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The Imperative for KAM in Pharma

PM360

Over the past decade, macro trends in healthcare have pushed life sciences companies to pursue increasingly sophisticated key account management (KAM) strategies and capabilities to provide unique offerings and value. As a consequence, pharma companies will need to rethink team sizing and resource allocation to accounts.

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Unveiling the Roadmap: Navigating Medical Sales Rep Requirements

Rep-Lite

Medical sales representatives are the medium through which medical companies sell their healthcare products to providers like hospitals and clinics. Medical sales rep requirements include technical knowledge of medical equipment and technologies, sales skills, and interpersonal abilities.

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5 Mistakes In Key Account Selection

Cesare Ferrari

This is because the selection of key customers of a medical company has a fundamental effect on the success of its sales management strategy.   Nevertheless, the impact on sales can be relevant, therefore it is worth it.   There are several definitions of key accounts. 5 Pitfalls in account selections   1.

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Account Management Training for Medical Affairs

Clarity Engagement Solutions

Why train Medical Science Liaisons in account management? MSL’s don’t need to understand the account management process, right? Why then, would an MSL team need account management training? MSL’s role in the account management process has become increasingly vital over recent years.

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Selling Effectively In Medical Sales With John Crowder

Evolve Your Success

In this episode, Samuel Adeyinka interviews John Crowder who covers how to sell effectively in medical sales. Tune in now and get medical sales-ready! — Watch the episode here Listen to the podcast here Selling Effectively In Medical Sales With John Crowder We have with us another special guest. I’m wonderful.

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Largest global clinical site hires all-female key leaders in Europe

European Pharmaceutical Review

Velocity Clinical Research , the largest integrated research site organisation globally, has made three all-female key leadership hires. She was medical lead at SIBAmed GmbH for four years. She has 20 years’ experience in business development and key account management in the clinical trials arena.

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International Product Management: Navigating the complexities of international markets, including regulatory variations, pricing dynamics, cultural differences, and market access challenges

eMediWrite

In contrast to established countries, the healthcare environment in developing nations is complicated and lacks a formalised medication approval procedure. This has to be tailored to meet local difficulties and tightly connected with other business operations.