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Genentech’s Chief Marketing Officer Talks Marketing’s New Role and Data-Driven Content

PM360

Today, the timeline to bring drugs to market and educate customers is reduced. Now, due to the highly competitive environment, the process is truncated to 12-18 months. This includes initiatives such as modular content and customer relationship management (CRM) integration to create what we need for a marketing foundation.

Marketing 105
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Boosting Sales Rep Performance: The Role of Gamification in Productivity Tools

Toolyt

In the fast-paced world of sales, staying ahead of the competition requires not only a skilled sales team but also innovative tools that can drive productivity and performance. Gamification involves incorporating game elements, such as competition, rewards, and achievements, into non-game contexts to engage and motivate individuals.

Sales 52
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Keywords to Make Your Medical Sales Resume Shine Above Others

Medical Sales News

With hiring managers skimming through many resumes, using powerful words can bring your experience to life, quickly illustrate your skills and qualifications, and allow you to stand out from the pile of applicants. Word choice is a part of the competition to land an interview.

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Jumpstart Your Sales Career in Malaysia: An Insider's Guide to Sales Training

Contrarian Sales Techniques

In a country like Malaysia, where the sales industry is both diverse and competitive, the right sales training can set you apart. A great sales training course should cover a broad range of topics, including product knowledge, negotiation, communication skills, customer relationship management, and more.

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Creating Data-Driven Sales Enablement Strategies

Infuse Medical

By leveraging data analytics and insights, organizations can gain a deeper understanding of their customers, identify trends and patterns, and make informed decisions to drive sales effectiveness. The post Creating Data-Driven Sales Enablement Strategies appeared first on Infuse Medical - Digital Agency Medical Device Marketing.

Sales 52
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Why Customer Centricity Is More Than Having A CRM And Using Few Customer Centric Metrics

Cesare Ferrari

The subject of today’s post is the difference between being a truly customer centric organization following the principles, the values of customer centricity. And using some tools like CRM (customer relationship management) , to develop customer metrics and do some common practices.

CRM 52
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5 Key Elements of a Modern Sales Approach: Building Authentic and Personalized Relationships in the Digital Age

Contrarian Sales Techniques

This can include using customer relationship management (CRM) systems to track interactions and gather insights about customers, as well as utilizing artificial intelligence (AI) and machine learning to predict customer behavior and provide personalized recommendations.

Sales 52