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Sorry, the Inflation Bill won’t lower healthcare costs

World of DTC Marketing

According to the Center for Studying Health System Change 11 , mergers and partnerships between medical providers and insurers are one of the more prominent trends in America’s healthcare system. However, reviews found these cost increases didn’t improve healthcare quality. According to another JAMA study, the U.S.

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Press Ganey on New Healthcare Consumer Experience Trends

Referral MD

Since 2019, Press Ganey has gathered patient surveys to produce an annual report of what is driving them to pick one provider over another. And the findings are clear: Without a positive, up-to-date, and lively online presence, healthcare practices are falling behind and losing patients to the competition.

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The importance of SDoH insights at the peak of healthcare consumerism

Clarify Health

As economic purchasing power and decision-making increasingly fall within the hands of patients, and as non-traditional healthcare providers, like Amazon and Walmart, push care into retail experiences, healthcare consumers are becoming more selective, and some may be more willing to “shop around” for health services.

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Integrating Digital Marketing in Pharmaceutical Industry: Unlocking New Opportunities for Patient Outreach and Engagement

Pharma Marketing Network

Digital marketing provides a range of innovative tools and techniques for reaching and engaging patients, healthcare providers, and other key decision-makers. 2019, March 21). References: 1. Digital Marketing in the Pharmaceutical Industry: The State of Play. 2020, June 10). ePharma Summit. 2017, May 3).

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The importance of SDoH insights at the peak of healthcare consumerism

Clarify Health

As economic purchasing power and decision-making increasingly fall within the hands of patients, and as non-traditional healthcare providers, like Amazon and Walmart, push care into retail experiences, healthcare consumers are becoming more selective, and some may be more willing to “shop around” for health services.

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9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

In this blog, I share nine healthcare marketing trends you need to embrace in 2023 to remain competitive in today’s ever-changing healthcare marketplace. 9 Healthcare Marketing Trends 2023. Competition from Retail and Telehealth Disruptors Continues to Intensif y. Consumer-First Content is Essential.

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Current B2B Marketing Trends in the Healthcare Industry

Scott’s Directories

One of the most competitive industries in the United States is healthcare. government reveal that in 2019, spending on healthcare increased to about $3.8 But despite the success recorded in the healthcare industry, it’s often tough for many B2B healthcare marketers to get into. Statistics from the U.S.