World of DTC Marketing

FEBRUARY 21, 2022

Merck’s molnupiravir, now approved for use in the U.K., A new study estimates the causal effects of coupons for branded drugs without bioequivalent generics using variation in coupon introductions over time and comparing differential responses across enrollees in commercial and Medicare Advantage plans. costs about $700.

Pharma 218

Pharma Competition Manufacturing Medicine 218

Healthcare Success

MARCH 6, 2024

Achieve long- and short-term goals. We’ll explain how SEM amplifies your web presence quickly and discuss how SEO supports long-term online visibility. Complex medical terms Healthcare organizations must balance complex medical terms and concepts with accurate, accessible, and easy-to-understand content for consumers.

Healthcare 72

Healthcare Healthcare Engineering Marketing 72

MedCity News

AUGUST 21, 2023

Most likely the confusion is due to a lack of understanding of what AI truly is, combined with a strong desire to use the term for marketing purposes. Do some people simply think the A in AI stands for Automation?

Marketing 98

Marketing 98

MedCity News

OCTOBER 28, 2022

Learn how planning for the strategic use of a low-code platform helps provide long-term benefits and helps to avoid issues resulting from suboptimal use of the products.

98

98

MedCity News

JUNE 1, 2023

It’s also of little benefit to patients who had hoped to use the information to manage their health or search for medical services. Together, these two regulations have put a third issue into the spotlight as well: Reducing the complexity of clinical terminology. The message here is clear: Patients need to know what they’re paying for.

Patients 121

Patients Healthcare Healthcare Electronics 121

Medgadget

OCTOBER 25, 2022

At present, assessing brain activity requires a trip to a facility with bulky and expensive equipment, making long-term monitoring difficult. The adhesive patch can be worn on the forehead and provides brain activity readings that are comparable in accuracy to those obtained using larger and more expensive equipment. .

Engineering 113

Engineering Medical Healthcare Healthcare 113

PharmaTech

APRIL 18, 2024

Polyimide materials, as Kapton®, are widely used for flexible electronics substrates or as insulators, thanks to their wide range of thermal stability as well as excellent dielectric and mechanical properties.

Electronics 52

Electronics Specialization 52

MaBiCo

MARCH 27, 2024

An unfortunate hiring decision has significant repercussions for a company, in terms of cost, recovery time, opportunity loss and employee motivation. For most organizations, recruiting plays a pivotal role in driving sales effectiveness, even though it remains one of the most challenging aspects to execute effectively.

Medical sales reps 98

Medical sales reps Recruitment Medical sales Sales 98

MedCity News

JUNE 6, 2023

Pilotitis, a term commonly used in digital health to describe the tendency to launch numerous small-scale pilot projects without committing to or scaling pilots to full scale implementations.

91

91

pharmaphorum

DECEMBER 19, 2022

It would provide an alternative to standard breathing exercises for patients with conditions that affect breathing, including long-term respiratory diseases like asthma, chronic obstructive pulmonary disorder (COPD) and cystic fibrosis, which can be resource-intensive as they require patients to be overseen by a healthcare worker. .

Patients 138

Patients Engineering Government Education 138

Medgadget

SEPTEMBER 7, 2023

Termed “Cellular Assay for Targeted CRISPR-discriminated Horizontal gene transfer” (CATCH), the system has been created to detect gastrointestinal tumors in its first iteration. Researchers have grown adept at identifying and manipulating DNA using standard lab equipment. See a video about the technology below.

Engineering 107

Engineering 107

MedCity News

JUNE 21, 2022

A new study, sponsored by the Paris-based company, showed that the algorithm can accurately predict the near-term presence or absence of AFib using only the first 24 hours of a Holter device recording. Cardiologs is developing a new model to predict atrial fibrillation.

98

98

Pharmaceutical Technology

MARCH 28, 2023

Under the terms of the deal, the company will receive non-exclusive rights to CRISPR/Cas9, a gene-editing technology of CRISPR Therapeutics, for the development of potentially curative T1D cell therapies. The gene-editing technology allows for precise, directed changes to genomic DNA. The system comprises the Cas9 enzyme and a guide RNA.

