The Promise and Peril of ChatGPT in Healthcare and Pharma Marketing
PM360
FEBRUARY 24, 2023
Man’s discovery of fire. Edison’s invention of the light bulb. OpenAI’s release of ChatGPT. Is one of these not like the others or did we just witness the introduction of something that will fundamentally change how humans operate? John Nosta, Founder of the digital health think tank NostaLab , very much believes it is the latter. Since its release on November 30, 2022, this AI chatbot, which uses a Generative Pretrained Transformer (GPT) language model and deep learning techniques to deliver hu
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