Remove Leads Remove Physicians Remove Safety Remove Side effects
article thumbnail

The debate on DTC marketing is going to heat up again

World of DTC Marketing

DTC ads do NOT lead to unnecessary Rxs. They research the drug online and ask their physician about it if they decide it’s a treatment option. 3hree: DTC marketing minimizes the side effects of prescription drugs – One of the top pages within prescription drug websites continues to be “safety information.”

Marketing 285
article thumbnail

Leading speciality pharmacies in pharma

Pharmaceutical Technology

Speciality pharmacies play a crucial role in medication dosing, disease and side effects management, and patient care. Communication and follow-up with the physician. Patient education and medication adverse effect counselling. Patient monitoring for safety and efficacy. Benefits investigation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

What GLP-1 drugs mean for medtech

Clarivate

However, the high cost associated with the drugs, along with spotty reimbursement and side effects, could prompt some patients to reconsider a surgical approach whose safety and efficacy are well understood. Device-based treatments for comorbidities associated with obesity will also see an impact.

article thumbnail

FDA accepts Ardelyx’s NDA resubmission for XPHOZAH

Pharma Leaders

The regulatory agency has determined that the NDA is a class 2 review , which leads to a six-month review period from the date of resubmission. Diarrhea was the most common side effect with XPHOZAH. It has set a user fee goal date of 17 October this year.

article thumbnail

Telehealth in the 2022 Medicare Physician Fee Schedule: Audio-Only Telehealth for Mental Health Made Permanent, and CMS Punts on Remote Direct Supervision

Nixon Gwilt Law

On November 2, 2021, the Centers for Medicare and Medicaid Services (“CMS”) finalized the Medicare Physician Fee Schedule for Calendar Year 2022 (the “Final 2022 MPFS” or the “Final Rule”). CMS will evaluate such requests and propose any additions in the 2023 Proposed Medicare Physician Fee Schedule.

article thumbnail

Almirall/Lilly lebrikizumab offers potential long-term management of atopic dermatitis

pharmaphorum

The week 16 data of lebrikizumab […] points towards a drug with robust efficacy with hardly any safety trade-offs. Minor side effects to long-term maintenance balance. Any clinical study seeks to achieve maximum results efficacy with minimal occurrence of side effects. However, side effects do happen.

article thumbnail

Content Marketing as a Sales Driver: Unlocking Your Business Potential in the Pharmaceutical Industry

Pharma Marketing Network

Content Marketing as a Sales Driver: Unlocking Your Business Potential in the Pharmaceutical Industry Content marketing is a long-term strategy that can help businesses of all sizes generate leads, increase brand awareness, and drive sales.