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Are new weight loss drugs an answer or problem?

World of DTC Marketing

In 2019, the OECD declared that developed countries’ plans to tackle the problem largely failed. A Harvard study found that almost half of Americans are expected to be obese by 2030, accounting for up to 18 percent of healthcare spending on related conditions, ranging from heart disease and stroke to osteoarthritis. .

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The evolving role of social media in healthcare

pharmaphorum

Healthcare Provider (HCP) marketing. Back in 2015, the influencer-of-influencers, Kim Kardashian, was slammed for failing to mention the potential side effects of an anti-nausea drug, leading to the US FDA getting involved. The post The evolving role of social media in healthcare appeared first on.

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The end-of-life care conundrum

pharmaphorum

Though it may be immediately apparent, it is worth noting that this is an extremely difficult decision to reach, and is one that must take place between a patient and their healthcare professional. Determining which patients to switch to palliative care is a decision reserved for the patient themselves and their healthcare professional.

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Telehealth use drops as hype expires

World of DTC Marketing

Billion in 2019 and is projected to reach USD 71.44 ” An Oncology practice uses telehealth to talk with patients who have just undergone chemo to check on their status and help them deal with the side effects. ” There is a lot at stake here. Billion by 2027, growing at a CAGR of 16.4% from 2020 to 2027.

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The Evolving Role of Social Media in Healthcare

Impetus Digital

A couple of years ago, I first wrote about how social media’s role in the Pharma and healthcare sectors has been growing exponentially. Healthcare Provider (HCP) Marketing. Despite the slap on the wrist, the campaign was highly effective and there is no sign of this approach going away. The Downsides of Social Media.

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Tributes as former NICE, MHRA chair Sir Mike Rawlins dies

pharmaphorum

The UK healthcare sector is mourning one of the most eminent of its figures in the last few decades – Professor Sir Mike Rawlins – who has passed away at the age of 81. Dillon said in a statement that Rawlins was “an inspirational leader and always loyal and supportive to those around him. .”

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Elon Musk’s Neuralink brain interface chip set for human trials

pharmaphorum

Neuralink has been promising that the technology will be ready for clinical trials soon for some time – first saying they were around the corner back in 2019 – so the latest announcement by Musk at an update last week may be met with some scepticism. Take action! Retweet this thread and tell @elonmusk to release the tapes! link] (12/12).