Pharma Marketing Network

JUNE 9, 2021

Join PMN on July 15th for our premier event on Customer Experience, where we will discuss best practices for moving beyond buzzwords to elevate experience and drive true patient and provider engagement based on empathy and data insights. Mamta Chhabra , Global Marketing Lead, Rare Disease, UCB. Save Your Seat.

Networking 52

Networking Marketing Pharma Media 52

Clarify Health

NOVEMBER 22, 2023

Today’s healthcare providers are seeing significantly more patients than they did a decade ago – many of whom are often sicker and have more complex care needs. These patients have evolving and growing needs and expectations for the quality of care delivered and overall patient experience.

Leads 52

Leads Healthcare Healthcare Patients 52

Clarify Health

MAY 26, 2023

The transformative capacity of data analytics is shaping the future of healthcare, driving new levels of efficiency, effectiveness, and patient-centric care. The Role of Data Analytics in Health Plan Network Design In the context of health plan network design, data analytics offers the potential for a seismic shift in our approach.

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Networking Healthcare Healthcare Competition 52

Pharma Marketing Network

JULY 19, 2023

Content Marketing as a Sales Driver: Unlocking Your Business Potential in the Pharmaceutical Industry Content marketing is a long-term strategy that can help businesses of all sizes generate leads, increase brand awareness, and drive sales.

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Marketing Pharmaceutical Sales Education 98

Pharma Marketing Network

JULY 26, 2023

The Food and Drug Administration (FDA) plays a critical role in regulating the pharmaceutical industry and ensuring that medications and medical devices marketed to the public are safe, effective, and appropriately labeled.

Marketing 97

Marketing FDA Food and Drug Administration Pharmaceutical 97

PM360

MAY 17, 2023

Digital Health Networks , a global leader in healthcare-focused original content production and OTT streaming, announces the inaugural CINEHEALTH International Film and Video Festival where “The CINEHEALTH Awards” will be presented in the following categories: Feature Films, TV episodic series, short-form videos, social media, and TikTok reels.

Networking 52

Networking Pharma Media Healthcare 52

PM360

OCTOBER 11, 2023

EVERSANA , a leading provider of global commercial services to the life sciences industry, today announced the acquisition of Healthware Group , a full-service agency and innovation consultancy headquartered in Salerno, Italy. Our clients need global strategy and integrated commercial services balanced with the right in-market expertise.

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Networking Media Healthcare Healthcare 52

Clarify Health

JUNE 29, 2023

Clarify Health is leveraging Ideon, the industry’s most accurate and comprehensive provider-network data solution, to improve health plan management, lower costs and promote high-quality healthcare. Health plans can use this intelligence to expedite their decision-making processes for network modeling and optimization.

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Networking Competition Insurance Healthcare 52

MedTechVets

JUNE 22, 2023

JUNE 21st – On May 23rd, MedTechVets held its Spring Networking Conference to mark the end of a successful Spring MTV Academy. Once you see patients, it is an impactful experience. Thank you to everyone who attended our Spring 2023 Networking Conference. I should be in charge of people and lead people.

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Networking Medical Specialization Sales 52

Pharma Leaders

NOVEMBER 21, 2022

Nurse practitioners (NPs) and physician associates (PAs) take an active role in breast cancer treatment for their patients, including detecting early signs of the disease, helping manage prescription side effects and identifying appropriate specialists for patient care. The Importance of Marketing Directly to NPs and PAs.

Marketing 52

Marketing Pharma Leads Education 52

Pharma Marketing Network

JULY 25, 2023

Traditionally, pharmaceutical companies have relied on demographics to target their marketing efforts. While demographics can be a useful starting point, they are not always enough to create effective marketing campaigns. This can lead to increased brand awareness, improved patient compliance, and ultimately, increased sales.

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Marketing Pharma Media Pharmaceutical 96

Clarify Health

NOVEMBER 15, 2023

Health plans and care delivery organizations face steep competition for customers and patients, so it’s essential to move swiftly to gain customer loyalty and market share when launching a new health plan or service line. But, as the saying goes, only fools rush in. Risk stratification.

Healthcare 52

Healthcare Healthcare Marketing Competition 52

PM360

NOVEMBER 8, 2023

iCliniq , a leading global provider of healthcare resources with operations in the U.S., Dahlhausen joins iCliniq after the company recently launched iCliniq Engage , its suite of contextual advertising engagement solutions for pharmaceutical and medical advertisers that is already attracting more than 700,000 unique patients monthly.

