World of DTC Marketing
NOVEMBER 22, 2021
Healthcare is ripe for disruption, and CVS could be blazing new trails. You can find anything on Amazon, but soon you will be able to “see” a nurse, a doctor, or get a diagnosis using telehealth within minutes, from the comfort of your home. The real issue is how patients will respond to “on-demand” healthcare?
Healthcare Success
MAY 9, 2022
We know that today’s healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing.
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PM360
MARCH 24, 2023
Nearly 7 in 10 surveyed patients (69%) said they had sought resources beyond their healthcare provider to get more information about their cancer. 24, 916–925 (2018). Yet while patients are interested in these programs, new survey data suggests they aren’t taking advantage of them. 43, 165–169 (2019). Stoerkel, E. Complement.
Impetus Digital
AUGUST 24, 2023
Telemedicine allows patients to consult doctors remotely for things like hair loss , while robotics aids in surgeries and routine tasks. The Mayo Clinic in the USA and Singapore’s Changi General Hospital are perfect examples of how these technologies can revolutionize healthcare services.
Healthcare Success
MAY 9, 2022
We know that today's healthcare consumers want instant and accessible services. . The QR code allows hospitals and healthcare providers to satisfy this need with immediate physician-patient interaction and engagement – all through smartphones and tablets. . Placed strategically, the QR code does wonders for marketing.
pharmaphorum
OCTOBER 19, 2022
People enjoy when products and services come to them (and fast) — healthcare included. Instead of patients travelling to doctors, doctors will now visit patients so that people receive the care they need in the place they’re most comfortable: their own homes. What does CVS’s acquisition mean for the future of healthcare?
PM360
JULY 21, 2022
Though 80% of healthcare providers (HCPs) identified as “rep-accessible” in 2008 (that is, willing to meet with over 70% of the sales reps who try to approach them), that number had decreased to 44% in 2017. Fierce Healthcare. Updated March 23, 2018. Updated September 17, 2019. Accessed April 1, 2022, [link].
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