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Getting Creative with Sustainability | How Pharma Engages

Pharma Marketing Network

Big pharma has compelling reasons to change the way business gets done. Companies are invited to reapply each year to be evaluated based on how their policies, actions, and results are impacting the environment, ethics, labor and human rights, and sustainable procurement. Ethics is a skill.” Why make it inviting? What’s Next?

Pharma 103
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Virtual Reality & Augmented Reality: Innovations in Pharma Advertising

Pharma Marketing Network

Virtual Reality (VR) and Augmented Reality (AR) are two emerging technologies that are rapidly revolutionizing the world of pharma advertising. In this article, we will explore the benefits and challenges of using VR and AR for pharma advertising. This could help to build trust and loyalty with customers.

Pharma 52
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5 Strategies to Strengthen Relationships with HCPs

Pharma Marketing Network

Developing strong and meaningful relationships with Healthcare Professionals (HCPs) is vital for healthcare organizations, pharmaceutical companies, and medical device manufacturers alike. Compliance and Ethical Transparency: Adhering to high ethical standards is paramount in the healthcare industry. Transparency is also key.

Ethics 98
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Data integrity considerations in Pharma and Life Sciences

European Pharmaceutical Review

They are enforcing stricter regulations and guidelines to ensure that the data generated throughout the lifecycle of pharmaceutical products, from R&D to manufacturing and distribution, is reliable, accurate and consistent. Ethical leadership is essential in promoting a culture of integrity within an organisation.

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Endotoxin testing: the international regulatory landscape

European Pharmaceutical Review

At Roche, we see it as our ethical and environmental responsibility to support the use of alternative methods that prioritise animal welfare while ensuring the safety of our patients and the quality of our products. However, for companies that manufacture globally marketed products, the journey towards implementing rFC is a slow one.

Ethics 87
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Entry-Level Pharma Sales: It's More Than Just a Job Search (Here's Why)

Contrarian Sales Techniques

In this blog post, I’d like to go deeper into that world, and not just finding an entry-level position in a Pharma company. Network and build connections Attend industry events: Participate in conferences, workshops, or career fairs related to the pharmaceutical industry to establish connections and gain insights.

Sales 52
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Strengthening and transforming the pharmaceutical supply chain

European Pharmaceutical Review

Manufacturing delays and capacity issues that continue to impact the pharmaceutical supply chain have led to medicine shortages around the globe; an issue that has been exacerbated further by geopolitical events, the energy crisis and rising inflation. What are the top three supply-related challenges facing pharmaceutical manufacturers?