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How to Market to Doctors, Physicians, and Other Health Care Professionals

Healthcare Success

Marketing to doctors, physicians, surgeons, and other health care professionals can be extremely challenging, complicated, and expensive. What’s more, most doctors work in a hospital or multilocation medical practice, making it even more challenging to identify key decision-makers. Step 1: How to Define Your Doctor Audience .

Doctors 59
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Five Good Reasons GoodRx Should Be in Your 2024 HCP Media Plan

PM360

When it comes to platforms used by HCPs to better understand prescription drug pricing information, GoodRx is second only to a provider’s electronic health record (EHR). Based on a survey of 400 HCPs that asked which platforms they used to better understand prescription drug coverage information. References: 1.

Media 52
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Everything You Need to Know About Medical Sales Jobs

Rep-Lite

It’s a competitive field, but for those who excel, it can be a fulfilling and financially rewarding career with uncapped commission bonus opportunities. Stay informed about industry trends, regulations, and the competitive landscape. In this blog post, we’ll look at everything you need to know about medical sales jobs.

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7 Pharmaceutical Industry Trends for your 2021 Marketing Strategy

Silver Line CRM

But today, the need to satisfy patients, providers, payers, regulatory agencies, and shareholders alike — while staying ahead of the competition — takes the right technologies at the right time. . But as we move forward into the next decade, they’ve gone from “nice to have” options to requirements to stay competitive. Data integration.

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8 Ways to Enhance the Patient Experience & Drive Leads with QR Codes

Healthcare Success

Ready to start leveraging QR code technology and stay ahead of your competition? Prescription refills. Health insurance profiles. A recent study by Annals of Family Medicine found that doctors spend more than half of their time on Emergency Medical Records (EMR) regulations, which means less time available for patients.

Leads 109
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How retailers and “payviders” are disrupting U.S. healthcare in 2024

Clarivate

RxPass offers more than 50 select prescriptions at no additional cost for $5 per month. Amazon also introduced Health Condition Programs, which partners with digital health companies such as Omada Health to connect members of health plans and employer-sponsored insurance with covered digital benefits.

Retail 52
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Exploring the Earnings Landscape of Medical Sales Representatives

Rep-Lite

Importance of Understanding Medical Sales Reps Earnings Understanding the earnings landscape of medical sales jobs is crucial to career planning, negotiation, and employer competitiveness. Company culture matters too, with training and competitive packages attracting and retaining top medical sales reps.