’s degree and experience through years of working as a pharmaceutical sales rep, but do you have the skills and abilities ? Do you have to know how to get into pharmaceutical or pharma sales reps? Persistence is key as a pharmaceutical sales representative.

Pharmaceutical Sales 52

Pharmaceutical Sales Pharmaceutical Sales Interpersonal Skills 52

Quantified

APRIL 18, 2022

A global head of sales at a pharma company recently told me that “only 15% of our sales calls end in a positive outcome.”. In the context of a new medical innovation where there is a high unmet patient need, this means patients are not getting rapid access to medicines that can positively impact or even extend their lives.

Sales 52

Sales Pharma Pharma sales reps Medicine 52