World of DTC Marketing
JUNE 6, 2021
Can diabetes patients really stay adherent to a drug for 63 weeks in which 85% of patients report GI side effects and will insurance cover the cost? Wegovy’s most common side effects were gastrointestinal problems, including nausea, diarrhea, and vomiting which was reported by 80% of patients according to USA Today.
World of DTC Marketing
JUNE 15, 2021
Doctors using telemedicine software are not sure of its value to patients and believe telehealth may pose risks. Back when everyone was afraid to go to a doctor’s office, I said that the use of telehealth would decline and level off. from 2020 to 2027. The hype around telehealth has followed a projected pattern.
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World of DTC Marketing
DECEMBER 23, 2020
During the first quarter of 2020, the number of telehealth visits increased by 50%, compared with the same period in 2019, with a 154% increase in visits noted in surveillance week 13 in 2020, compared with the same period in 2019. The old belief is that patients who are interested in new treatments ask their doctor about them.
PM360
OCTOBER 24, 2022
In December 2020, a startup out of southern California, Urovant Sciences, Inc., The treatment gap is evident: of those 30 million Americans with OAB, only 16 million have seen a doctor about the condition and only three million people are on treatment at any given time.
PM360
MAY 25, 2023
And Mental Health America (MHA) found that between 2019 and 2020, 54.7% They’re wonderful medications, blockbuster sales, but real side effects. I think the best way is to come up with alternatives that don’t have these side effects, because then the problem is solved. above pre-pandemic levels by Q2 2022.
pharmaphorum
JUNE 28, 2022
Health2Sync provides patient management software for doctors and mobile app for patients that is designed to help them improve blood glucose control by encouraging adherence – for example by logging insulin doses – and provides advice on managing symptoms and potential side effects of therapy.
Pharma Marketing Network
MARCH 25, 2023
According to a report by Kantar Media, in 2020, spending on DTC advertising was estimated to be around $7.2 This type of advertising is crucial in promoting new drugs and informing healthcare professionals about their benefits and potential side effects. ” American Medical Association, 2020. billion in the US alone.
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