Pharmaceutical 94

Pharmaceutical Leads Marketing Patients 94

Nixon Gwilt Law

NOVEMBER 28, 2023

In the last few months, I’ve observed a marked increase in conversations with clients either (1) building a digital health solution using large language models (LLMs), or (2) improving or supplementing their existing solution’s functionality using LLM technology. You can “speak” to it using natural language (i.e.,

Healthcare 52

Healthcare Healthcare Medical Education 52

MedCity News

AUGUST 24, 2022

Third Harmonic Bio, which emerged from stealth early this year with a lead drug from Novartis and a $105 million round of funding, has not yet set any financial terms for its planned IPO. But the biotech plans to use the IPO cash for clinical early and mid-stage clinical tests of its small molecule in multiple inflammatory indications.

Leads 97

Leads Biopharma Pharma 97

MaBiCo

FEBRUARY 20, 2023

The Benefits of a Sales Pilot for Pharmaceutical Products A sales pilot is a short-term experiment that tests a product’s sales performance or a new sales approach. The duration of the pilot extends from a few months up to a year and long enough for the company management to draw useful conclusions.

Pharmaceutical products 98

Pharmaceutical products Sales Pharmaceutical Competition 98

Medgadget

NOVEMBER 20, 2023

A research team at the University of California San Diego have developed a smartphone attachment that can provide information on changes in pupil size, which can be used to assess neurological phenomena, such as traumatic brain injury and Alzheimer’s disease.

Specialization 111

Specialization Engineering Healthcare Healthcare 111

Pharmaceutical Technology

FEBRUARY 21, 2023

The UK’s Medicines and Healthcare products Regulatory Agency (MHRA) approved the vaccine via an Emergency Use Authorisation (EUA) on December 21, 2020. Since then, it has gained approval in 21 geographies, including the US, Japan and the European Union. Comirnaty is the first globally approved Covid-19 vaccine.

Sales 98

Sales Government Leads Medicine 98

European Pharmaceutical Review

APRIL 25, 2024

Pharmaceutical suspension market to witness accelerated growth prefilled syringes will hold a “significant” share of the global market” In terms of parenteral packaging type, the report expected that prefilled syringes will hold a “significant” share of the global market. has predicted that the sector will value $18.85 billion by 2031.

Marketing 71

Marketing Pharmaceutical Medicine Manufacturing 71

Impetus Digital

MARCH 15, 2024

However, in many ways, the methodical nature of the pharma industry goes hand-in-hand with technology, meaning that innovators in this sector can use AI to their advantage. AI also offers the potential to use far larger datasets than would have been possible previously.

Pharma 98

Pharma Medicine Ethics Pharmaceutical 98

European Pharmaceutical Review

MARCH 4, 2024

The company also shared that overall, “the new clinical results supplement emerging real-world experience” and use of the treatment in older and heavier children “in countries where authorised use is not restricted by age.” The post New data revealed for Novartis SMA gene therapy appeared first on European Pharmaceutical Review.

Patients 77

Patients Safety Medical Pharmaceutical 77

Healthcare Success

OCTOBER 31, 2022

It also allows marketers to analyze search term popularity over time, explore related keywords, and compare how search terms vary across different geographical areas. In this article, you’ll learn: What Google Trends Is The Limitations of Google Trends 5 Ways to Use it For Your SEO strategy. What is Google Trends?

Marketing 108

Marketing Healthcare Healthcare Engineering 108

European Pharmaceutical Review

APRIL 26, 2024

Under terms of the deal, Sandoz was given commercialisation rights for Pyzchiva in the US, Canada, the European Economic Area (EEA), Switzerland, and the UK. Pyzchiva was developed and registered by Samsung Bioepis to match the reference medicine.

Food and Drug Administration 65

Food and Drug Administration Medicine Marketing Food 65

Pharmaceutical Technology

FEBRUARY 10, 2023

4DMT is creating a gene therapy using an adeno-associated viral vector (AAV) and there is currently competition from several early-stage therapies in trial, such as Sangamo Therapeutics’s Fabry gene therapy that is currently at Phase III, which also uses AAV, and as of November 2022 has reported it is progressing to late-stage plans.

FDA 105

FDA Competition Leads Marketing 105

Medgadget

JULY 18, 2022

Using the method, the researchers were able to gain insights into how long-term memories are formed in the brain, and hope that this knowledge could lead to breakthroughs in understanding and treating Alzheimer’s disease. The method will likely also be useful in deciphering the mechanisms underlying other diseases.

