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Bavarian Nordic begins commercial launch of mpox vaccine Jynneos in US

Fierce Pharma

government to stockpile and distribute Jynneos, Bavarian Nordic is launching the mpox vaccine into the commercial market. government to stockpile and distribute Jynneos, Bavarian Nordic is launching the mpox vaccine into the commercial market. After years relying on the U.S. After years relying on the U.S.

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With Vyvgart 'firing' in myasthenia gravis, argenx lays launch plans for next potential autoimmune approval: CEO

Fierce Pharma

Despite a pair of clinical misfires in 2023, argenx has stuck by the thesis that its star drug Vyvgart, also known as efgartigimod, could tackle a wide array of autoimmune diseases linked to immuno | Argenx is bolstering its case for Vyvgart’s CIDP potential and preparing for a possible launch later this year—all while the company continues to prove (..)

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Biogen 'turning the corner' as Leqembi and Skyclarys launches advance, but much work remains to be done: CEO

Fierce Pharma

While Biogen’s Chris Viehbacher figures the company is “turning the corner” after several recent setbacks—thanks in large part to accelerating launches of new drugs like Leqembi and Skyclarys—the C | While Biogen’s Chris Viehbacher figures the company is “turning the corner” after several recent setbacks, the CEO admitted Wednesday that there’s still (..)

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Bluebird's Lyfgenia launch gains traction but shares tumble with report of accounting errors

Fierce Pharma

Bluebird bio reported progress of its launch of three gene therapies and said it will have to refile financial statements because of accounting errors

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Running Decentralized Trials at Scale: Planning for Success

Tele visits, digital consent, new monitoring sensors, & direct-to-patient supply are virtual tools that existed before the pandemic, but now there’s swift adoption of these methods because they’ve been proven to help launch & complete trials more effectively.

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Bluebird bio secures loan lifeline from Hercules Capital to help support 3 gene therapy launches

Fierce Pharma

As bluebird bio works to make the most of three gene therapy launches, cash-flow concerns have been looming over the drugmaker. | The funding should extend bluebird bio's cash runway through the first quarter of 2026 as it advances three gene therapy launches.

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Boehringer Ingelheim leans on late-stage pipeline, plots 25 new launches over the next decade

Fierce Pharma

Boehringer Ingelheim’s 2023 was largely marked by the highly anticipated launch of its Cyltezo, the first interchangeable biosimilar to AbbVie’s Humira. | The company's late-stage pipeline focuses on oncology, cardiorespiratory diseases, mental health and cardiovascular-renal-metabolic conditions.

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What We Learned From Our Own Data-Driven ABM Strategy

ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%.

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3 Mistakes Organizations Make While Developing ABM Programs

From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.