2020 Competition Doctors Sales 
Medical Device Success
JANUARY 2, 2021
35 podcasts were produced in our inaugural year of 2020. Initially, I had put together a complex outline for episodes on MedTech leadership, sales and marketing. Needless to say, a MedTech audience would need new guidance to help rise to the sales and marketing challenges posed by the pandemic.
Pharma Marketing Network
NOVEMBER 11, 2020
Re:Imagine Pharma Marketing: How Pharma Marketing is Evolving in 2020. On November 9-11, 2020, Imagine Pharma Marketing held a virtual conference that discussed the roadmap for embedding long term commercial evolution in marketing. Rea ching HCP’s When Your Sales Force Can’t. Pharma Marketing 2020: The Enduring Impact .
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Contrarian Sales Techniques
JANUARY 30, 2023
Medical sales can be a lucrative job , but it depends on a number of factors , including the specific products or services being sold, the company or industry sector, and the individual's sales performance. Additionally, the medical sales industry is expected to grow in the coming years.
World of DTC Marketing
MARCH 17, 2021
Big Pharma’s reputation has been down in the dumps for years, after a series of scandals involving Medicare fraud, improper payments to doctors, and poorly tested drugs that damaged health. Pharma has gone to court again and again to delay generic competition of biologic drugs. In fact, Richard Gonzalez, C.E.O.
Medical Device Success
OCTOBER 18, 2020
Reading time: 2 – 3 minutes In January 2018 when Dominik Beck took the helm of Rudolf Riester, GmbH, he began executing a plan to put Riester in a more competitive position against its larger rivals. Then in early 2020 Covid spread across the world. Then in early 2020 Covid spread across the world.
Every Ancillary
DECEMBER 12, 2020
Many industries have undergone a rapid revolution during 2020, especially healthcare. Multiple surveys have shown that roughly half of physicians no longer do in-person visits with sales reps…and that is before the pandemic! Here are 21 tips to grow your medical sales business in 2021: 21 – Understand Pain Points.
Evolve Your Success
MAY 2, 2023
She offers tips and insights on how to write a winning medical sales resume that will help you stand out from the competition and land your dream job. She’s going to describe for us the landscape of what it was like to be in medical sales from a nurse’s perspective in the ‘80s. She goes by the name of Cathy Lanzalaco.
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