New IFPMA and EFPIA guidance on use of social media by the pharmaceutical industry
pharmaphorum
OCTOBER 27, 2022
Blogs – A company is free to own a blog or engage a blog writer by way of sponsorship or consultancy fees. In the EU and UK, where direct-to-consumer promotion of POMs is prohibited, companies may not sponsor blogs that promote, or could reasonably be expected to promote, such products.
Let's personalize your content