Referral MD

DECEMBER 1, 2023

How to improve dental practice efficiencies with software and grow your business with marketing. Photo by Bekky Bekks on Unsplash Improving Efficiencies with Referral Software There are a few critical benefits for dental providers and practices implementing dental referral software. Let’s go!

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Clarify Health

FEBRUARY 8, 2022

Moreover, health plans will be utilizing the increased pricing and performance insights for network design and negotiations. As a result, healthcare providers and systems will need to leverage rate intelligence to ensure market and financial competitiveness for favorable negotiations.

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Pharma Marketing Network

MAY 3, 2023

Introduction Pharmaceutical marketing has come a long way since the traditional approach of detailing and promoting drugs to healthcare professionals. This article explores some of the latest innovations in pharmaceutical marketing and their impact on the industry.

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World of DTC Marketing

JULY 26, 2022

Quick Read: Amazon will dramatically expand its healthcare reach with its planned $3.9 billion acquisition of One Medical, a primary care provider with 188 offices in 25 markets nationwide but are they making a strategic move or a mistake? Amazon’s purchase does not address these issues. 4our: Can HCPs trust patients?

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Pharma Marketing Network

MAY 3, 2023

The pharmaceutical industry has undergone significant changes in recent years, with digital marketing playing an increasingly important role in the way companies communicate with customers and stakeholders. Another key advantage of digital marketing is the ability to measure and analyze the effectiveness of campaigns in real-time.

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Pharma Marketing Network

MAY 3, 2023

Pharmaceutical marketing is a critical aspect of the industry, as it helps in spreading awareness about the benefits and potential side effects of different drugs. However, pharmaceutical marketing is also regulated by several agencies to ensure that patients are not exposed to false or misleading information. References: 1.

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Pharma Marketing Network

MAY 15, 2023

With the advent of electronic health records, social media, and other digital sources, pharmaceutical companies now have access to vast amounts of data that can be used to inform their marketing strategies. However, the use of big data in pharmaceutical marketing also poses significant challenges that must be considered.

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Clarivate

APRIL 24, 2023

healthcare payers and providers are consolidating at a dizzying clip as they seek to gain market share, increase access to care and secure clinical control to improve health outcomes. Payers are responding by creating, acquiring or fortifying provider networks and healthcare clinics of their own.

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Pharma Marketing Network

MARCH 23, 2023

With the advent of electronic health records, social media, and other digital sources, pharmaceutical companies now have access to vast amounts of data that can be used to inform their marketing strategies. However, the use of big data in pharmaceutical marketing also poses significant challenges that must be considered.

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Pharmaceutical Marketing Electronics Media 52

Legacy MEDSearch

APRIL 3, 2023

extriCARE USA is committed to providing exceptional customer service and support and is dedicated to ensuring that healthcare providers and patients have access to this groundbreaking technology. Our products save clinicians time and benefit patients by introducing solutions that are mobile and provide a more flexible therapy.

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Pharma Leaders

NOVEMBER 21, 2022

It offers brand partners a tailored product education area where marketers can reach front-line healthcare providers. With one-third of all prescriptions being written by NPs and PAs each year, this key prescribing group is an important target for marketers. The Importance of Marketing Directly to NPs and PAs.

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Clarify Health

DECEMBER 6, 2023

The strategic use of competitive intelligence data is increasingly becoming a crucial factor for healthcare payers looking to make informed decisions around strategic market expansion and strengthen their market position.

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Pharma Marketing Network

OCTOBER 14, 2023

It involves the use of digital technology and personalized strategies to improve communication between patients and healthcare providers. Understanding Patient Engagement Patient engagement is the process of engaging patients in their healthcare journey.

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Nixon Gwilt Law

FEBRUARY 14, 2024

behavioral advertising) and marketing analytics on consumer-facing websites. Tracking technologies collect personal information about digital health website users for marketing purposes. telehealth network) that submits claims to payors, then you’re likely subject to HIPAA. What does that mean for my digital health business?

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Nixon Gwilt Law

APRIL 28, 2022

So, what business models are digital health companies leveraging to bring their solutions to the market? I’ve helped to launch and grow hundreds of virtual care companies, working with founders and their teams to build partnerships, clinician networks, and revenue models.

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Referral MD

NOVEMBER 16, 2023

Organizations can send consult requests to specialists in their internal network and in the ConferMED virtual network, ensuring that eConsults are reviewed promptly. “We are also deepening our collaboration with ConferMED to give our customers access to ConferMED’s impressive network of specialists focused on eConsults.”

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Pharma Marketing Network

MAY 3, 2023

From influencing patient behavior to shaping the way healthcare providers prescribe medications, these advertisements play a crucial role in the pharmaceutical industry. However, the effects of these advertisements are not always positive, as they can also lead to overdiagnosis, overtreatment, and higher healthcare costs.

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Scott’s Directories

NOVEMBER 22, 2023

Understanding New Drug Introductions Introducing new drugs into the healthcare market is a pivotal process involving rigorous research, testing, and regulatory approvals. The Importance of Medical Directories Medical directories play a crucial role in this ecosystem by providing a centralized platform for information exchange.

