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Developments In B2B Healthcare Marketing

Scott’s Directories

With modern digital marketing tools, healthcare marketers can focus on finding quality leads without expensive expos. For instance, they can quickly get a business information database like the list of doctors in Quebec. This would be helpful information in their marketing strategies for converting doctors into customers.

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Top 12 Healthcare Technology Start-ups To Know

Medico Reach

As a matter of fact, Kyruus now connects around 300,000 medical providers with over 90 million members across the US. Founder: Tim Barry Year of Establishment: 2013 Headquarters: Chicago, Illinois. Now, the organization is looking at opening over 500 to 700 new doctors’ offices in collaboration with Walgreens by 2025.

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Biogen’s $900 million settlement signals scrutiny on speaker fees

Pharmaceutical Technology

In 2009, former Biogen employee Michael Bawduniak filed a lawsuit claiming that Biogen had violated the False Claims Act and the Anti-Kickback Statute by providing millions of dollars to healthcare providers (HCPs) as an incentive to prescribe three of its multiple sclerosis (MS) drugs. Biogen’s activity in multiple sclerosis.

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AI’s role in Healthcare: Exclusive Interview with Catherine Estrampes, President & CEO at GE Healthcare

Medgadget

and held several General Manager roles both for GE Capital Equipment Finance and GE HealthCare Financial Services Global Vendor division. Mid-America business unit in GE HealthCare U.S. and Canada, and in 2013 my responsibilities expanded to lead the Central Corridor $2.5B In 1999, I joined GE Capital in the U.S. business unit.

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Constipation Patients Are Suffering in Silence—Here’s How to Help Them

PM360

1 Yet, most patients haven’t tried prescription therapies, a discovery Phreesia Life Sciences made after surveying 6,780 adults age 18 and older who previously had been diagnosed with or treated for constipation as they checked in for their doctors’ appointments. Why the disconnect? Give Patients the Resources They Want.

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How retailers and “payviders” are disrupting U.S. healthcare in 2024

Clarivate

Michelle La Vone has been with Clarivate Market Access Insights (formerly Decision Resources Group) since 2013. As a lead healthcare research and data analyst, she analyses the Texas and Georgia healthcare markets and tracks the rapidly evolving convenient care industry. healthcare in 2024 appeared first on Clarivate.

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Race to the finish: pharma edges closer to approval with RSV vaccines

Pharmaceutical Technology

In 2013, this changed when an NIH lab reported the structure of the RSV protein, leading to the exploration of the RSV structure in ways that were not previously possible. This would be preferable for patients as doctors must administer Synagis to patients five times per month during peak RSV season.

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