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The Ethical Challenges for Pharmaceutical Marketers in Using AI to Write Marketing Copy or Creative

Pharma Marketing Network

While AI can be a powerful tool for creating effective marketing campaigns, it also poses significant ethical challenges. One of the main ethical concerns with using AI in pharmaceutical marketing is the potential for the technology to perpetuate biases and discrimination. AI Ethics: The Importance of Fairness.” Crown, 2016. (3)

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Getting Creative with Sustainability | How Pharma Engages

Pharma Marketing Network

Johnson & Johnson was one of the first major companies to make a public commitment to the SDGs in 2016. Companies are invited to reapply each year to be evaluated based on how their policies, actions, and results are impacting the environment, ethics, labor and human rights, and sustainable procurement. Ethics is a skill.”

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The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges

Pharma Marketing Network

Additionally, companies must ensure that the data they collect is accurate and reliable, and that it is used ethically and responsibly. 1 (2016) 3. The post The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges appeared first on Pharma Marketing Network. 8 (2018) 2. Hardoon and Susan E.

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The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges

Pharma Marketing Network

Additionally, companies must ensure that the data they collect is accurate and reliable, and that it is used ethically and responsibly. 1 (2016) 3. The post The Use of Big Data in Pharmaceutical Marketing: Opportunities and Challenges appeared first on Pharma Marketing Network. 8 (2018) 2. Hardoon and Susan E.

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Sara Blewett: Military Transition & Organization Development Practitioner

MedTechVets

In 2016, I jumped at the chance to serve pre-transition service members as the Program Manager for Hiring Our Heroes at Marine Corps Base Camp Pendleton. Veterans do not see obstacles and lead without authority through their work ethic, focus on people, and grit. ” -sara blewett. Increase the competency level of the workforce.

Medical 52
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The Traditional Pharma Model Isn’t Working – It’s Time to Evolve!

PharmaKinnex

The pharmaceutical industry of 2022 is very different from the space that we all knew in 2012, 2016, or even 2020. Fewer Networking & Industry Trade Show Events. The Traditional Pharma Model Isn’t Working – It’s Time to Evolve! August 23, 2022. dstansberry@costellocreativegroup.com. Higher Travel & Marketing Costs.

Pharma 52
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The Future of RWE in Clinical Trial Design and Recruitment

Clarify Health

The first is the 21st Century Cures Act signed into law in 2016 and the second is the COVID-19 pandemic, which drove the use of RWD and RWE, at scale. And, as you get into more specialty and rare conditions, the need from a cost, ethical, and frankly just a workflow perspective is only going to increase,” Mr. Clapsis added.