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Improving Access to Medicine: The Role of Pharma Companies in Emerging Markets

PM360

Access to medicines have persisting and systemic differences across the globe and within countries. It is estimated that nearly two billion people globally do not have access to essential medicines. Traditionally, pharmaceutical companies have not prioritized emerging markets as part of their access strategy.

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Generative AI: Healthcare Innovations and Legal Challenges

Nixon Gwilt Law

How hot is generative AI in healthcare innovation right now? While that might be a slight exaggeration, you can confidently bet that generative AI will revolutionize healthcare—and it won’t take long. Some say you could add “AI'' to your digital health startup’s name and double your funding goal before the week is out.

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Understanding the Role of a Medical Representative: A Balanced View

Contrarian Sales Techniques

They seem to have an air of confidence, backed by the promise of modern medicine. At its core, a medical representative's job is to increase the awareness and use of their company's medical products, typically pharmaceuticals or medical equipment, by connecting with healthcare professionals. The Basics: What Does a Medical Rep Do?

Medical 52
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The potential of AI in healthcare Part II: opportunities and challenges for providers

Clarify Health

Historically, the healthcare field hasn’t exactly been at the forefront of adopting the latest technology — but things have gotten a lot better over the past decade. For example, healthcare stakeholders now widely acknowledge AI’s pivotal role in the industry.

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How A Pharma Sales Rep Can Contribute to Society

Contrarian Sales Techniques

Pharmaceutical sales representatives play a crucial role in the healthcare industry , even though they cannot provide direct advice on medicines or medical devices. By educating providers about the benefits of new drugs and medical devices, they can help to improve patient outcomes and reduce the overall burden of disease.

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Medical Informatics and Rare Disease: a bridge between two worlds

pharmaphorum

And this is where modern technologies and data-driven medical informatics can really bridge the gaps in rare disease research,” said Dr Joanne Hackett, head of Genomic and Precision Medicine at IQVIA, during a recent pharmaphorum webinar. Sharing data to find the right diagnosis.

Medical 103
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Facing the Challenges and Opportunities in Digital Health Data Security

Impetus Digital

The healthcare industry is embracing digital health technologies to improve patient care and outcomes. A recent study found that nearly 65% of healthcare organizations have experienced a data breach in the past year, with the average cost of a data breach for a healthcare organization being $6.5