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The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges

Pharma Marketing Network

With the advent of electronic health records, social media, and other digital sources, pharmaceutical companies now have access to vast amounts of data that can be used to inform their marketing strategies. Additionally, companies must ensure that the data they collect is accurate and reliable, and that it is used ethically and responsibly.

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The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges

Pharma Marketing Network

With the advent of electronic health records, social media, and other digital sources, pharmaceutical companies now have access to vast amounts of data that can be used to inform their marketing strategies. Additionally, companies must ensure that the data they collect is accurate and reliable, and that it is used ethically and responsibly.

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How to Get into Pharmaceutical Sales

Rep-Lite

Pharmaceutical Sales refers to selling prescription and over-the-counter (OTC) medications, medical devices, and other healthcare products to healthcare professionals, or medical providers such as doctors, pharmacists, and hospitals. Adaptability : The healthcare industry is constantly evolving, so adaptability is key.

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Data integrity considerations in Pharma and Life Sciences

European Pharmaceutical Review

This can be achieved by implementing electronic systems with built-in controls to maintain data integrity, audit trails and access controls. Blockchain technology creates a decentralised and unalterable ledger that records all transactions across a network of computers. Good documentation practices.

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Facing the Challenges and Opportunities in Digital Health Data Security

Impetus Digital

The healthcare industry is embracing digital health technologies to improve patient care and outcomes. However, as more health data is collected and stored electronically, there is a greater risk of data breaches and cyberattacks. However, there are many opportunities for healthcare organizations to improve their data security.

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Top 10 Highest-Paying Medical Sales Jobs

Rep-Lite

They are responsible for dealing with high-value capital equipment used in healthcare settings, such as MRI machines, CT scanners, or large-scale laboratory equipment. This role often requires in-depth technical knowledge and the ability to communicate effectively with healthcare professionals.

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Uri Goren

Cadensee

02:25 Uri Goren talks about his road to become a trailblazer and advocate for patient-centric healthcare. 40:28 Are there any social networking tools that can be used to differentiate B2B from B2C. 52:21 Uri's opinion about the main problem that needs to be solved for the healthcare market with technology.