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Leads Sales Healthcare Healthcare 52

World of DTC Marketing

JANUARY 18, 2022

A Mediabistro survey showed that social networks influence more than 40% of people’s health choices. Most regulatory and legal people severely restrict the use of social media by DTC and HCP marketers, but social media can be of help. According to the CDC, prescription drug use increases with age, from 18.0%

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Media Pharma Side effects Physicians 238

LEVO Health

AUGUST 9, 2023

LinkedIn , a platform traditionally associated with corporate networking, has emerged as a pivotal tool in healthcare marketing. With its unique blend of professional networking and content sharing, LinkedIn offers healthcare organizations an unparalleled opportunity to engage with their target audience. Video marketing.

Healthcare 52

Healthcare Healthcare Marketing Networking 52

Clarify Health

APRIL 18, 2024

As both government and commercial payers direct a greater share of volume to out-patient facilities and patient demand for same-day service increases, opportunity and competition in the ambulatory surgical center (ASC) space are increasing. Understand your market – How saturated is it?

Marketing 52

Marketing Competition Physicians Management 52

Clarify Health

MARCH 2, 2022

In 2021, Mercer evaluated over 280 high-quality provider networks across 97 markets using Clarify Networks , a cloud analytics software that uses AI and machine learning to optimize network quality, efficiency, and referral patterns.

Networking 52

Networking Competition Professional Services Management 52

Clarify Health

AUGUST 30, 2019

When looking at creating or optimizing high-performing provider networks , the first thing most payers focus on is provider performance on cost, quality, and utilization. Do your providers know which specialists are the best fit for a specific procedure type for an individual patient?

Networking 52

Networking Marketing Physicians Management 52

Clarify Health

NOVEMBER 28, 2023

When patients seek healthcare services outside of a hospital’s network, it leads to a direct loss of revenue for that hospital. Hospitals depend on a consistent patient flow for financial sustainability, and patient leakage can disrupt this flow.

Patients 52

Patients Healthcare Healthcare Networking 52

Clarify Health

JANUARY 22, 2021

On December 16th, we hosted an AHIP webinar discussion about how Cigna is innovating their network design process for market expansion. Austin has spent the last eight years at Cigna with responsibility for medical economics and analytics, leading the transformation of data and analytics for their government business segment.

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Networking Marketing Management Competition 52

Pharma Marketing Network

OCTOBER 28, 2023

Patient-centricity is a concept that is gaining traction in the pharmaceutical industry. It is a shift from a traditional focus on drug development and marketing to a focus on the patient’s needs. What is Patient-Centricity? For patients, it means that they are more empowered to take control of their own health.

Pharma 52

Pharma Patients Ethics Pharmaceutical 52

Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. billion deal to acquire Oak Street Health, a value-based primary-care company focused on treating Medicare patients.

Healthcare 89

Healthcare Healthcare Marketing Physicians 89

Legacy MEDSearch

FEBRUARY 28, 2023

RADIANCE II is a randomized, sham-controlled US FDA IDE pivotal trial of the Paradise uRDN System in the treatment of patients with uncontrolled hypertension. Conducted as an international multicenter study at more than 60 study centers in eight countries, 224 patients with uncontrolled hypertension were randomized 2:1 to uRDN or a sham.

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Networking Medical Physicians Safety 98

Clarify Health

FEBRUARY 8, 2022

These heightened reporting requirements have the potential to increase consumerism, leading to greater scrutiny from payers and group health plans on the language and structure of contracts for pricing and rates. Moreover, health plans will be utilizing the increased pricing and performance insights for network design and negotiations.

Networking 52

Networking Competition Marketing Healthcare 52

LEVO Health

FEBRUARY 1, 2024

Traditionally, healthcare marketing relied on broad, generalized strategies that often missed the mark in addressing the unique needs of diverse patient populations and high-level healthcare professionals (HCPs). While the one-size-fits-all approach had a broad reach, it lacked the precision necessary for impactful engagement.

Healthcare 52

Healthcare Healthcare Patients Marketing 52

PM360

MARCH 22, 2024

Exploring the role of patient advocacy groups and clinical trials while discussing the challenges faced, and how artificial intelligence and modern methods revolutionize the landscape. As a result, newly diagnosed families frequently rely on patient advocacy groups (PAGs) for up-to-date information.