Specialization 86

Specialization Leads 86

pharmaphorum

SEPTEMBER 29, 2022

Yet, new research published by campaign group Demand Diversity, with the support of COUCH Health, found a number of terms in common usage were outdated or even offensive. Despite this, non-inclusive words, phrases, and labels are often used in scientific publications and clinical trial protocols.

Healthcare 59

Healthcare Healthcare Education Training 59

European Pharmaceutical Review

JULY 10, 2023

Gelatine also poses potential long-term performance challenges” Several major trends have emerged in recent years in the capsule space. These newly developed tools can be used in clinical research, such as in drug absorption studies, and can contribute to faster and more efficient development of oral pharmaceutical products.

Pharmaceutical products 72

Pharmaceutical products Pharmaceutical Manufacturing Patients 72

PharmaTimes

DECEMBER 21, 2023

Eligible patients will no longer require finger prick testing or insulin injections to control blood sugar and the technology will reduce the risk of long-term complications, including blindness, amputation and kidney problems. Additionally, adults with an average blood sugar of 7.5%

Medical 77

Medical Training Patients 77

Rep-Lite

MARCH 1, 2024

Additionally, negotiation extends beyond the sales process, encompassing contract terms, pricing agreements, and ongoing relationship management. By mastering negotiation techniques, medical sales professionals can build trust, foster long-term partnerships, and drive sustainable business growth in the dynamic and demanding healthcare market.

Medical sales 52

Medical sales Medical Sales Recruitment 52

Medgadget

JUNE 6, 2023

The deep tissue functionality and twelve hour battery life mean that the wearable is suitable to monitor a variety of useful physiological parameters, including cardiac output, blood pressure, and heart rate. inches) below the surface of the skin, and the device is flexible, allowing good skin contact and comfort during use. .”

Training 126

Training Patients 126

European Pharmaceutical Review

APRIL 16, 2024

Under the terms of the new arrangement, mAbxience will develop and produce the biosimilar product using its expertise in biosimilar development and its current Good Manufacturing Practice (cGMP)-approved facilities located in Spain and Argentina. Initiation of the licensing agreement will help Teva to grow its biosimilar pipeline.

Healthcare 76

Healthcare Healthcare Manufacturing Marketing 76

Copyright Clearance Center

APRIL 4, 2023

Semantic enrichment is the ingredient behind getting relevant search results even if they don’t use the same terminology as the query. It also knows “orphan drug” and “rare disease” are associated, though different terms are used. Google recognizes that “drug approval” relates to “government regulations.”

Engineering 98

Engineering Government Safety FDA 98

Pharma Marketing Network

OCTOBER 25, 2023

In this article, we will discuss the importance of KPIs for pharma digital marketing campaigns and how they can be used to optimize performance. In this article, we will discuss the importance of KPIs for pharma digital marketing campaigns and how they can be used to optimize performance.

Marketing 52

Marketing Pharma Media Pharmaceutical 52

Medgadget

AUGUST 1, 2023

Acne is often treated using antibiotics, but these have limited effectiveness over the long term and can result in drug-resistant bacteria. The patch contains zinc-based nanomaterials that produce a substantial amount of reactive oxygen species when stimulated using ultrasound. acnes ), acne is often treated using antibiotics.

Engineering 77

Engineering Patients Medicine 77

Pharmacy Times

JANUARY 8, 2024

Recognizing that culture is a multifaceted concept can lead to more careful and thoughtful use of the term.

Patients 52

Patients Leads 52

pharmaphorum

JANUARY 24, 2023

This in itself is not problematic: studies of impact and perception of virtual versus face-to-face engagement show doctors use them for different purposes (for example, information-focused versus relationship-focused interactions), but both have value and impact.

Medicine 87

Medicine Healthcare Healthcare Pharma 87

Pharmaceutical Technology

NOVEMBER 29, 2022

On November 14, the Canadian developer PharmaTher announced positive data from a Phase I/II study where ketamine was used to treat levodopa-induced dyskinesia in Parkinson’s disease. Since then, ketamine-assisted psychotherapy has become increasingly prominent, and is often used off label to treat certain kinds of depression.

Side effects 110

Side effects Pharmaceutical Patients Medicine 110