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Rep-Lite

DECEMBER 28, 2023

From skill improvement and career growth opportunities to networking and building confidence, they empower professionals in relevant aspects of their careers. Thus, networking is a great tool to build rapport with potential employers and recruiters. Many organizations use referral programs to hire sales reps.

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Clarify Health

SEPTEMBER 21, 2023

Most healthcare providers’ priorities include retaining patients and improving referral patterns to increase revenue. Many are turning to more robust data-driven strategies supported by advanced analytics to optimize the impact of teams accountable for improving the flow of patients into and through their networks of providers.

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Pharma Marketing Network

DECEMBER 21, 2020

Stephen Towers, PhD is a leader in medical communications and healthcare marketing, with extensive experience in developing promotional medical education programs and medical affairs initiatives across numerous therapeutic areas and on behalf of diverse US healthcare organizations, from large pharmaceutical companies to smaller biotechs.

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Pharma Marketing Network

JULY 27, 2023

This will not only showcase your commitment to professional growth but also provide an opportunity for HCPs to network and exchange knowledge, further strengthening the bond between your organization and the healthcare community. Ensure that your organization complies with all relevant regulations and guidelines.

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PM360

JUNE 29, 2022

While this sort of innovation might not be a surprise in the automotive category, its breadth of functional benefits for patients and healthcare providers (HCPs) might be. With telehealth a new norm, voice is the next frontier for marketers and many companies are quickly entering the market.

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Contrarian Sales Techniques

JANUARY 30, 2023

However, it's worth noting that the industry is becoming more competitive as the market becomes saturated with sales representatives, and with more scrutiny on pricing and reimbursement, the industry is becoming harder to navigate and close deals. Build a strong network : Networking is key in any industry, but especially in medical sales.

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Clarify Health

NOVEMBER 28, 2023

When patients seek healthcare services outside of a hospital’s network, it leads to a direct loss of revenue for that hospital. By analyzing patient claims, health systems can see where patients receive care, providing clues as to which services may be thriving or lacking in their own networks.

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Scott’s Directories

OCTOBER 6, 2023

The Canadian healthcare sector, particularly the pharmacy industry, is massive and growing. They are not just healthcare providers but also critical medical decision-makers. A comprehensive list of Canadian pharmacies provides a starting point, but understanding their needs and challenges is critical to successful engagement.

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Rep-Lite

MARCH 14, 2024

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. They build relationships, understand needs, and offer tailored solutions to these healthcare providers.

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Legacy MEDSearch

JANUARY 24, 2023

“Offering high quality sutures at low prices is a win for patients and healthcare providers alike.” Our focus has been getting great products to market in a timely manner,” said Katie Barron, Senior Program Manager at Able Medical. Able specializes in developing full surgical systems as well as custom instrumentation.

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Clarify Health

JUNE 30, 2022

Many healthcare providers lack the trusted insights they need to make fast, strategic decisions that will future-proof their system against increasing competition and changing consumer demands. Growing volume and expanding service lines don’t guarantee success, though.

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Clarify Health

JUNE 30, 2022

Many healthcare providers lack the trusted insights they need to make fast, strategic decisions that will future-proof their system against increasing competition and changing consumer demands. Growing volume and expanding service lines don’t guarantee success, though.

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Penrod

MARCH 25, 2024

The updated guidance starts by redefining tracking technology – and this is smart because I get tons of questions from healthcare providers about whether tracking technologies include cookies, scripts, beacons, pixels, network requests, or all of the above. Enforcement The updated OCR bulletin ends with a blunt warning.

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Referral MD

MAY 15, 2023

As a healthcare provider, building a patient base can be a challenge. Referral coordinators are an essential part of this process, as they connect potential patients with healthcare providers. This will help you identify improvement areas and ensure you spend your marketing budget wisely.

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Legacy MEDSearch

MAY 16, 2023

The company has seen a surge in demand for its innovative Koning Vera Breast CT system from healthcare providers around the world, as they seek to improve breast cancer detection and diagnosis. “This validates our commitment to innovation and delivering the best possible imaging technology to healthcare providers and patients.”

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MedCepts

NOVEMBER 7, 2017

The first impression made can be a crucial factor to your success as an individual, business, team, healthcare provider, sales professional, website or brand. A sample survey was sent to a few of our medical sales rep network members with 5,751 total qualifying respondents. Be sure you make a good impression! As well as, 5.59

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LEVO Health

FEBRUARY 1, 2024

Traditionally, healthcare marketing relied on broad, generalized strategies that often missed the mark in addressing the unique needs of diverse patient populations and high-level healthcare professionals (HCPs). Click here to learn more about the differences between multichannel and omnichannel healthcare marketing strategies.

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Clarify Health

DECEMBER 21, 2021

No surprise billing: A breakdown of the key requirements and deadlines in the No Surprises Act The No Surprises Act aims to protect patients from receiving “surprise” (or unexpected) medical bills from a healthcare provider or facility after inadvertently receiving care from an out-of-network provider.

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Clarivate

DECEMBER 6, 2022

healthcare provision landscape, integrated delivery networks, or IDNs, are differentiating their offerings by adding outpatient treatment centers, pursuing National Cancer Institute designations and investing in value-based care. Christopher Silva, Senior Healthcare Research Analyst. In a fiercely competitive U.S.

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