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Navigating the Challenges of Biopharma Product Launches: A Blueprint for Success

PM360

The landscape is highly competitive with new prescription medications launching worldwide each year. Early shaping of the label during clinical trial design, risk mitigation, and avoiding approval delays are crucial for seizing a competitive advantage.

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Pharma’s reputational high will be short-lived

World of DTC Marketing

Pharma has gone to court again and again to delay generic competition of biologic drugs. One company AbbVie has used the courts to stop competition of its top drug Humira. There are too many people within the industry who understand that patients are people, not just customers and prospects. In fact, Richard Gonzalez, C.E.O.

Pharma 186
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The Prognos/BHI partnership: 5 reasons their joint medical underwriting risk predictor is a straighter path to underwriting accuracy

Prognos Health

Plus, lab results don’t have the latency that medical and prescription claims do, providing a more accurate and timely picture of member health. Comprehensive data closes information gaps The BHI Claims Registry provides valuable historical data on current and past members, but offers limited insight into new prospective members.

Medical 52
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Medical Sales: Pitchy Reps Get Rich

Sales Pilot Medical Sales Performance

I’m referring to reps where their entire approach to a prospect or customer is pitch, pitch, pitch. That’s like handing out a prescription for success! Making A Connection With The Prospect Is Even Greater! You Can Talk About Your Product, or You Can Talk About The Prospect.

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Everything You Need to Know About Medical Sales Jobs

Rep-Lite

It’s a competitive field, but for those who excel, it can be a fulfilling and financially rewarding career with uncapped commission bonus opportunities. Stay informed about industry trends, regulations, and the competitive landscape. In this blog post, we’ll look at everything you need to know about medical sales jobs.

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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Not only are doctors and decision-makers difficult to reach—and even more difficult to persuade—you have to contend with a ton of competition. Here are two ways to define your doctor audience: Target your best prospects Enhance your database to target more precisely. Target Your Best Prospects. More data is always better.

Doctors 59
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Can Doctors Train Medical Sales Reps Better

Toolyt

The sales job is a highly competitive field, but the Medical Sales Reps job is more challenging. Their prime role is to generate more prescriptions for their drugs. It is a rare arena where the prospects have more knowledge about medicines and diseases than the seller. Multi-role Of A Medical Sales Reps.