Patients 52

Patients Recruitment Ethics Government 52

PM360

OCTOBER 13, 2023

To discover how technology is affecting the jobs of life sciences marketers we turned straight to the source—our readers. Casey Cronin Life sciences marketers have a unique opportunity to connect with target audiences on an individual level and foster brand safety through AI advancement. Here are the best responses.

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Marketing Specialization Healthcare Healthcare 64

Pharmaceutical Technology

SEPTEMBER 6, 2022

The pharmaceutical supply chain is a global and complex network that includes a wide range of stakeholders such as pharmaceutical manufacturers, wholesale distributors, and pharmacy benefit managers (PBM), to ensure efficient and timely delivery of medications to the patients. Rise of pharma cold chain logistics companies.

Pharmaceutical 59

Pharmaceutical Leads Pharma Transportation 59

PM360

AUGUST 21, 2023

Digital Health Networks announced its lineup of features and audio storytelling for the Cinehealth International Health and Wellness Film and Video Festival. This year’s festival takes place live in Philadelphia at Digital Pharma East on September 12 th , followed by a virtual segment at Digital Health Networks ( www.dhn.tv ).

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Networking Doctors Media Management 40

Legacy MEDSearch

APRIL 11, 2023

Food and Drug Administration (FDA) granted marketing authorization of the MISHA Knee System, an implantable shock absorber (ISA) for the knee. This system fills that void for both surgeons and patients.” For these patients, total knee replacement is a reluctant option, as it is an end-stage treatment for end-stage disease.

Marketing 96

Marketing FDA Food and Drug Administration Specialization 96

World of DTC Marketing

DECEMBER 30, 2021

Data show a roughly 46 percent combined decrease in weekly new diagnoses across six different cancers, according to a study published in August 2020 in JAMA Network Open. Data show a roughly 46 percent combined decrease in weekly new diagnoses across six different cancers, according to a study published in August 2020 in JAMA Network Open.

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Networking Physicians Education Patients 187

Pharma Marketing Network

SEPTEMBER 16, 2020

PanAgora Pharma: Pharma Action in Patient Advocacy Summit | December 2020. ACTIONABLE INSIGHTS TO DRIVE PARTNERSHIPS BETWEEN PHARMA AND PATIENTS. Despite the conference being virtual this year, we have no doubt the content and networking opportunities will be top-notch! Sponsored by PanAgora Pharma.

Pharma 52

Pharma Patients Networking Marketing 52

pharmaphorum

DECEMBER 1, 2022

Lack of access, strict regulations, and demanding schedules have made it extremely difficult for patients to participate in clinical trials. A 2018 NIH survey found that patients felt clinical trial participation to be inconvenient and burdensome, and nearly half (49.0%) said it disrupted their daily routine.

Patients 104

Patients Transportation Retail Recruitment 104

Clarify Health

SEPTEMBER 23, 2022

Our team connected with marketing and strategy leaders across dozens of leading healthcare organizations at SHSMD’s Annual Connections Conference. are 28% less likely to switch providers. are 5-6x more likely to use other services from the same provider (such as primary care and maternity care). are 28% less likely to switch providers.

Patients 52

Patients Recruitment Competition Physicians 52

Pharma Marketing Network

JULY 19, 2023

This could include sponsoring research into new drugs and treatments, providing educational resources about health conditions, or supporting patient care programs. This could help to improve the lives of patients and make a real difference in the world. This could help to ensure that everyone has access to the care they need.

Pharmaceutical 98

Pharmaceutical Healthcare Healthcare Education 98

Legacy MEDSearch

FEBRUARY 9, 2023

Globus Medical (NYSE: GMED), a leading musculoskeletal solutions company, and NUVASIVE (NASDAQ: NUVA), the leader in spine technology innovation, today announced they have entered into a definitive agreement to combine in an all-stock transaction. Additional information can be accessed at www.globusmedical.com.

Medical 98

Medical Patients Recruitment Leads 98

Clarivate

MAY 14, 2024

While initially developed to help regulate blood sugar levels, they have also been found to promote appetite suppression, leading to weight loss in patients. Per recent Clarivate estimates, the therapeutic market for these drugs is valued at approximately $1.7

Manufacturing 52

Manufacturing Marketing Leads Medicine 52