Remove about press
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So much for pharma earning trust back

World of DTC Marketing

SUMMARY: Business by press release has made pharma executives a lot of money but we still haven’t seen any over reviewed data on COVID 19 vaccines. The results of trials were announced in press releases rather than peer-reviewed papers. Science by press release.

Pharma 208
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Cracking the Page 1 Code: My Quest for Search Engine Supremacy (and the "Done-For-You" Gift That Changed Everything)

Contrarian Sales Techniques

Just when I was about to throw in the algorithm towel, a glimmer of hope appeared in my inbox. A message touting a "Done-For-You AI Press Release Writer" promised page 1 rankings faster than ever before, without the usual "complicated process, expensive fees, and tons of work." But the needle on my traffic meter barely twitched.

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Pear Therapeutics pares down its plans as restructuring cuts 9% of workforce

MedCity News

Pear Therapeutics is implementing a corporate restructuring projected to save about $28 million. The goal is to extend its available cash as the company presses on with commercialization efforts for its digital therapeutics.

Biopharma 103
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How to Write an Effective Press Release (Plus Tips for Maximizing Exposure)

Healthcare Success

As more businesses favor social media channels for timely business communications, you may think press releases have become outdated or old-fashioned. You might even ask yourself, “Do we even need press releases anymore?” Why You Need a Press Release. There are many benefits of publishing press releases.

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Press Ganey on New Healthcare Consumer Experience Trends

Referral MD

Since 2019, Press Ganey has gathered patient surveys to produce an annual report of what is driving them to pick one provider over another. The methodology of the Press Ganey survey and its key findings. What percentage of patients refuse to see a provider with lower than a 4-star review average.

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Why DTC isn’t, and is, marketing

World of DTC Marketing

While trust in the pharma industry got a bump because of COVID vaccines, confidence about new drugs remains mixed. Pharma’s attempt to derail Medicare negotiations for drugs has received a lot of negative press while the industry makes a LOT of money. Instead, patients are going online and spreading inaccurate information.

Marketing 252
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How to Write an Effective Press Release (Plus Tips for Maximizing Exposure)

Healthcare Success

As more businesses favor social media channels for timely business communications, you may think press releases have become outdated or old-fashioned. You might even ask yourself, "Do we even need press releases anymore?" . Why You Need a Press Release. There are many benefits of publishing press releases.